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  4. Redding

Redding, California

Short-Term Rental Market Data & Investment Analysis

Redding, California Short-Term Rental Market

Redding STRs averaged $193/night at 63.1% occupancy in April 2026 across 847 active listings.

Quick Answer: Redding, California is an active short-term rental market. average occupancy in the Redding market area is 66%. average monthly revenue in the Redding market area is $4,327. average daily rate in the Redding market area is $240. the top operator in the Redding market area is Shasta Lakeshore Retreat with 22 listings. market score is 74/100 (grade B).

Avg Monthly Revenue
$4,327
↓ 1.3% YoY
66%
Occupancy
↓ 2.8% YoY
$240
Avg Daily Rate
↑ 0.9% YoY
55.6 days avg lead time4.1 avg length of stay

Market data reflects the wider Redding market, which covers 3 areas. Regulations, taxes, and permit details below are specific to Redding.

Market Score Breakdown

Five dimensions StaySTRA evaluates per market.

Regulation67
Seasonality71
Investability69
Rental Demand79
Revenue Growth73

Market Overview

Redding, California anchors the northern Sacramento Valley as a regional hub for outdoor recreation access. The short-term rental market recorded 847 active listings in the most recent snapshot, with entire-place units accounting for 700 of those and private rooms making up the remaining 147. Occupancy averaged 63.1% in April 2026, with an average daily rate of $192.73 and revenue per available rental (RevPAR) of $121.52. On a year-over-year basis, occupancy declined 3.5 percentage points while ADR held nearly flat (up 0.5%). Revenue per listing grew 7.6% year-over-year, reaching $3,235 for the month.

By bedroom count, one-bedroom units are the most common at 343 listings, followed by three-bedrooms (213), two-bedrooms (142), four-bedrooms (108), and five-bedrooms (41). Distribution skews toward Airbnb: 515 listings appear on Airbnb only, 298 are cross-listed on both Airbnb and VRBO, and 34 list on VRBO exclusively. The market’s composite score from the data provider stands at 74.3 out of 100, with rental demand the strongest component at 78.5 and regulation scoring 67.5, reflecting the city’s active permit framework.

Redding draws visitors primarily from Northern California on weekend and short-break trips, along with regional outdoor recreation traffic from the Sacramento Valley and Bay Area. Proximity to Whiskeytown National Recreation Area, Shasta Lake, and Lassen Volcanic National Park supports a summer-weighted demand profile.

Seasonal Patterns

Monthly seasonal data for Redding, California
MonthOccupancy
Jan52%
Feb60%
Mar57%
Apr62%
May65%
Jun69%
Jul73%
Aug66%
Sep60%
Oct59%
Nov57%
Dec54%

Month-by-month nightly rates and revenue figures for Redding are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.

Top Short-Term Rental Operators in Redding market area

Ranked by total active listings. Useful for understanding the competitive landscape. Operator data is published for the Redding market as a whole, which includes Redding, so these counts are not Redding-only figures.

#OperatorListingsReviewsRating
1Shasta Lakeshore Retreat221,063★ 4.95
2MSTR211,432★ 4.88
3Evolve19730★ 4.72
4Railroad Park Resort13441★ 4.87
5Mt Shasta Vacation Rentals6328★ 4.67

What Kind of STR Should I Buy in Redding?

Revenue and nightly-rate breakdowns by bedroom count, property tier, and dwelling type for Redding are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.

Booking Channel Mix

Distribution of bookings across major STR platforms.

Channel mix
ChannelShare
airbnb60.8%
vrbo4%
both35.2%

Investment Analysis

The full investment analysis for Redding — gross-yield math against current home values, plus 5-year monthly revenue, nightly-rate, and occupancy trend charts — is available to StaySTRA Pro members and updates monthly. The figures shown elsewhere on this page are the free market snapshot.

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Home Value Trends (Redding)

Typical home values, median sale prices, and the 10-year price trend for Redding are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.

Booking Insights

Booking-window and length-of-stay analysis for Redding — how far ahead guests book and how to price around it — is available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.

