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  3. Maryland
  4. Mc Henry

Mc Henry, Maryland

Short-Term Rental Market Data & Investment Analysis

Mc Henry, Maryland Short-Term Rental Market

McHenry (Deep Creek Lake), MD STRs averaged $470/night in April 2026, with 11.7% ADR growth year-over-year and $5,909/mo 2025 full-year average.

Quick Answer: Mc Henry, Maryland is an active short-term rental market. average occupancy in the Deep Creek market area is 53%. average monthly revenue in the Deep Creek market area is $7,977. average daily rate in the Deep Creek market area is $594. the top operator in the Deep Creek market area is Railey Vacations with 586 listings. market score is 85/100 (grade B).

Avg Monthly Revenue
$7,977
↑ 2.9% YoY
53%
Occupancy
↓ 1.1% YoY
$594
Avg Daily Rate
↑ 3.6% YoY
88 days avg lead time3.8 avg length of stay

Market data reflects the Deep Creek regional market, which includes Mc Henry. Regulations, taxes, and permit details below are specific to Mc Henry.

Market Score Breakdown

Five dimensions StaySTRA evaluates per market.

Regulation72
Seasonality53
Investability98
Rental Demand54
Revenue Growth99

Market Overview

McHenry is a community of 1,147 residents in Garrett County, Maryland, situated at the north end of Deep Creek Lake, Maryland’s largest freshwater lake at 3,900 acres with 65 miles of shoreline. The area draws an estimated 1.4 million visitors per year who spend approximately $315 million. Visitors travel primarily from the Baltimore/Washington DC corridor, Pittsburgh, and northern Virginia/West Virginia for lake recreation in summer and skiing at Wisp Resort in winter.

The STR market covers approximately 2,007 listings in the latest snapshot, concentrated almost entirely in entire-place units (1,990 of 2,007, or 99.2%). Private rooms account for 17 listings. The bedroom profile skews toward large cabins: five-or-more-bedroom units lead at 771 listings (38.4% of 2,006 bedroom-segmented), followed by four-bedroom (444, 22.1%), three-bedroom (437, 21.8%), two-bedroom (178, 8.9%), and one-bedroom (176, 8.8%). Cross-listing is dominant: 1,602 listings appear on both Airbnb and VRBO, 320 on Airbnb only, and 85 on VRBO only.

April 2026 falls in the spring shoulder between ski and lake seasons. The market posted an ADR of $470, occupancy of 31.1%, and RevPAR of $146.43, generating average monthly revenue of $3,895 per listing. Despite the modest occupancy, ADR rose 11.7% year-over-year and revenue grew 4.1%, while occupancy slipped 0.7 percentage points versus April 2025.

The 2025 full-year average was 39.7% occupancy and $537 ADR, producing $5,909/month per listing, up from 2024’s $5,141. Market scores: total 84.9 out of 100, investability 97.7, revenue growth 98.8 out of 100.

Seasonal Patterns

Monthly seasonal data for Mc Henry, Maryland
MonthOccupancy
Jan31%
Feb34%
Mar23%
Apr30%
May36%
Jun51%
Jul65%
Aug63%
Sep35%
Oct37%
Nov31%
Dec37%

Month-by-month nightly rates and revenue figures for Mc Henry are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.

Top Short-Term Rental Operators in Deep Creek market area

Ranked by total active listings. Useful for understanding the competitive landscape. Operator data is published for the Deep Creek market as a whole, which includes Mc Henry, so these counts are not Mc Henry-only figures.

#OperatorListingsReviewsRating
1Railey Vacations5869,399★ 4.62
2Taylor-Made Deep Creek Vacations by Vtrips45012,093★ 4.50
3Vacasa976,077★ 4.43
4Red Barn Vacations911,644★ 4.80
5Prime Vacation Rentals44958★ 4.60

What Kind of STR Should I Buy in Mc Henry?

Revenue and nightly-rate breakdowns by bedroom count, property tier, and dwelling type for Mc Henry are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.

Booking Channel Mix

Distribution of bookings across major STR platforms.

Channel mix
ChannelShare
airbnb15.9%
vrbo4.2%
both79.8%

Investment Analysis

The full investment analysis for Mc Henry — gross-yield math against current home values, plus 5-year monthly revenue, nightly-rate, and occupancy trend charts — is available to StaySTRA Pro members and updates monthly. The figures shown elsewhere on this page are the free market snapshot.

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Home Value Trends (Mc Henry)

Typical home values, median sale prices, and the 10-year price trend for Mc Henry are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.

Booking Insights

Booking-window and length-of-stay analysis for Mc Henry — how far ahead guests book and how to price around it — is available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.

Short-Term Rental Regulations

Short-term rentals in McHenry are legal, well-established, and regulated by Garrett County under the Transient Vacation Rental Unit (TVRU) Licensing Ordinance, enacted March 1, 2006. Any home in the Deep Creek Lake Watershed Zoning District (which covers McHenry) rented for periods of 14 days or less must obtain a TVRU license.

