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  4. Hayes

Hayes, Virginia

Short-Term Rental Market Data & Investment Analysis

Data updated April 2026

Hayes, Virginia Short-Term Rental Market Overview

Population: 6,200
Annual Visitors: 55,000
Total STRs: 36
ADR: $263.02

Visitor Profile

Hayes, Virginia, attracts visitors primarily from within Virginia and neighboring Mid-Atlantic states, drawn by its coastal location and proximity to historical sites. The primary demographic consists of families and couples aged 35-65 seeking a quieter alternative to busier beach destinations. Many visitors come for weekend getaways and extended stays during summer months, taking advantage of waterfront activities including fishing, boating, and kayaking. The economic impact of tourism in Gloucester County supports local businesses, marinas, and restaurants, contributing to the area’s economy. The region’s appeal lies in its combination of natural beauty and historical significance within the Chesapeake Bay area.

Key visitor statistics indicate that Hayes sees steady traffic during peak seasons from May through September, with families making up approximately 55 percent of visitors. The average length of stay is three to four nights, allowing time to explore multiple attractions in Gloucester County. Visitors primarily engage in outdoor recreation, historical exploration, and waterfront dining experiences. The proximity to York River State Park and other natural areas enhances the destination’s appeal for eco-tourism and outdoor enthusiasts. Understanding these visitor demographics and travel patterns is crucial for STR operators looking to optimize their offerings. Properties that accommodate families and provide access to waterfront activities tend to perform well in this market. The relatively undiscovered nature of Hayes compared to busier Virginia coastal destinations presents opportunities for STR investors seeking lower competition while still capturing tourism demand in the Tidewater region.

Hayes, Virginia, attracts visitors primarily from within Virginia and neighboring Mid-Atlantic states, drawn by its coastal location and proximity to historical sites. The primary demographic consists of families and couples aged 35-65 seeking a quieter alternative to busier beach destinations. Many visitors come for weekend getaways and extended stays during summer months, taking advantage of waterfront activities including fishing, boating, and kayaking. The economic impact of tourism in Gloucester County supports local businesses, marinas, and restaurants, contributing to the area’s economy. The region’s appeal lies in its combination of natural beauty and historical significance within the Chesapeake Bay area.

Key visitor statistics indicate that Hayes sees steady traffic during peak seasons from May through September, with families making up approximately 55 percent of visitors. The average length of stay is three to four nights, allowing time to explore multiple attractions in Gloucester County. Visitors primarily engage in outdoor recreation, historical exploration, and waterfront dining experiences. The proximity to York River State Park and other natural areas enhances the destination’s appeal for eco-tourism and outdoor enthusiasts. Understanding these visitor demographics and travel patterns is crucial for STR operators looking to optimize their offerings. Properties that accommodate families and provide access to waterfront activities tend to perform well in this market. The relatively undiscovered nature of Hayes compared to busier Virginia coastal destinations presents opportunities for STR investors seeking lower competition while still capturing tourism demand in the Tidewater region.

Top Attractions

Hayes, Virginia, offers visitors a peaceful coastal escape with access to beautiful waterfront recreation and historical sites. Located along the York River in Gloucester County, Hayes provides a serene getaway with opportunities for boating, fishing, and exploring Virginia’s rich history. Visitors can enjoy the stunning landscapes of nearby state parks and experience the natural beauty of the Chesapeake Bay region. Whether seeking outdoor adventures or quiet relaxation, Hayes attractions provide memorable experiences for families and nature enthusiasts throughout the year.

One of the must-visit attractions is Machicomoco State Park, which offers scenic waterfront access and trails for hiking and nature observation. The park provides opportunities for kayaking and fishing along pristine waterways. Gloucester Point Beach Park features sandy shores, picnic areas, and playgrounds, perfect for a day of family fun in the sun. For history enthusiasts, the area’s colonial heritage can be explored through various historical sites throughout Gloucester County. Abingdon Park in Hayes features athletics fields and well-maintained facilities for recreation. The nearby York River State Park spans over 2,500 acres and offers extensive trails for hiking and biking, making it ideal for nature lovers. For more information on attractions and activities, visit Gloucester County Parks and Recreation. With its blend of outdoor activities and historical charm, Hayes is a hidden gem along Virginia’s coast.

