Oklahoma City, Oklahoma Short-Term Rental Market
The Oklahoma City, OK area STR market averaged $152/night at 63.9% occupancy in June 2026.
Quick Answer: Oklahoma City, Oklahoma is an active short-term rental market. average occupancy is 64%. average monthly revenue is $2,780. average daily rate is $152. the top operator is Toshi Stay with 84 listings. market score is 99/100 (grade A).
Market Score Breakdown
Five dimensions Apivex evaluates per market.
Market Overview
The Oklahoma City, Oklahoma area STR market posted a $152 average daily rate and 63.9% occupancy in June 2026. Occupancy is down 5.2% year over year, while ADR is up a strong 8.2% and revenue is up 1.4% year over year to $2,780 per month. Multiplying June’s ADR by occupancy gives an implied RevPAR near $97 per night.
Bedroom mix, channel mix, market-score data, and top-operator data are all tracked at a shared regional level rather than uniquely for Oklahoma City, so this profile omits them.
Multi-year data shows occupancy peaked at 70.30% in 2021 before easing to the high-50s to low-60s from 2023 through 2025, while ADR climbed from $88 in 2017 to $135 by 2025, keeping monthly revenue around $1,970 to $2,290 in recent full years, below June 2026’s stronger figure. Oklahoma City set a visitor record in 2024 with 24.5 million visitors generating $2.8 billion in direct spending and supporting more than 35,000 local jobs, driven by a mix of leisure, convention, and sports and event tourism including the NBA’s Oklahoma City Thunder.
Seasonal Patterns
| Month | Occupancy | ADR | Revenue |
|---|---|---|---|
| Jan | 52% | $97 | $1,495 |
| Feb | 58% | $97 | $1,458 |
| Mar | 66% | $108 | $1,963 |
| Apr | 61% | $110 | $1,805 |
| May | 65% | $120 | $2,120 |
| Jun | 70% | $121 | $2,315 |
| Jul | 70% | $111 | $2,150 |
| Aug | 64% | $109 | $1,986 |
| Sep | 60% | $113 | $1,800 |
| Oct | 60% | $113 | $1,889 |
| Nov | 61% | $115 | $1,902 |
| Dec | 55% | $110 | $1,742 |
Top Short-Term Rental Operators in Oklahoma City
Ranked by total active listings. Useful for understanding the competitive landscape.
| # | Operator | Listings | Reviews | Rating |
|---|---|---|---|---|
| 1 | Toshi Stay | 84 | 4,112 | ★ 4.35 |
| 2 | A Real Home Away | 76 | 1,350 | ★ 4.89 |
| 3 | Evolve | 68 | 1,859 | ★ 4.57 |
| 4 | Co Host Oklahoma | 49 | 1,323 | ★ 4.90 |
| 5 | Howell Family Homes | 46 | 2,286 | ★ 4.81 |
What Kind of STR Should I Buy in Oklahoma City?
Revenue and pricing by property type, tier, and bedroom count.
Revenue by Bedroom Count
| 1 bed | 1,221 |
| 2 bed | 991 |
| 3 bed | 1,337 |
| 4 bed | 439 |
| 5 bed | 175 |
ADR by Property Tier
| Entire Home | $159 |
| Luxury | $247 |
| Professionally Managed | $150 |
Revenue by Dwelling Type
| Apartment | $2,026 |
| Entire Place | $2,937 |
| House | $2,998 |
Booking Channel Mix
Distribution of bookings across major STR platforms.
| Channel | Share |
|---|---|
| airbnb | 56.3% |
| vrbo | 3% |
| both | 40.7% |
Investment Analysis
Oklahoma City’s typical home value was $209,490 as of June 2026 (Zillow), with a median sale price of $222,167 against a median list price of $261,667. Homes are selling at 84.9% of list price after a median of 20 days to pending, with a deep for-sale inventory of 2,399 homes reflecting the size of this major metro.