The licensing process requires a zoning permit application ($50 fee), plus TVRU and Accommodation Tax applications. Once the zoning department approves, the unit is inspected for life-safety standards: proper bedroom egress, smoke and CO detectors, required off-street parking (one space per bedroom), bear-proof trash containers sized to occupancy, certified hot tub and pool operators if applicable, and annual well testing. Licenses are renewed biennially.

Occupancy is capped at 2 persons per bedroom plus 4 additional guests. Units are limited to 8 bedrooms. One- to five-bedroom conversions receive administrative approval; six- to eight-bedroom units require a special exception hearing; properties with 9 or more bedrooms cannot be licensed as TVRUs and fall under lodging facility regulations.

Owner-occupancy and primary-residence requirements do not apply, so non-resident investors can operate legally. Operators must collect and remit an 8% Garrett County accommodation tax monthly.

Enforcement is moderate. The TVRU framework has remained stable since 2006, with no major regulatory overhaul identified in the most recent 24 months. Investors should confirm the current fee schedule and any watershed-zoning amendments directly with Garrett County Planning & Land Management.

Market Comparison

McHenry’s April 2026 occupancy of 31.1% is below the U.S. STR median of 55%, reflecting April’s position as the spring shoulder between Deep Creek Lake’s two peak seasons. The 2025 full-year occupancy of 39.7% is also below the national median, a structural feature of a market with pronounced seasonal transitions.

ADR at $470 is substantially above the U.S. STR median of approximately $220, driven by the large-format lakefront cabins that dominate the inventory. RevPAR at $146.43 is notable: even at 31% April occupancy, the high nightly rate produces per-available-room revenue above many comparable seasonal markets.

Professional management dominates this market to a degree unusual in the dataset. The top two operators alone hold 1,036 of approximately 2,007 tracked listings (51.6%). Railey Vacations leads with 586 listings (9,399 reviews, 4.62 rating). Taylor-Made Deep Creek Vacations by Vtrips holds 450 listings (12,093 reviews, 4.50 rating). Vacasa manages 97 listings (6,077 reviews, 4.43 rating). Red Barn Vacations operates 91 listings (1,644 reviews, 4.80 rating). Prime Vacation Rentals holds 44 listings (958 reviews, 4.60 rating). The top five together account for 1,268 of 2,007 tracked listings (63.2%), making McHenry one of the most professionally managed vacation rental markets in this dataset.

Revenue growth scored 98.8 out of 100, reflecting the sustained ADR increases from $308 in 2017 to $537 in 2025.

Frequently Asked Questions About Mc Henry, Maryland

What is the average daily rate for McHenry (Deep Creek Lake) STRs?
Mc Henry short-term rentals average $594 per night across all listing types. Nightly-rate breakdowns by property tier are available with StaySTRA Pro.
What is the typical annual revenue for a Deep Creek Lake STR?
Across all listing types, Mc Henry short-term rentals average $7,977 per month. Breakdowns by property type, bedroom count, and season are available with StaySTRA Pro, or run a free address-level estimate with the StaySTRA Analyzer.
When are the peak and slow seasons at Deep Creek Lake?
Deep Creek Lake runs a dual-season model. Summer peaks in August (62.6% occupancy, $7,847 average revenue) and July (65.1% occupancy, $7,247). Winter ski season sustains December ($4,579 average revenue) and January ($4,343) despite lower occupancy due to high ADRs. March is the slowest month at 23.4% occupancy and $2,966 average revenue.
Do I need a permit to operate an STR in McHenry, MD?
Yes. Garrett County requires a Transient Vacation Rental Unit (TVRU) license for any home in the Deep Creek Lake Watershed Zoning District rented for 14 days or less. The application requires a $50 zoning permit fee, TVRU and Accommodation Tax applications, and a life-safety inspection. Licenses are renewed biennially. No owner-occupancy or primary-residence requirement applies, so non-resident investors can operate legally.
What is the accommodation tax rate in McHenry, MD?
Operators must collect and remit an 8% Garrett County accommodation (room) tax monthly. The TVRU zoning permit fee is $50, paid biennially. No separate annual license fee is noted in the current regulations.
What size properties perform best at Deep Creek Lake?
The inventory skews heavily toward large cabins: five-or-more-bedroom units account for 38.4% of bedroom-segmented listings (771 of 2,006), followed by four-bedroom (444, 22.1%) and three-bedroom (437, 21.8%). House-type listings averaged $4,161/month in April 2026, the highest sub-category. One- and two-bedroom units represent only 17.7% of inventory combined.
Who are the top property managers at Deep Creek Lake?
Professional management is unusually dominant here. Railey Vacations leads with 586 listings (9,399 reviews, 4.62 rating). Taylor-Made Deep Creek Vacations by Vtrips holds 450 listings (12,093 reviews, 4.50 rating). Vacasa manages 97 listings (6,077 reviews, 4.43 rating). Red Barn Vacations operates 91 listings (4.80 rating). Prime Vacation Rentals holds 44 listings (4.60 rating). The top five together account for 63.2% of all tracked listings.
Mc Henry, MarylandRev $7,977ADR $594Occ 53%Score B (85)

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Table of Contents

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Quick Facts: Deep Creek market area

Avg Daily Rate
$594
Occupancy Rate
53%
Avg Revenue/Mo
$7,977
Mc Henry Population
1,147

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