Glendale, California Short-Term Rental Market
Glendale, CA STRs averaged $208/night at 67.5% occupancy in April 2026, but city rules restrict STRs to owner-occupied home-sharing only.
Quick Answer: Glendale, California is an active short-term rental market. average occupancy in the Los Angeles market area is 73%. average monthly revenue in the Los Angeles market area is $4,987. average daily rate in the Los Angeles market area is $262. the top operator in the Los Angeles market area is Blueground with 579 listings. market score is 46/100 (grade D).
Market data reflects the Los Angeles regional market, which includes Glendale. Regulations, taxes, and permit details below are specific to Glendale.
Market Score Breakdown
Five dimensions StaySTRA evaluates per market.
Market Overview
Glendale, California is a 187,823-resident city in Los Angeles County, adjacent to Burbank and Pasadena. The local visitor economy is driven primarily by retail and entertainment, anchored by The Americana at Brand and the Glendale Galleria. As of April 2026, the market recorded an average daily rate of $208, occupancy of 67.5%, and RevPAR of $140.71. Active inventory in the dataset totals approximately 49,159 listings.
Listing composition shows entire-place rentals at 39,384 units (80.1% of inventory), private rooms at 9,446 (19.2%), and shared rooms at 329 (0.7%). Bedroom distribution is heavily weighted toward 1-bedroom units at 26,391 listings, followed by 2-bedroom (10,898), 3-bedroom (6,476), 4-bedroom (3,353), and 5-bedroom (1,930).
Airbnb dominates the channel mix with 35,391 listings, VRBO carries 1,657, and 12,111 are cross-listed on both platforms. Year-over-year as of April 2026, occupancy rose 1.16 percentage points, while ADR declined 5.50% and revenue grew 1.38%. The 2025 annual average occupancy was 66.9% at $212 ADR, generating $3,915 average monthly revenue. The market’s seasonality score is 96.6 out of 100, reflecting the consistent year-round demand of the LA market. Investability scores 46.5, constrained by the high property entry cost and strict regulatory environment.
Seasonal Patterns
| Month | Occupancy |
|---|---|
| Jan | 61% |
| Feb | 70% |
| Mar | 69% |
| Apr | 66% |
| May | 68% |
| Jun | 73% |
| Jul | 74% |
| Aug | 70% |
| Sep | 65% |
| Oct | 68% |
| Nov | 63% |
| Dec | 63% |
Month-by-month nightly rates and revenue figures for Glendale are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Top Short-Term Rental Operators in Los Angeles market area
Ranked by total active listings. Useful for understanding the competitive landscape. Operator data is published for the Los Angeles market as a whole, which includes Glendale, so these counts are not Glendale-only figures.
| # | Operator | Listings | Reviews | Rating |
|---|---|---|---|---|
| 1 | Blueground | 579 | 737 | ★ 4.29 |
| 2 | The Maimon Group | 212 | 993 | ★ 4.67 |
| 3 | Evolve | 175 | 5,119 | ★ 4.44 |
| 4 | Zuma Housing | 150 | 27 | ★ 4.82 |
| 5 | Catalina Vacations | 143 | 5,137 | ★ 4.49 |
What Kind of STR Should I Buy in Glendale?
Revenue and nightly-rate breakdowns by bedroom count, property tier, and dwelling type for Glendale are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Booking Channel Mix
Distribution of bookings across major STR platforms.
| Channel | Share |
|---|---|
| airbnb | 72% |
| vrbo | 3.4% |
| both | 24.6% |
Home Value Trends (Glendale)
Typical home values, median sale prices, and the 10-year price trend for Glendale are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Booking Insights
Booking-window and length-of-stay analysis for Glendale — how far ahead guests book and how to price around it — is available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Short-Term Rental Regulations
Glendale permits short-term rentals only under a strict home-sharing model. Un-hosted vacation rentals, where the owner is not present during the guest stay, are prohibited under Glendale Municipal Code Chapter 5.56. The property must be the host’s primary residence, verified with documents such as a driver’s license, vehicle registration, or utility bill.
Before accepting any bookings, hosts must obtain a Home-Sharing License from the Community Development Department’s Licensing Division (apply via GlendalePermits.org). The license is currently issued at no cost and must be renewed annually. Hosts must also register for a Transient Occupancy Registration Certificate to collect and remit Glendale’s 12% transient occupancy tax (TOT), which must be separately itemized on guest receipts. Records of each stay, including number of guests, length, and price, must be retained for three years.
Key restrictions: ADUs are ineligible for home-sharing. Units subject to Glendale’s rent stabilization ordinance cannot be used as STRs. There is no annual nights cap on hosted stays. Violations start at approximately $500 for a first offense and escalate to $1,000 or more for repeat offenses. Enforcement is rated strict. Operators who hold a platform-visible listing but do not meet the primary-residence and owner-present requirements are operating outside Glendale’s legal framework.
Market Comparison
Glendale’s April 2026 occupancy of 67.5% is well above the US STR median of approximately 55%, reflecting consistent Southern California demand. The ADR of $208 is near the US median of roughly $220, lower than might be expected for an LA County city, partly because the all-listings average is pulled down by the high proportion of private-room listings (19.2% of inventory). RevPAR of $140.71 is healthy relative to most urban markets.
Blueground leads by listing count with 579 listings and a 4.29 average rating across 737 reviews. The Maimon Group operates 212 listings with a 4.67 rating, and Evolve manages 175 listings with a 4.44 rating across 5,119 reviews. Zuma Housing holds 150 listings at a 4.82 rating and Catalina Vacations 143 listings at a 4.49 rating. The top five operators together account for 1,259 of approximately 49,159 active listings, roughly 2.6% market share, making this one of the most fragmented management markets in this batch.
Blueground’s business model is primarily medium-to-long-term furnished apartment rentals rather than traditional nightly STRs, which is consistent with Glendale’s home-sharing restriction and the market’s 5.83-night average stay. The market’s revenue growth score of 57.2 and total score of 45.8 rank among the lower end of the batch, consistent with the combination of high entry costs and regulatory restrictions on traditional STR investment.
Frequently Asked Questions About Glendale, California
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What permits are required for Glendale home-sharing?
What is the average daily rate for STRs in Glendale, CA?
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Can I buy a Glendale property as an investment and run it as a short-term rental?
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