Hayes, Virginia, offers visitors a peaceful coastal escape with access to beautiful waterfront recreation and historical sites. Located along the York River in Gloucester County, Hayes provides a serene getaway with opportunities for boating, fishing, and exploring Virginia’s rich history. Visitors can enjoy the stunning landscapes of nearby state parks and experience the natural beauty of the Chesapeake Bay region. Whether seeking outdoor adventures or quiet relaxation, Hayes attractions provide memorable experiences for families and nature enthusiasts throughout the year.

One of the must-visit attractions is Machicomoco State Park, which offers scenic waterfront access and trails for hiking and nature observation. The park provides opportunities for kayaking and fishing along pristine waterways. Gloucester Point Beach Park features sandy shores, picnic areas, and playgrounds, perfect for a day of family fun in the sun. For history enthusiasts, the area’s colonial heritage can be explored through various historical sites throughout Gloucester County. Abingdon Park in Hayes features athletics fields and well-maintained facilities for recreation. The nearby York River State Park spans over 2,500 acres and offers extensive trails for hiking and biking, making it ideal for nature lovers. For more information on attractions and activities, visit Gloucester County Parks and Recreation. With its blend of outdoor activities and historical charm, Hayes is a hidden gem along Virginia’s coast.

Regulations

Hayes, Virginia, located in Gloucester County, follows county-level regulations for short-term rentals. Property owners must obtain a business license from the Gloucester County Department of Building and Zoning to operate legally. Virginia’s statewide short-term rental law allows local governments to create registries and impose regulations to ensure compliance with zoning ordinances and safety standards. Owners are responsible for collecting and remitting local transient occupancy taxes to the county, which support local services and infrastructure. Understanding these requirements is essential for avoiding fines and maintaining good standing with the county.

Key regulatory information includes securing a business license through Gloucester County, which must be renewed annually. Property owners must comply with local zoning laws that dictate where short-term rentals can operate. Safety regulations mandate smoke detectors, carbon monoxide detectors, and fire extinguishers in all rental properties to ensure guest safety. The transient occupancy tax must be collected from guests and remitted to the county according to the established schedule. Failure to comply with these regulations can result in penalties, including fines or revocation of the rental license. For comprehensive guidelines, property owners should consult the Gloucester County website and the Virginia Department of Taxation for tax filing requirements and deadlines.

Hayes, Virginia, located in Gloucester County, follows county-level regulations for short-term rentals. Property owners must obtain a business license from the Gloucester County Department of Building and Zoning to operate legally. Virginia’s statewide short-term rental law allows local governments to create registries and impose regulations to ensure compliance with zoning ordinances and safety standards. Owners are responsible for collecting and remitting local transient occupancy taxes to the county, which support local services and infrastructure. Understanding these requirements is essential for avoiding fines and maintaining good standing with the county.

Key regulatory information includes securing a business license through Gloucester County, which must be renewed annually. Property owners must comply with local zoning laws that dictate where short-term rentals can operate. Safety regulations mandate smoke detectors, carbon monoxide detectors, and fire extinguishers in all rental properties to ensure guest safety. The transient occupancy tax must be collected from guests and remitted to the county according to the established schedule. Failure to comply with these regulations can result in penalties, including fines or revocation of the rental license. For comprehensive guidelines, property owners should consult the Gloucester County website and the Virginia Department of Taxation for tax filing requirements and deadlines.

Frequently Asked Questions

What are the short-term rental regulations in Hayes, Virginia?
Hayes, Virginia, located in Gloucester County, follows county-level regulations for short-term rentals. Property owners must obtain a business license from the Gloucester County Department of Building and Zoning to operate legally. Virginia's statewide short-term rental law allows local governments to create registries and impose regulations to ensure compliance with zoning ordinances and safety standards. Owners are responsible for collecting and remitting local transient occupancy taxes to the county, which support local services and infrastructure. Understanding these requirements is essential for avoiding fines and maintaining good standing with the county.Key regulatory information includes securing a business license through Gloucester County, which must be renewed annually. Property owners must comply with local zoning laws that dictate where short-term rentals can operate. Safety regulations mandate smoke detectors, carbon monoxide detectors, and fire extinguishers in all rental properties to ensure guest safety. The transient occupancy tax must be collected from guests and remitted to the county according to the established schedule. Failure to comply with these regulations can result in penalties, including fines or revocation of the rental license. For comprehensive guidelines, property owners should consult the Gloucester County website and the Virginia Department of Taxation for tax filing requirements and deadlines.
Do I need a permit to operate a short-term rental in Hayes, Virginia?
Short-term rental regulations vary by location. In Hayes, Virginia, operators should check local ordinances for permit requirements, zoning restrictions, and licensing obligations. Contact local authorities for the most current requirements.
Are there occupancy taxes for vacation rentals in Hayes, Virginia?
Most jurisdictions require short-term rental operators to collect and remit occupancy taxes (also called hotel taxes or transient occupancy taxes). In Hayes, Virginia, check with the local tax authority for current rates and collection requirements.

