Eufaula, Oklahoma Short-Term Rental Market
Eufaula, OK STRs averaged $161/night at 45.5% occupancy in April 2026, anchored by Lake Eufaula's 2 million annual visitors.
Quick Answer: Eufaula, Oklahoma is an active short-term rental market. average occupancy in the Oklahoma Area market area is 54%. average monthly revenue in the Oklahoma Area market area is $2,775. average daily rate in the Oklahoma Area market area is $187. the top operator in the Oklahoma Area market area is Evolve with 225 listings. market score is 89/100 (grade A).
Market data reflects the Oklahoma Area regional market, which includes Eufaula. Regulations, taxes, and permit details below are specific to Eufaula.
Market Score Breakdown
Five dimensions StaySTRA evaluates per market.
Market Overview
Eufaula’s short-term rental market is built almost entirely on Lake Eufaula, the largest lake wholly within Oklahoma at 105,500 surface acres. The lake draws an estimated 2 million recreational visits annually, creating consistent seasonal demand for vacation rentals. In April 2026, the market recorded an average daily rate of $161 and occupancy of 45.5%, generating a RevPAR of $73.28. Average monthly revenue across all listing types was $2,011.
The market carries roughly 5,956 active channel-tracked listings. Entire-place rentals dominate at 5,693 units (96% of supply), reflecting the lake-cabin and lake-house character of the inventory. Private rooms account for 260 listings. Bedroom distribution skews toward larger units: 1-bedroom properties number 1,831, 2-bedroom 1,528, 3-bedroom 1,704, 4-bedroom 605, and 5-bedroom 265. Airbnb is the dominant channel with 3,137 Airbnb-only listings; 389 list exclusively on VRBO; and 2,430 appear on both platforms. Year-over-year, occupancy declined 0.43 percentage points, ADR fell 1.02%, and revenue dropped 2.63%, indicating modest softening from the 2021 peak but a broadly stable market through 2024-2025.
Seasonal Patterns
| Month | Occupancy |
|---|---|
| Jan | 35% |
| Feb | 42% |
| Mar | 50% |
| Apr | 44% |
| May | 50% |
| Jun | 55% |
| Jul | 56% |
| Aug | 46% |
| Sep | 43% |
| Oct | 46% |
| Nov | 45% |
| Dec | 40% |
Month-by-month nightly rates and revenue figures for Eufaula are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Top Short-Term Rental Operators in Oklahoma Area market area
Ranked by total active listings. Useful for understanding the competitive landscape. Operator data is published for the Oklahoma Area market as a whole, which includes Eufaula, so these counts are not Eufaula-only figures.
| # | Operator | Listings | Reviews | Rating |
|---|---|---|---|---|
| 1 | Evolve | 225 | 8,391 | ★ 4.78 |
| 2 | LakeStay Vacation | 90 | 2,159 | ★ 4.87 |
| 3 | Stevens realty | 50 | 1,635 | ★ 4.10 |
| 4 | Ryan Busse | 40 | 1,113 | ★ 4.77 |
| 5 | Willow Springs Marina and Resort | 39 | 1,814 | ★ 4.81 |
What Kind of STR Should I Buy in Eufaula?
Revenue and nightly-rate breakdowns by bedroom count, property tier, and dwelling type for Eufaula are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Booking Channel Mix
Distribution of bookings across major STR platforms.
| Channel | Share |
|---|---|
| airbnb | 52.7% |
| vrbo | 6.5% |
| both | 40.8% |
Home Value Trends (Eufaula)
Typical home values, median sale prices, and the 10-year price trend for Eufaula are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Booking Insights
Booking-window and length-of-stay analysis for Eufaula — how far ahead guests book and how to price around it — is available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Short-Term Rental Regulations
Eufaula expressly permits short-term rentals under Section 12-224 of the city code (Residential Lodging / Air Bed and Breakfast and Other Rentals). STRs are allowed in any zoning district, which is more permissive than many municipalities, but operation is not by-right. Each property must obtain a Special Use Permit from the city’s Board of Adjustment, a discretionary property-by-property approval process. Operators must also hold a City of Eufaula business license.
The occupancy (lodging) tax rate is 9%. No owner-occupancy requirement and no primary-residence requirement were identified in the city code. No statutory cap on nights per year was found. Enforcement severity is rated moderate.
Permit cost was not published in the sources available; investors should contact Eufaula City Hall directly to confirm current Special Use Permit fees, business license fees, and the precise lodging tax breakdown (the 9% figure may blend city, county, and state components). No recent regulatory changes were reported.
Market Comparison
Eufaula’s April 2026 occupancy of 45.5% trails the U.S. STR median of approximately 55%, which is expected for a small-city lake market with strong seasonality and a January trough of 35.1%. The ADR of $161 is also below the national median of approximately $220, consistent with a rural Oklahoma leisure market. RevPAR of $73.28 reflects the combined effect of below-median occupancy and below-median rate.
The market’s total score of 88.87 and investability of 98.97 are notably high despite the modest absolute revenue figures, likely reflecting the low property acquisition cost relative to STR revenue potential in this region (though no Zillow benchmark is available to confirm).
Property management is moderately consolidated. Evolve leads with 225 listings and 8,391 reviews at a 4.78 rating. LakeStay Vacation holds 90 listings with a strong 4.87 rating and 2,159 reviews. Stevens Realty operates 50 listings. Together the top three operators account for 365 listings, approximately 6% of total supply, indicating the market remains largely self-managed with significant fragmentation.
Frequently Asked Questions About Eufaula, Oklahoma
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What is the occupancy rate for Eufaula Airbnb and VRBO rentals?
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Are short-term rentals legal in Eufaula, Oklahoma?
What taxes apply to Eufaula short-term rentals?
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