Waco, Texas Short-Term Rental Market Overview

Population: 146,608
Annual Visitors: 64,000
Total STRs: Still gathering data
ADR: $199.40

Visitor Profile

Waco, Texas attracts a diverse array of visitors, primarily drawn by its unique blend of cultural, historical, and outdoor attractions. Tourists seeking an authentic Texas experience often come to explore iconic sites such as the Dr Pepper Museum, where they can delve into the history of the state’s oldest soft drink. Additionally, visitors interested in scenic outdoor activities flock to Cameron Park for hiking, mountain biking, and enjoying the natural beauty along the Brazos River. The city is also a hub for fans of boutique shopping, local cuisine, and arts and crafts, making it appealing for families, couples, and solo travelers alike.

For hosts, understanding these visitor avatars—those craving a mixture of Americana charm, outdoor adventure, and cultural immersion—can greatly enhance the appeal of their short-term rentals. Waco’s reputation as a city on the rise, with attractions like Magnolia Market and the vibrant cultural district, promises an engaging stay for inquisitive travelers eager to experience charming Texas landscapes and heartfelt hospitality.

Top Attractions

Discover the charm of Waco, Texas, through its renowned attractions like the Waco Mammoth National Monument, which offers a fascinating glimpse into prehistoric life with massive mammoth fossils on display. Nature and outdoor lovers can enjoy the scenic beauty of Lake Waco and Brazos River, perfect for activities like fishing, boating, and swimming. The city also boasts a vibrant cultural scene with museums such as the Mayborn Museum and the Texas Ranger Hall of Fame, providing visitors with rich historical and cultural experiences.

Waco’s lively atmosphere is complemented by its unique blend of historic landmarks, lively shopping districts like Magnolia Market, and fun-filled entertainment options including the Cameron Park Zoo and Waco Escape Rooms. Whether you’re exploring the innovative art galleries, hiking in Cameron Park, or indulging in local cuisine and craft breweries, Waco presents an eclectic mix of attractions that make it an engaging destination for all ages. It’s a place where history, nature, and modern entertainment come together to create an unforgettable Texan adventure.

Regulations

The city of Waco, Texas, has established a regulatory framework for short-term rentals (STRs) that hosts must carefully navigate to operate legally and successfully. While specific ordinances govern the requirements, hosts can generally expect obligations involving registration, licensing, and adherence to zoning rules along with safety standards. These regulations aim to balance the benefits of STRs with community concerns, such as noise and safety, making compliance essential for maintaining a sustainable hosting operation.

Key Regulatory Considerations:

Licensing and Permits: Hosts must register their short-term rental property with the City of Waco, obtaining the necessary permits as outlined by local tax and code enforcement authorities. This process often involves submitting an application and paying associated fees, with renewals required periodically.

Primary Residence Requirements: Waco’s regulations, similar to many cities, may require the STR to be the host’s primary residence or enforce limitations on the number of rental days if it is an investment property. This detail is crucial for compliance and influences the eligibility and operational parameters of the STR.

Zoning and Location: The operation of STRs is subject to zoning laws that determine where such rentals can legally function within city limits. Certain residential neighborhoods may have restrictions or outright prohibitions on short-term rentals, which hosts need to verify before marketing their property.

Occupancy, Health & Safety: The city imposes occupancy limits based on property size and safety codes. Furthermore, the installation of smoke detectors, carbon monoxide alarms, and fire extinguishers is mandatory to ensure guest safety under local ordinances.

Tax Obligations: Hosts are required to collect and remit transient occupancy taxes and other relevant sales taxes to the city, adhering to timelines and reporting requirements set forth by the Waco tax office.

Operational Standards & Enforcement: Additional rules may govern advertising accuracy, noise control, and guest conduct to mitigate impacts on neighbors. Failure to comply with these regulations can lead to penalties, fines, or revocation of the rental license.

For the most current and legally binding information, property owners should consult the City of Waco’s Official STR Regulations Page. This resource provides detailed guidance, application forms, and direct contact information for city officials handling short-term rental compliance.

Waco, Texas Market Performance Trends

LTM Avg. Daily Rate$198.00
LTM Occupancy Rate51.6%
LTM Avg. Revenue$2,520

Waco, Texas Rental Market Insights

10-Year Market Growth

Growth chart data is not available for this location.

Booking Activity

  • 1-3 Months:63% Booked
  • 4-6 Months:67.7% Booked
  • 7-9 Months:56.5% Booked
  • 10-12 Months:5.2% Booked

Cancellation Policies

  • Flexible:33.3%
  • Moderate:42.2%
  • Strict:21.8%
  • Super Strict:21.8%
  • N/A:2.4%

Minimum Stay

  • 1 Day:211
  • 2 Days:169
  • 3 Days:11
  • 4-6 Days:4
  • 7-29 Days:22
  • 30+ Days:54

Waco, Texas Rental Market Composition

Entire Place by Beds

Common Rental Amenities

Guest Rating Highlights

  • Overall Rating:4.85 / 5
  • Cleanliness:4.90 / 5
  • Location:4.78 / 5
  • Value:4.85 / 5
  • Accuracy:4.93 / 5
  • Check-in:4.96 / 5
  • Communication:4.95 / 5

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