Vacation Rental Market Overview for Hayes

Hayes attracts visitors with its beaches and waterfront activities and outdoor recreation and natural beauty. The short-term rental market here serves diverse traveler demographics, from business professionals to family vacationers.

This destination’s rental market offers unique opportunities for property investors, with comprehensive data revealing seasonal patterns and demand drivers.

Hayes, Virginia Market Performance Trends

LTM Avg. Daily Rate$214.00
LTM Occupancy Rate66.7%
LTM Avg. Revenue$3,868
Monthly Short-Term Rental Market Performance Data for Hayes
MonthAverage Daily Rate (USD)Occupancy Rate (%)Average Monthly Revenue (USD)
Jul 24$209.7790.3%$5,200
Aug 24$203.3281.7%$4,571
Sep 24$203.4653.3%$2,910
Oct 24$210.9356.7%$4,311
Nov 24$218.1162.1%$3,926
Dec 24$210.6767.9%$3,737
Jan 25$231.8629%$1,623
Feb 25$199.3429.7%$2,015
Mar 25$209.9358.3%$2,873
Apr 25$241.6170.5%$4,020
May 25$230.4675.3%$4,387
Jun 25$263.0281.7%$6,197

Short-Term Rental Market Performance Analysis for Hayes

The short-term rental market in Hayes demonstrates dynamic pricing patterns and occupancy trends that savvy property investors and managers monitor closely. This comprehensive 12-month analysis reveals seasonal variations and revenue optimization opportunities.

Market Trend Summary

Current market indicators show: emerging growth market with increasing demand

Market data updated daily. Professional-grade analytics trusted by thousands of property managers and real estate investors.

Hayes, Virginia Housing Market Data

Home Value Trends

Quarterly Home Value Trends in Hayes
QuarterTypical Home Value (USD)
Q2 17$233,231
Q3 17$232,374
Q4 17$236,750
Q1 18$238,066
Q2 18$238,549
Q3 18$239,967
Q4 18$240,516
Q1 19$242,417
Q2 19$244,308
Q3 19$245,342
Q4 19$246,391
Q1 20$251,011
Q2 20$252,810
Q3 20$258,703
Q4 20$270,787
Q1 21$278,650
Q2 21$287,992
Q3 21$288,974
Q4 21$294,025
Q1 22$309,708
Q2 22$321,236
Q3 22$323,354
Q4 22$321,763
Q1 23$319,379
Q2 23$325,636
Q3 23$332,574
Q4 23$335,157
Q1 24$335,737
Q2 24$341,462
Q3 24$343,961
Q4 24$350,323
Q1 25$351,862
Q2 25$350,058
Q3 25$353,507
Q4 25$358,597

Market Overview

  • Typical Home Value:$357,527
  • Median List Price:$381,500

Current Inventory

  • Homes For Sale:40
  • New Listings:6

Detailed Market Analysis

The average home value in Hayes, VA is $357,527, up 2.3% over the past year. Learn more about the Hayes housing market and real estate trends.

Real Estate Market Analysis for Hayes, Virginia

The residential real estate market in Hayes, Virginia presents unique opportunities for investors and homebuyers alike. Current market dynamics show balanced market conditions with accessible entry points with inventory levels and pricing trends that reflect broader economic conditions and local demand factors.

Key Market Factors

Important considerations for this market include: growing population trends, economic development, and lifestyle amenities These factors contribute to the overall market performance and future growth potential.

Real estate investments in Hayes, Virginia benefit from balanced supply-demand dynamics and reasonable price points. Prospective buyers and investors should consider both current market conditions and long-term growth indicators when evaluating opportunities in this market.

