Santa Ana, California Short-Term Rental Market Overview

Population: 310,227
Annual Visitors: Still gathering data
Total STRs: 1,480
ADR: $249.88

Visitor Profile

Visitors to Santa Ana, California, typically fall into two main avatars. The first comprises culturally curious travelers who seek out the city’s rich arts scene, historic landmarks, and vibrant murals, often exploring neighborhoods known for their creative ambiance. These visitors are eager to experience authentic local cuisine, museums like the Bowers Museum, and immersive cultural activities that showcase Orange County’s diverse heritage. The second avatar includes family vacationers and outdoor enthusiasts drawn to Santa Ana’s family-friendly attractions such as the Santa Ana Zoo and Discovery Cube, known as \”The Cube,\” where interactive exhibits and outdoor adventures provide fun for all ages. These visitors value engaging experiences that combine education, entertainment, and outdoor recreation. With its strategic location offering quick access to Southern California’s beaches, theme parks, and urban attractions, Santa Ana appeals to travelers seeking a convenient yet immersive getaway experience, whether they are exploring local art, historic sites, or outdoor trails.

Top Attractions

Santa Ana, California, offers a vibrant blend of attractions that make it a must-visit destination in Orange County. The city’s rich cultural scene is showcased through its numerous museums, galleries, and theaters, providing visitors with a taste of local arts and creative cuisine. Notable sites like the Bowers Museum and historic landmarks such as the Old Orange County Courthouse allow travelers to immerse themselves in the area’s history and artistic spirit. For outdoor enthusiasts, the nearby Santa Ana Mountains offer a treasure trove of hiking and cycling adventures amid stunning natural scenery, perfect for those seeking outdoor exploration.

In addition to cultural and outdoor activities, Santa Ana boasts lively neighborhoods and family-friendly attractions such as the Santa Ana Zoo, home to diverse species including giant anteaters, tigers, and lemurs. The downtown district is renowned for its vibrant murals, authentic eateries, and bustling festivals that capture the city’s dynamic energy. Whether you’re interested in exploring museums, enjoying nature’s beauty, or experiencing local festivals and nightlife, Santa Ana presents an eclectic mix of attractions that invite visitors to discover and enjoy all that this diverse city has to offer.

Regulations

Navigating the short-term rental landscape in Santa Ana, California requires an understanding that the city has established a regulatory framework aimed at balancing the interests of property owners, neighbors, and the broader community. Hosts can anticipate necessary compliance with specific licensing, zoning, occupancy, and safety standards, all designed to ensure responsible operation and neighborhood harmony. These regulations often emphasize primary residence status and include operational limits to mitigate potential disruption, making it essential for hosts to familiarize themselves thoroughly with local rules to operate legally and successfully.

Key Regulatory Considerations:

– Licensing and Permits: Santa Ana mandates that short-term rental operators obtain a business license and a short-term rental permit. Applications are typically managed by the city’s Planning or Business License department. Hosts must submit relevant documentation, pay a fee, and renew these permits as required, often annually.

– Primary Residence Requirements: The city generally permits short-term rentals only if the property is the host’s primary residence. This ensures rentals are owner-occupied and tempered by personal presence. Specific limits on the number of rental days per year or conditions under which the rental can occur may apply.

– Zoning and Location: Short-term rentals must comply with zoning ordinances, which can restrict STRs in certain residential neighborhoods or areas. It is critical to verify that the property is located in a zone that permits STR activity.

– Occupancy, Health & Safety: Regulations often include caps on the maximum number of guests allowed based on property size and safety requirements. Compliance with health and safety standards—such as functional smoke detectors, carbon monoxide alarms, fire extinguishers, and clear egress routes—is mandatory.

– Tax Obligations: Hosts are required to collect and remit transient occupancy taxes (TOT) as well as comply with any applicable state or local sales tax. Registration with tax authorities and timely filing are critical to avoid penalties.

– Operational Standards & Enforcement: Advertising must accurately reflect the licensed property, and hosts should implement measures for noise control, guest behavior management, and neighborhood respect. Violations of the STR ordinance can result in fines, permit suspension, or revocation.

For the most current and legally binding information, property owners should consult the City of Santa Ana’s Official Short-Term Rental Regulations Page to review detailed requirements, application procedures, and updates directly from the municipality. This resource offers authoritative guidance essential for compliant short-term rental hosting in Santa Ana.

Santa Ana, California Market Performance Trends

LTM Avg. Daily Rate$245.00
LTM Occupancy Rate66.7%
LTM Avg. Revenue$3,666

Santa Ana, California Rental Market Insights

10-Year Market Growth

Booking Activity

  • 1-3 Months:60.6% Booked
  • 4-6 Months:50.6% Booked
  • 7-9 Months:44.2% Booked
  • 10-12 Months:19.3% Booked

Cancellation Policies

  • Flexible:16.8%
  • Moderate:22.5%
  • Strict:59.4%
  • Super Strict:59.4%
  • N/A:1.1%

Minimum Stay

  • 1 Day:798
  • 2 Days:369
  • 3 Days:143
  • 4-6 Days:72
  • 7-29 Days:176
  • 30+ Days:165

Santa Ana, California Rental Market Composition

Entire Place by Beds

Common Rental Amenities

Guest Rating Highlights

  • Overall Rating:4.70 / 5
  • Cleanliness:4.72 / 5
  • Location:4.73 / 5
  • Value:4.69 / 5
  • Accuracy:4.77 / 5
  • Check-in:4.82 / 5
  • Communication:4.84 / 5

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