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  4. Logan

Logan, Ohio

Short-Term Rental Market Data & Investment Analysis

Logan, Ohio Short-Term Rental Market

Logan, OH STRs averaged $331/night at 49.8% occupancy in April 2026, generating $4,659 average monthly revenue.

Quick Answer: Logan, Ohio is an active short-term rental market. average occupancy in the Hocking Hills market area is 60%. average monthly revenue in the Hocking Hills market area is $6,864. average daily rate in the Hocking Hills market area is $402. the top operator in the Hocking Hills market area is Book Hocking with 287 listings. market score is 92/100 (grade A).

Avg Monthly Revenue
$6,864
↑ 1.3% YoY
60%
Occupancy
↑ 0.2% YoY
$402
Avg Daily Rate
↑ 0.5% YoY
63.2 days avg lead time2.7 avg length of stay

Market data reflects the Hocking Hills regional market, which includes Logan. Regulations, taxes, and permit details below are specific to Logan.

Market Score Breakdown

Five dimensions StaySTRA evaluates per market.

Regulation76
Seasonality67
Investability100
Rental Demand95
Revenue Growth52

Market Overview

Logan, OH is the county seat of Hocking County, serving as the commercial hub for the Hocking Hills region, one of Ohio’s premier outdoor recreation destinations. The area draws an estimated 5 million annual visitors to state parks including Old Man’s Cave, Ash Cave, Cedar Falls, and Rock House. The STR market here is a true vacation destination product: 98.7% of listings are entire-place units, average daily rates exceed $300 year-round, and the market holds approximately 2,505 active listings relative to a city population of just 6,993.

In April 2026, the latest data month, active STR listings averaged $331 per night (ADR) at 49.8% occupancy, producing a RevPAR of $165. Average monthly revenue per listing reached $4,659. The market’s StaySTRA scores are among the highest in this content batch: total score 91.8, investability 100.0 (a perfect score), and rental demand 94.7. Revenue growth scores 51.6, reflecting stable rather than accelerating income.

By bedroom count, one-bedroom units represent 31.0% of supply, followed by two-bedroom (25.8%), three-bedroom (21.3%), five-or-more-bedroom (11.0%), and four-bedroom (10.9%). The dual-platform listing rate is high: 65.3% of listings appear on both Airbnb and VRBO, with 22.9% Airbnb-only and 11.8% VRBO-only, indicating a market with sophisticated operators who maximize distribution.

Year-over-year as of April 2026, occupancy gained 3.32 percentage points and ADR rose 0.97%, but revenue declined 2.04% from a high 2025 base. Annual averages show strong ADR growth: 2024 averaged $346 ADR and $5,105 monthly revenue; 2025 averaged $360 ADR and $5,246 monthly revenue. The April 2026 data reflects a slower spring month rather than a structural retreat.

Seasonal Patterns

Monthly seasonal data for Logan, Ohio
MonthOccupancy
Jan35%
Feb39%
Mar52%
Apr50%
May50%
Jun60%
Jul66%
Aug60%
Sep54%
Oct62%
Nov52%
Dec44%

Month-by-month nightly rates and revenue figures for Logan are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.

Top Short-Term Rental Operators in Hocking Hills market area

Ranked by total active listings. Useful for understanding the competitive landscape. Operator data is published for the Hocking Hills market as a whole, which includes Logan, so these counts are not Logan-only figures.

#OperatorListingsReviewsRating
1Book Hocking28719,291★ 4.80
2Chalets in Hocking Hills516,440★ 4.81
3Glamping Hub International42633★ 4.89
41st Choice Cabin Rentals425,245★ 4.45
5Inn & Spa at Cedar Falls41620★ 4.79

What Kind of STR Should I Buy in Logan?

Revenue and nightly-rate breakdowns by bedroom count, property tier, and dwelling type for Logan are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.

Booking Channel Mix

Distribution of bookings across major STR platforms.

Channel mix
ChannelShare
airbnb22.9%
vrbo11.8%
both65.3%

Investment Analysis

The full investment analysis for Logan — gross-yield math against current home values, plus 5-year monthly revenue, nightly-rate, and occupancy trend charts — is available to StaySTRA Pro members and updates monthly. The figures shown elsewhere on this page are the free market snapshot.

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Home Value Trends (Logan)

Typical home values, median sale prices, and the 10-year price trend for Logan are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.

Booking Insights

Booking-window and length-of-stay analysis for Logan — how far ahead guests book and how to price around it — is available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.

Short-Term Rental Regulations

Logan adopted its first STR ordinance (Ordinance 54-2023) on October 24, 2023. Key requirements for city-limit properties as of mid-2026:

License: A Short Term Rental License is required at $500 per unit annually, plus a $50 non-refundable application fee. The renewal window runs approximately October 1 through December 1 each year. A State of Ohio certificate of occupancy must be obtained within one year of applying.