Pairing that entry cost with the Oklahoma City-area’s average monthly STR revenue of $2,780 implies a gross revenue yield near 15.9% annually, before expenses, taxes, or the meaningful regulatory constraint described below, a strong yield helped by comparatively affordable home prices for a major metro.
Pricing tiers show a wide spread, though with an unusual inversion: professionally managed listings average $150 per night, slightly below the $152 market-wide average, while entire-home listings average $159 and luxury-tier listings average $247, about 63% above the market-wide ADR. House-specific revenue averages $2,998 per month, close to entire-place listings overall at $2,937, both well above the $2,026 apartment average.
The critical caveat: by default, Oklahoma City caps home shares at 10 nights per month (about 120 nights per year) unless the operator secures a special exception permit from the Board of Adjustment. That special exception is mandatory for any property that is not the operator’s primary residence, meaning a pure investment property (not the owner’s home) cannot operate as a full-time STR without it, and special-exception STRs are capped at 10% of homes on any given block. Buyers should confirm special-exception feasibility for a specific parcel before assuming unrestricted STR operation.
Revenue Trend (5 yr)
ADR & Occupancy Trends (5 yr)
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Booking Insights
Guests in the Oklahoma City area book an average of 32 days ahead of arrival, one of the shorter lead times StaySTRA tracks, and stay a notably long median of 5.1 nights, consistent with a mix of convention travel, sports tourism, and extended leisure stays rather than quick weekend trips.
That shorter lead time means hosts have less runway to adjust pricing well in advance, so staying responsive to demand as bookings firm up matters more here than in longer-lead-time markets. Hosts should plan around the June-July summer peak while being mindful of the city’s 10-nights-per-month default cap for home shares without a special exception, which shapes how much inventory can legally operate as a full-time rental versus an occasional home share. The 5.1-night average stay is among the longer stays StaySTRA tracks, reflecting the city’s convention and event-driven visitor mix.
Short-Term Rental Regulations
Oklahoma City permits short-term rentals but tightened its rules effective February 16, 2025. Every operator must hold a city Home Sharing License, a Hotel/Motel-type business license costing about $24 per year.
By default, a home share can be rented no more than 10 nights per month (roughly 120 nights per year) unless the operator secures a special exception permit from the Board of Adjustment. That special exception is mandatory for any property that is not the operator’s primary residence, and for any property in a Historic Preservation district; the Board weighs neighborhood covenants and traffic, and STRs needing special exceptions are capped at 10% of homes per block, with grandfathering for operations that predate January 15, 2019.
Occupancy is limited to 16 people, and at least one on-site parking space is required per four guests. Units must have smoke detectors, carbon monoxide detectors, and fire extinguishers. Guests pay the city’s 9.25% hotel occupancy tax (raised from 5.5%, effective October 1, 2024) plus state and city sales tax, for a combined rate near 17.8%; Airbnb collects the hotel tax automatically.
The city has hired an enforcement consultant to find unlicensed rentals, document violations, and run a 24-hour complaint platform, so enforcement is tightening from historically light levels. Enforcement is rated moderate overall, but the trend is toward stricter oversight.
Market Comparison
The Oklahoma City area’s 63.9% June 2026 occupancy runs well above the roughly 55% median occupancy across StaySTRA-tracked US STR markets, while its $152 average daily rate sits below the roughly $220 national median ADR. That combination, strong occupancy at a below-average rate, reflects Oklahoma City’s position as a large, affordable Midwestern metro rather than a premium leisure destination.
Top-operator data is tracked at a shared regional level rather than uniquely for Oklahoma City, so this profile omits it. The city’s February 2025 regulatory tightening, the default 10-nights-per-month cap, the mandatory special exception for non-primary-residence STRs, and the near-doubling of the hotel occupancy tax, represents one of the more significant regulatory shifts StaySTRA has tracked in a major metro, and buyers should weigh that alongside the market’s otherwise strong 8.2% year-over-year ADR growth.
Frequently Asked Questions About Oklahoma City, Oklahoma
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