Mountain View, Arkansas Short-Term Rental Market
The Mountain View, AR area STR market averaged $186 a night at 55.2% occupancy in June 2026.
Quick Answer: Mountain View, Arkansas is an active short-term rental market. average occupancy in the Arkansas Area market area is 55%. average monthly revenue in the Arkansas Area market area is $2,842. average daily rate in the Arkansas Area market area is $186. the top operator in the Arkansas Area market area is Evolve with 434 listings. market score is 85/100 (grade A).
Market data reflects the Arkansas Area regional market, which includes Mountain View. Regulations, taxes, and permit details below are specific to Mountain View.
Market Score Breakdown
Five dimensions StaySTRA evaluates per market.
Market Overview
Mountain View, Arkansas is a small Ozark town in Stone County marketed as the Folk Music Capital of the World, anchored by the seasonal Ozark Folk Center State Park and courthouse square pickin’ sessions. As of June 2026, the Mountain View area STR market shows an average daily rate of $186.33 with occupancy at 55.17%, up 3.91% year over year even as ADR eased 2.47%. Revenue per listing rose 3.22% year over year to $2,841.88 per month for the average active listing.
Listing count, bedroom mix, and channel split data for this area are tracked at a shared regional level rather than uniquely for Mountain View, so this profile omits those specific breakdowns.
Entire home rentals average $188.53 a night, close to the area wide figure, while listings in the top luxury tier command $316.87 a night and professionally managed listings average $233.61, both above the $186.33 area wide ADR.
Seasonal Patterns
| Month | Occupancy |
|---|---|
| Jan | 32% |
| Feb | 40% |
| Mar | 51% |
| Apr | 43% |
| May | 49% |
| Jun | 56% |
| Jul | 57% |
| Aug | 44% |
| Sep | 42% |
| Oct | 50% |
| Nov | 45% |
| Dec | 38% |
Month-by-month nightly rates and revenue figures for Mountain View are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Top Short-Term Rental Operators in Arkansas Area market area
Ranked by total active listings. Useful for understanding the competitive landscape. Operator data is published for the Arkansas Area market as a whole, which includes Mountain View, so these counts are not Mountain View-only figures.
| # | Operator | Listings | Reviews | Rating |
|---|---|---|---|---|
| 1 | Evolve | 434 | 17,398 | ★ 4.78 |
| 2 | Arkansas Vacation | 38 | 768 | ★ 4.74 |
| 3 | King Rhodes | 32 | 413 | ★ 4.75 |
| 4 | Buffalo Outdoor Center | 27 | 308 | ★ 4.91 |
| 5 | Ivy Vacations | 25 | 3,144 | ★ 4.90 |
What Kind of STR Should I Buy in Mountain View?
Revenue and nightly-rate breakdowns by bedroom count, property tier, and dwelling type for Mountain View are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Booking Channel Mix
Distribution of bookings across major STR platforms.
| Channel | Share |
|---|---|
| airbnb | 44.2% |
| vrbo | 8.7% |
| both | 47.1% |
Home Value Trends (Mountain View)
Typical home values, median sale prices, and the 10-year price trend for Mountain View are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Booking Insights
Booking-window and length-of-stay analysis for Mountain View — how far ahead guests book and how to price around it — is available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Short-Term Rental Regulations
Mountain View, Arkansas has no short-term-rental-specific ordinance and no dedicated STR license or registration program. STRs are legal and are governed under the city’s existing zoning code, which treats them by analogy as hotels, motels, bed and breakfasts, boarding houses, or tourist facilities depending on the property type.
Lodging is a permitted use in the Tourist Commercial, Downtown Commercial, and General Commercial districts, and bed and breakfast or boarding house uses are permitted in R-2 moderate density residential. In R-1 low density residential, only home occupation scale activity is allowed by right, and broader operation requires a conditional use permit. Operators generally need a city business license and must meet site plan, building and fire code, and parking requirements, and must register with the state for tax purposes.
There are no owner occupancy or primary residence requirements and no cap on rental nights per year. On taxes, Arkansas applies a 6.5% state sales tax plus a 2% statewide tourism tax to short-term lodging, and an additional 1% state short-term rental tax can apply. A specific Mountain View local advertising and promotion lodging tax rate could not be confirmed from authoritative sources, so this content does not state one; investors should verify the exact combined rate with the city and the Arkansas Department of Finance and Administration.
Enforcement appears minimal, handled through general business licensing, zoning, and nuisance or noise rules rather than active STR-specific monitoring.
Market Comparison
The Mountain View area’s occupancy of 55.17% sits right at the broader US short-term rental median of roughly 55%, while its $186.33 average daily rate runs below the roughly $220 national median, reflecting a smaller, more affordable rural market rather than a premium destination.
Property manager data for this area is tracked at a shared regional level rather than uniquely for Mountain View, so this profile omits naming specific operators here.
Frequently Asked Questions About Mountain View, Arkansas
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Are short-term rentals legal in Mountain View, Arkansas?
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How much does a typical home cost in Mountain View, Arkansas?
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