Ruidoso

About:
Ruidoso, situated in Lincoln County, New Mexico, is a charming mountain resort town known for its stunning natural beauty and outdoor recreational opportunities. Nestled in the Sierra Blanca mountain range, Ruidoso is a popular destination for skiing, particularly at the nearby Ski Apache resort. The village is rich in history, having evolved from a small settlement near Dowlin’s Mill. Today, Ruidoso is the largest community in the county and serves as an economic hub, offering attractions like the Inn of the Mountain Gods, a resort with a casino, golf course, and more.
Population:
7679
Annual Visitors:
Total Number of STRs:
1353

Number of 1bd:
222
Number of 2bd:
404
Number of 3bd:
409
Number of 4bd:
206
Number of 5bd+:
99
ADR:
249
Occupancy:
0.36363636363636
Avg Revenue:
2317
Rental Demand:
43.32
AVG Accommodates:
6.9

Ruidoso STR Regulations

Talk To A Local Agent Today!

Please enable JavaScript in your browser to complete this form.
Name

Short-Term Rental Market Overview

The short-term rental space is changing fast—and the most successful investors aren’t guessing. They’re using real data to find the right markets, price their properties effectively, and stay ahead of shifting trends.

Whether you’re evaluating a new opportunity or optimizing an existing listing, understanding local STR performance is key. From occupancy rates to projected revenue, these insights can give you a serious edge.

Want a Custom Revenue Projection for Your Property?

Run your numbers through the StaySTRA Analyzer to get instant projections based on your property’s actual specs. No fluff. No spreadsheets. Just data-backed answers in seconds.