Zoning: STRs are allowed only in R-2, R-2-B, B-1, B-2, M-1, and M-2 districts. STRs are banned in R-1 (single-family) and R-3 districts. In residential districts (R-2 and R-2-B), the city caps total active licenses at 60 combined and limits any single owner or entity to 3 STRs. An STR in a residential district may not be within 500 feet of a school or within 500 feet of another STR. Occupancy is capped at 10 guests and at least one off-street parking space per bedroom is required (except in B-1).

Owner proximity: Owner-occupancy is not required, but owners living more than 25 miles from the property must designate a local property manager within 25 miles.

Taxes: The Hocking County lodging tax is 6% (3% county plus 3% township), and operators must self-collect and remit it monthly. Platforms like Airbnb and VRBO do not remit this tax on the operator’s behalf. A city lodging tax also applies to license holders. The city additionally requires annual STR income reporting to the Logan Income Tax Department.

Important: The majority of Hocking Hills STR properties are located outside Logan city limits in unincorporated Hocking County, where the city ordinance does not apply. Hocking County released a draft county STR permit ordinance in August-September 2025 that remained under debate as of mid-2026. Investors purchasing rural or county-jurisdiction properties should monitor county-level regulatory developments closely.

Market Comparison

Logan’s April 2026 ADR of $331 is 51% above the approximate U.S. STR median of $220, placing Hocking Hills firmly in the premium cabin destination category. Its 49.8% April occupancy is below the national median of 55%, consistent with a market that concentrates demand in summer and fall rather than April. The 2025 annual ADR average of $360 would rank among the higher figures for Ohio and the Midwest broadly.

The operator landscape is dominated by regional Hocking Hills specialists. Book Hocking leads with 287 listings and a 4.804 rating across 19,291 reviews, making it the largest STR operator in the Hocking Hills region. Chalets in Hocking Hills holds 51 listings with a 4.813 rating across 6,440 reviews. Glamping Hub International holds 42 listings with the highest rating in the top five at 4.892 across 633 reviews. 1st Choice Cabin Rentals (42 listings, 5,245 reviews, 4.445 rating) and Inn and Spa at Cedar Falls (41 listings, 4.785 rating) round out the top five. The full top-five collectively manages 463 listings against a 2,505-listing active market, suggesting a healthy mix of professionally managed and self-operated properties.

The perfect StaySTRA investability score of 100.0 and rental demand score of 94.7 distinguish Hocking Hills from most Midwest markets and reflect the unique concentration of 5 million annual visitors in a very small geographic area.

Frequently Asked Questions About Logan, Ohio

What is the average daily rate for STRs in the Hocking Hills area near Logan, OH?
Logan short-term rentals average $402 per night across all listing types. Nightly-rate breakdowns by property tier are available with StaySTRA Pro.
What occupancy rate can I expect for a Hocking Hills short-term rental?
The April 2026 average occupancy was 49.8%. July is the peak month historically at 65.7% occupancy. October (fall foliage season) also reaches 61.7%. January is the seasonal trough at 34.8%. Annual occupancy has ranged between 50% and 59% in recent years.
How much monthly revenue does a Logan, OH STR generate?
Across all listing types, Logan short-term rentals average $6,864 per month. Breakdowns by property type, bedroom count, and season are available with StaySTRA Pro, or run a free address-level estimate with the StaySTRA Analyzer.
Do I need a license to operate an STR in Logan, OH?
Yes, for properties within Logan city limits. The city requires a Short Term Rental License at $500/year plus a $50 application fee. STRs are allowed only in R-2, R-2-B, B-1, B-2, M-1, and M-2 zones and are banned in R-1 and R-3. In residential zones, a citywide cap of 60 active licenses applies, with a maximum of 3 per owner. Most Hocking Hills STR properties are in unincorporated Hocking County, where a separate county ordinance is under development.
What taxes apply to short-term rentals near Hocking Hills?
The Hocking County lodging tax is 6% (3% county plus 3% township), and operators must self-collect and remit it monthly. Platforms like Airbnb and VRBO do not remit this tax automatically. City of Logan license holders also owe a city lodging tax and must report STR income to the Logan Income Tax Department annually.
When is the best season for Hocking Hills short-term rentals?
Occupancy in Logan peaks in Jul (66%) and is softest in Jan (35%). Month-by-month rate and revenue figures are available with StaySTRA Pro.
Is Hocking Hills a good area for STR investment?
Hocking Hills holds a perfect StaySTRA investability score of 100.0 out of 100 and a rental demand score of 94.7. The region draws an estimated 5 million annual visitors. At $4,659 average monthly revenue and a $261,000 typical residential home value, the gross return ratio is approximately 21.4% before expenses. Vacation cabin properties currently list at a median of $431,250, implying a roughly 13.0% gross return at that entry cost.
Logan, OhioRev $6,864ADR $402Occ 60%Score A (92)

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Table of Contents

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Quick Facts: Hocking Hills market area

Avg Daily Rate
$402
Occupancy Rate
60%
Avg Revenue/Mo
$6,864
Logan Population
6,993

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