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  1. Home
  2. Locations
  3. Kentucky
  4. Paducah

Paducah, Kentucky

Short-Term Rental Market Data & Investment Analysis

Paducah, Kentucky Short-Term Rental Market

Paducah, KY short-term rentals averaged $219/night at 56.9% occupancy in June 2026, with zoning-based access to whole-house rentals.

Quick Answer: Paducah, Kentucky is an active short-term rental market. average occupancy in the Kentucky Area market area is 48%. average monthly revenue in the Kentucky Area market area is $2,886. average daily rate in the Kentucky Area market area is $203. the top operator in the Kentucky Area market area is Evolve with 344 listings. market score is 89/100 (grade A).

Avg Monthly Revenue
$2,886
↓ 2.8% YoY
48%
Occupancy
↓ 5.2% YoY
$203
Avg Daily Rate
↓ 0.3% YoY
48.6 days avg lead time3.9 avg length of stay

Market data reflects the Kentucky Area regional market, which includes Paducah. Regulations, taxes, and permit details below are specific to Paducah.

Market Score Breakdown

Five dimensions StaySTRA evaluates per market.

Regulation69
Seasonality67
Investability98
Rental Demand73
Revenue Growth76

Market Overview

Paducah is a UNESCO Creative City of Crafts & Folk Art at the confluence of the Ohio and Tennessee rivers in western Kentucky, with a population of 26,845. Tourism is a significant local economic driver: the Paducah CVB reported a record $326.7 million in visitor-related economic impact in 2025, up from $321.6 million in 2024. In June 2026, the latest month of available data, short-term rentals in the market averaged $219.40 per night at 56.9% occupancy, generating $3,402 in average monthly revenue per listing. Revenue rose 3.2% year over year while ADR eased 0.5% and occupancy held roughly flat. By property type, apartments averaged $2,372/month, entire homes $3,493/month, and houses $3,797/month. In the wider western Kentucky lakes submarket that this data draws from, entire-place listings make up roughly 95% of inventory, private rooms most of the remainder. Unlike neighboring Murray, Paducah allows ongoing whole-house short-term rentals by right in higher-density residential zones, subject to zoning and licensing rules described below.

Seasonal Patterns

Monthly seasonal data for Paducah, Kentucky
MonthOccupancy
Jan34%
Feb44%
Mar53%
Apr51%
May51%
Jun60%
Jul62%
Aug51%
Sep47%
Oct51%
Nov45%
Dec41%

Month-by-month nightly rates and revenue figures for Paducah are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.

Top Short-Term Rental Operators in Kentucky Area market area

Ranked by total active listings. Useful for understanding the competitive landscape. Operator data is published for the Kentucky Area market as a whole, which includes Paducah, so these counts are not Paducah-only figures.

#OperatorListingsReviewsRating
1Evolve34414,456★ 4.76
2Green Turtle Bay Resort85274★ 4.73
3Neat Suites411,165★ 4.81
4Lyric393,002★ 4.81
5Lake Cumberland Resort III30902★ 4.66

What Kind of STR Should I Buy in Paducah?

Revenue and nightly-rate breakdowns by bedroom count, property tier, and dwelling type for Paducah are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.

Booking Channel Mix

Distribution of bookings across major STR platforms.

Channel mix
ChannelShare
airbnb46.7%
vrbo9.6%
both43.7%

Investment Analysis

The full investment analysis for Paducah — gross-yield math against current home values, plus 5-year monthly revenue, nightly-rate, and occupancy trend charts — is available to StaySTRA Pro members and updates monthly. The figures shown elsewhere on this page are the free market snapshot.

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Home Value Trends (Paducah)

Typical home values, median sale prices, and the 10-year price trend for Paducah are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.

Booking Insights

Booking-window and length-of-stay analysis for Paducah — how far ahead guests book and how to price around it — is available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.