Hayes, Virginia Rental Market Insights

10-Year Market Growth

Quarterly Short-Term Rental Listing Growth for Hayes
QuarterNumber of Listings
Q3 162
Q4 162
Q1 174
Q2 1713
Q3 1715
Q4 1712
Q1 1812
Q2 1810
Q3 1813
Q4 1813
Q1 1915
Q2 1911
Q3 1911
Q4 1913
Q1 2012
Q2 2011
Q3 2011
Q4 2010
Q1 2113
Q2 2110
Q3 2111
Q4 2114
Q1 2214
Q2 2224
Q3 2225
Q4 2228
Q1 2331
Q2 2335
Q3 2337
Q4 2340
Q1 2435
Q2 2439
Q3 2434
Q4 2430
Q1 2527
Q2 2536

Booking Activity

  • 1-3 Months:56.3% Booked
  • 4-6 Months:76.9% Booked
  • 7-9 Months:69.2% Booked
  • 10-12 Months:15% Booked

Cancellation Policies

  • Flexible:0%
  • Moderate:0%
  • Strict:0%
  • Super Strict:0%

Minimum Stay

  • 1 Day:0
  • 2 Days:0
  • 3 Days:0
  • 4-6 Days:0
  • 7-29 Days:0
  • 30+ Days:0

Short-Term Rental Regulations and Booking Patterns in Hayes

Hayes vacation rental operators navigate specific local regulations and booking patterns that shape market dynamics. Understanding minimum stay requirements, cancellation policies, and booking windows is essential for successful property management.

Market analysis reveals seasonal policy variations maximizing revenue. These insights help property managers optimize their listing strategies and maximize occupancy.

Local regulations and platform policies influence rental operations. StaySTRA provides comprehensive policy tracking and compliance insights.

Hayes, Virginia Rental Market Composition

Entire Place by Beds

Short-Term Rental Property Distribution by Bedroom Count in Hayes
Bedroom ConfigurationNumber of Properties
1 Bed12
2 Beds4
3 Beds7
4 Beds6
5+ Beds1

Common Rental Amenities

Amenity data is not available for this location.

Guest Rating Highlights

    Vacation Rental Property Types in Hayes

    The vacation rental market in Hayes features a diverse mix of property types, from cozy studios to spacious family homes. Understanding the property composition helps investors identify market gaps and opportunities.

    Market characteristics include diverse property sizes from studios to large homes. This distribution reflects local demand patterns and traveler preferences.

    Premium amenities and guest ratings play a crucial role in rental performance, with data showing clear correlations between specific features and booking rates.

    More Locations In Virginia

    • Abingdon
    • Afton
    • Aldie
    • Alexandria
    • Amissville
    • Arlington
    • Austinville
    • Basye
    • Bedford
    • Bentonville
    • Big Stone Gap
    • Blacksburg
    • Bluemont
    • Boydton
    • Bracey
    • Bristol
    • Buena Vista
    • Bumpass

    Related Short-Term Rental Markets

    Explore 125 vacation rental markets within Virginia. Each location offers unique investment opportunities with distinct seasonal patterns, pricing dynamics, and traveler demographics.

    StaySTRA’s comprehensive market coverage enables side-by-side comparison of rental performance, helping investors and property managers make data-driven location decisions.

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    Table of Contents

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    Quick Facts: Hayes

    Active STRs
    36
    Avg Daily Rate
    $263
    Occupancy Rate
    82%
    Population
    6,200
    Annual Visitors
    55,000

    Markets in Virginia (50)

    • Abingdon
    • Afton
    • Aldie
    • Alexandria
    • Amissville
    • Arlington
    • Austinville
    • Basye
    • Bedford
    • Bentonville
    • Big Stone Gap
    • Blacksburg
    • Bluemont
    • Boydton
    • Bracey
    • Bristol
    • Buena Vista
    • Bumpass
    • Cape Charles
    • Chantilly
    • Charles City
    • Charlottesville
    • Chesapeake
    • Chesterfield
    • Chincoteague Island
    • Christiansburg
    • Clarksville
    • Colonial Beach
    • Concord
    • Cross Junction
    • Crozet
    • Culpeper
    • Damascus
    • Deltaville
    • Disputanta
    • Edinburg
    • Elkton
    • Faber
    • Fairfax
    • Fancy Gap
    • Floyd
    • Forest
    • Fort Valley
    • Fredericksburg
    • Free Union
    • Fries
    • Front Royal
    • Gainesville
    • Gasburg
    • Glade Spring

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