Mc Henry, Maryland Short-Term Rental Market
McHenry short-term rentals averaged a $544 ADR, 37.3% occupancy and $5,709 monthly revenue in September 2026.
Quick Answer: Mc Henry, Maryland is an active short-term rental market. average occupancy in the Deep Creek market area is 37%. average monthly revenue in the Deep Creek market area is $5,709. average daily rate in the Deep Creek market area is $544. the top operator in the Deep Creek market area is Railey Vacations with 586 listings. market score is 85/100 (grade B).
Market data reflects the Deep Creek regional market, which includes Mc Henry. Regulations, taxes, and permit details below are specific to Mc Henry.
Market Score Breakdown
Five dimensions StaySTRA evaluates per market.
Market Overview
The McHenry area STR market sits at the north end of Deep Creek Lake in Garrett County, Maryland. The town has a population of 1,147, while the county draws an estimated 1.4 million visitors a year. In September 2026 the average daily rate across all tracked listings was $544, occupancy was 37.3%, and average monthly revenue per listing was $5,709. Year over year, occupancy is up 20.8%, ADR is up 5.7%, and revenue is up 19.6%. The market is large for a town this size. The McHenry area STR market tracks 2,007 listings, and 1,990 of them (99.1%) are entire places, with only 17 private rooms. Bedroom counts lean large: 771 listings have five bedrooms, 444 have four, 437 have three, 178 have two and 176 have one. Larger homes suit the drive-market groups from the Baltimore and Washington DC corridor, Pittsburgh and northern Virginia that make up most of the visitor base. By channel, 1,602 listings appear on both Airbnb and Vrbo, 320 on Airbnb only and 85 on Vrbo only. Performance has stepped up over time. Average monthly revenue was $2,981 in 2019, $5,528 in 2022, $5,869 in 2025 and $6,312 across the first nine months of 2026, when occupancy averaged 41.2% at a $546 ADR. Demand is rental driven rather than hotel driven, with summer lake recreation, winter skiing at Wisp Resort and fall foliage each pulling guests. The StaySTRA market score for McHenry is 84.9 out of 100, led by investability at 97.7 and revenue growth at 98.8, with regulation at 71.7, rental demand at 54.3 and seasonality at 52.9.
Seasonal Patterns
| Month | Occupancy |
|---|---|
| Jan | 31% |
| Feb | 34% |
| Mar | 23% |
| Apr | 30% |
| May | 36% |
| Jun | 51% |
| Jul | 65% |
| Aug | 62% |
| Sep | 35% |
| Oct | 37% |
| Nov | 31% |
| Dec | 37% |
Month-by-month nightly rates and revenue figures for Mc Henry are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Top Short-Term Rental Operators in Deep Creek market area
Ranked by total active listings. Useful for understanding the competitive landscape. Operator data is published for the Deep Creek market as a whole, which includes Mc Henry, so these counts are not Mc Henry-only figures.
| # | Operator | Listings | Reviews | Rating |
|---|---|---|---|---|
| 1 | Railey Vacations | 586 | 9,399 | ★ 4.62 |
| 2 | Taylor-Made Deep Creek Vacations by Vtrips | 450 | 12,093 | ★ 4.50 |
| 3 | Vacasa | 97 | 6,077 | ★ 4.43 |
| 4 | Red Barn Vacations | 91 | 1,644 | ★ 4.80 |
| 5 | Prime Vacation Rentals | 44 | 958 | ★ 4.60 |
What Kind of STR Should I Buy in Mc Henry?
Revenue and nightly-rate breakdowns by bedroom count, property tier, and dwelling type for Mc Henry are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Booking Channel Mix
Distribution of bookings across major STR platforms.
| Channel | Share |
|---|---|
| airbnb | 15.9% |
| vrbo | 4.2% |
| both | 79.8% |
Home Value Trends (Mc Henry)
Typical home values, median sale prices, and the 10-year price trend for Mc Henry are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Booking Insights
Booking-window and length-of-stay analysis for Mc Henry — how far ahead guests book and how to price around it — is available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Short-Term Rental Regulations
Short-term rentals are permitted in McHenry, and the rules are set by Garrett County under the Transient Vacation Rental Unit (TVRU) Licensing Ordinance, enacted March 1, 2006. Any home in the Deep Creek Lake Watershed Zoning District, which includes McHenry, that is rented for 14 days or less needs a TVRU license plus a zoning permit. The permit cost is $50, and the license is renewed every two years. After zoning approval, the unit is inspected for life-safety standards, including bedroom egress, smoke and carbon monoxide requirements, parking, bear-proof trash containers sized to occupancy, certified hot tub or pool operators and annual well testing. Owners must collect and remit the 8% county accommodation tax. There is no owner-occupancy requirement and no primary-residence requirement, so non-resident investors can operate. No annual night cap is published. A TVRU is limited to 8 bedrooms. Conversions of 1 to 5 bedrooms are administrative approvals, 6 to 8 bedrooms require a special exception hearing, and 9 or more bedrooms cannot be TVRUs. Maximum overnight occupancy is 2 persons per bedroom plus 4, and one off-street parking space per bedroom is required (1 per 1.5 bedrooms in shared lots of 20 or more). Enforcement runs through the Garrett County Planning and Land Management Department and is rated moderate. No major regulatory overhaul was identified in the last 24 months. Confirm current fees and any watershed zoning amendments with the county before buying.
Market Comparison
McHenry earns its revenue through high nightly rates on large homes. The September 2026 ADR was $544 with occupancy of 37.3%. Occupancy is also trending up, with a 20.8% year over year gain. The largest operators in the McHenry area STR market are Railey Vacations with 586 listings and a 4.619 rating, Taylor-Made Deep Creek Vacations by Vtrips with 450 listings and a 4.504 rating, Vacasa with 97 listings, Red Barn Vacations with 91 listings and the top rating of 4.8, and Prime Vacation Rentals with 44 listings. Together these five manage 1,268 listings, which shows how much of the market runs through professional managers. That matches the rate data, where professionally managed listings earn $630 against the $544 average. Independent owners can compete, but should expect to match the service standards that these operators set.
Frequently Asked Questions About Mc Henry, Maryland
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