Short-Term Rental Regulations

Redding and Shasta County both require permits for short-term rentals, defined as stays under 30 days. Within Redding city limits, operators choose between two paths. A Hosted Homestay permit covers owner-occupied properties where the owner rents one or more rooms while residing on-site; this route requires a Hosted Homestay Affidavit and a city business license. A Vacation Rental permit covers entire dwelling units rented without owner presence; it requires a Site Development Permit, a business license, and registration for a Transient Occupancy Tax account with the city Finance Department.

Vacation Rentals are subject to a citywide cap of 400 permits. No new permit may be issued within 600 feet of an existing approved vacation rental. Rentals are limited to 180 nights per calendar year. Neither permit type requires owner occupancy or primary residence status for Vacation Rental operations, but the Hosted Homestay path does require owner presence.

The city charges 12% on gross rental receipts: 10% Transient Occupancy Tax under Municipal Code Chapter 4.12 plus 2% Tourism Marketing Assessment. Tax returns are due monthly by the 20th of the following month. Permits require annual renewal. A June 2025 ordinance amendment allows Vacation Rentals in existing multifamily units within the Downtown Mixed Use District, subject to the 600-foot buffer. For properties in unincorporated Shasta County outside city limits, a separate Vacation Rental Permit is required under Shasta County Code Section 17.88.230. Enforcement is rated moderate.

Market Comparison

Against national STR benchmarks, Redding performs above average on occupancy and near average on ADR. The US median STR occupancy is approximately 55%; Redding’s April 2026 figure of 63.1% exceeds that by 8 percentage points. The US median ADR runs near $220; Redding’s all-listings average of $192.73 is about 12% below the national median, consistent with its positioning as an inland California market rather than a coastal or destination resort location.

The market’s overall score of 74.3 places it in the upper-middle tier among smaller regional markets tracked by this dataset. Rental demand (78.5) and revenue growth (73.3) are the strongest score components; regulation (67.5) reflects the active permit framework with the 400-permit cap and 180-night ceiling.

Among property managers, Shasta Lakeshore Retreat leads the market with 22 listings and a 4.95 average rating across 1,063 reviews. MSTR holds 21 listings with a 4.88 rating and the highest review volume among local operators at 1,432 reviews. Evolve, a national platform manager, operates 19 listings with a 4.72 average rating. The top three operators collectively account for 62 listings, roughly 7.3% of total market supply.

Frequently Asked Questions About Redding, California

What is the average daily rate for Airbnb rentals in Redding, CA?
Redding short-term rentals average $240 per night across all listing types. Nightly-rate breakdowns by property tier are available with StaySTRA Pro.
What occupancy rates do Redding short-term rentals achieve?
Redding STRs averaged 63.1% occupancy in April 2026. The seasonal peak in July historically averages 72.9% occupancy, while January is the slowest month at 51.7%.
How much revenue can a short-term rental generate in Redding?
Across all listing types, Redding short-term rentals average $4,327 per month. Breakdowns by property type, bedroom count, and season are available with StaySTRA Pro, or run a free address-level estimate with the StaySTRA Analyzer.
Does Redding require a permit for short-term rentals?
Yes. Within Redding city limits, operators must obtain either a Hosted Homestay Affidavit (for owner-occupied rentals) or a Site Development Permit (for non-owner-occupied vacation rentals), plus a city business license. There is a citywide cap of 400 Vacation Rental permits and a 600-foot buffer between permitted rentals. Rentals are limited to 180 nights per calendar year.
What is the occupancy tax rate for Redding short-term rentals?
The combined rate is 12% of gross rental receipts: 10% Transient Occupancy Tax plus a 2% Tourism Marketing Assessment. Operators must file monthly returns with the city Finance Department.
How far in advance do guests book Redding vacation rentals?
The average booking lead time in Redding is 43.4 days, meaning guests typically book about six weeks before arrival. The average length of stay is 4.18 nights.
Who are the top property managers in the Redding STR market?
The three largest operators are Shasta Lakeshore Retreat (22 listings, 4.95 average rating), MSTR (21 listings, 4.88 average rating), and Evolve (19 listings, 4.72 average rating). Together they manage 62 of the market’s approximately 847 active listings.
Redding, CaliforniaRev $4,327ADR $240Occ 66%Score B (74)

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Table of Contents

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Quick Facts: Redding market area

Avg Daily Rate
$240
Occupancy Rate
66%
Avg Revenue/Mo
$4,327
Redding Population
93,502

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