Short-Term Rental Regulations

Short-term rentals are legal in Paducah and regulated through zoning, business licensing, and tax rules administered by the city’s Planning and Finance departments. Operators need a business license and, in most residential zones, a Conditional Use Permit from the Board of Adjustment (or the Historic & Architectural Review Commission in historic districts); STRs are allowed by right only in R-4 and higher-density zones, while R-2, R-3, Planned Office Park, and Neighborhood Services zones require a CUP, and R-1 low-density zones permit only limited ‘Special Event’ rentals of about 7 days per two-week window annually. There is no stated owner-occupancy or primary-residence requirement. Operators must collect and remit a combined roughly 10% local lodging tax (4% city transient room tax plus 6% McCracken County tax) on top of Kentucky’s statewide 1% transient room tax and state sales tax; rentals of 30+ days are exempt. Enforcement is rated moderate, with tax violations classified as misdemeanors carrying fines up to $500 and up to 30 days imprisonment. Investors should confirm the specific zoning of a target property and current CUP or business-license fees directly with the city.

Market Comparison

Paducah’s 56.9% occupancy in June 2026 runs above the roughly 55% figure often cited as the U.S. median for short-term rentals, while its $219.40 ADR sits below the roughly $220 national median, positioning Paducah as a moderately priced, above-average-occupancy market. Evolve leads regional professional management with 344 listings, 14,456 reviews, and a 4.76 average rating, more than four times the listing count of the second-ranked operator, Green Turtle Bay Resort (85 listings, 4.73 rating). Neat Suites, Lyric, and Lake Cumberland Resort III round out the top five with 30 to 41 listings each. That concentration suggests an investor entering the Paducah market will be competing primarily against a small number of established professional operators rather than a fragmented field of individual hosts.

Frequently Asked Questions About Paducah, Kentucky

What is the average occupancy rate for short-term rentals in Paducah, KY?
The market averaged 56.9% occupancy in June 2026, the latest month of available data, essentially flat versus a year earlier.
What is the average daily rate for a Paducah Airbnb?
Paducah short-term rentals average $203 per night across all listing types. Nightly-rate breakdowns by property tier are available with StaySTRA Pro.
Do you need a permit to run a short-term rental in Paducah?
Yes. Paducah requires a business license and, in most residential zones outside R-4 and higher-density districts, a Conditional Use Permit from the Board of Adjustment before operating a short-term rental.
Is owner-occupancy required for a Paducah short-term rental?
No. Paducah does not impose an owner-occupancy or primary-residence requirement, unlike nearby Murray, which restricts new STRs to owner-present hosted sharing.
What taxes apply to short-term rentals in Paducah?
Operators collect roughly 10% combined local lodging tax (4% city plus 6% McCracken County) on top of Kentucky’s 1% statewide transient room tax and state sales tax.
What is the busiest month for Paducah short-term rentals?
July is the peak month at 62.7% occupancy and $3,314 in average monthly revenue per listing.
Who are the top short-term rental property managers near Paducah?
Evolve leads with 344 listings, 14,456 reviews and a 4.76 rating, followed by Green Turtle Bay Resort, Neat Suites, Lyric, and Lake Cumberland Resort III.
Paducah, KentuckyRev $2,886ADR $203Occ 48%Score A (89)

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Table of Contents

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Quick Facts: Kentucky Area market area

Avg Daily Rate
$203
Occupancy Rate
48%
Avg Revenue/Mo
$2,886
Paducah Population
26,845

Markets in Kentucky (39)

  • Ashland
  • Bardstown
  • Bowling Green
  • Cadiz
  • Campton
  • Columbia
  • Covington
  • Cub Run
  • Elizabethtown
  • Flemingsburg
  • Frankfort
  • Georgetown
  • Gilbertsville
  • Jamestown
  • Lawrenceburg
  • Lexington
  • Louisville
  • Monticello
  • Murray
  • Nancy
  • Prospect
  • Raywick
  • Richmond
  • Rogers
  • Rush
  • Russell Springs
  • Russellville
  • Scottsville
  • Shelbyville
  • Slade
  • Stanton
  • Strunk
  • Taylorsville
  • Vanceburg
  • Wellington
  • Westview
  • Williamstown
  • Willisburg
  • Zoe

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