Logan, Ohio Short-Term Rental Market
Logan caps and zones STRs; September 2026 Hocking Hills ADR is $373, occupancy 52.0%, revenue $5,460.
Quick Answer: Logan, Ohio is an active short-term rental market. average occupancy in the Hocking Hills market area is 52%. average monthly revenue in the Hocking Hills market area is $5,460. average daily rate in the Hocking Hills market area is $373. the top operator in the Hocking Hills market area is Book Hocking with 287 listings. market score is 92/100 (grade A).
Market data reflects the Hocking Hills regional market, which includes Logan. Regulations, taxes, and permit details below are specific to Logan.
Market Score Breakdown
Five dimensions StaySTRA evaluates per market.
Market Overview
Logan, Ohio is the seat of Hocking County and the gateway city to the Hocking Hills region, with a population of 6,993. The Hocking Hills Tourist Association estimates the region draws up to about 5 million visitors a year, with a peak season from Memorial Day to mid-October. Hocking Hills State Park is the most-visited park in Ohio. Performance figures on this page describe the Hocking Hills region STR market rather than the Logan city limits alone.
As of September 2026, the Hocking Hills region STR market posted an average daily rate of $373 and occupancy of 52.0%. Average monthly revenue per listing was $5,460. Year over year, occupancy rose 9.0%, ADR rose 0.2%, and revenue rose 10.8%, so recent growth came almost entirely from more booked nights rather than higher prices. Entire-home ADR was $373, essentially level with the all-listings figure. Summing the typical seasonal months gives annualized revenue of $51,829 per listing.
Visitors are mostly drive-market travelers from Columbus, about 50 minutes north, and the wider Midwest. They come for waterfalls, recess caves, cabins, and glamping stays such as treehouses and geodomes. Demand is weekend-weighted, and fall foliage is the busiest period. Bedroom, channel, listing-type, and operator data are tracked at a shared regional level rather than uniquely for Logan, so this profile omits it.
Over the long run, ADR has climbed from $213 in 2017 to $360 in 2025, while occupancy has eased from 59.1% in 2021 to 50.3% in 2025. The first nine months of 2026 show occupancy of 50.7%, ADR of $360, and revenue of $5,269 per month, slightly ahead of the $5,252 recorded for all of 2025.
Seasonal Patterns
| Month | Occupancy |
|---|---|
| Jan | 35% |
| Feb | 39% |
| Mar | 52% |
| Apr | 50% |
| May | 50% |
| Jun | 60% |
| Jul | 66% |
| Aug | 59% |
| Sep | 54% |
| Oct | 62% |
| Nov | 52% |
| Dec | 44% |
Month-by-month nightly rates and revenue figures for Logan are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Top Short-Term Rental Operators in Hocking Hills market area
Ranked by total active listings. Useful for understanding the competitive landscape. Operator data is published for the Hocking Hills market as a whole, which includes Logan, so these counts are not Logan-only figures.
| # | Operator | Listings | Reviews | Rating |
|---|---|---|---|---|
| 1 | Book Hocking | 287 | 19,291 | ★ 4.80 |
| 2 | Chalets in Hocking Hills | 51 | 6,440 | ★ 4.81 |
| 3 | Glamping Hub International | 42 | 633 | ★ 4.89 |
| 4 | 1st Choice Cabin Rentals | 42 | 5,245 | ★ 4.45 |
| 5 | Inn & Spa at Cedar Falls | 41 | 620 | ★ 4.79 |
What Kind of STR Should I Buy in Logan?
Revenue and nightly-rate breakdowns by bedroom count, property tier, and dwelling type for Logan are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Booking Channel Mix
Distribution of bookings across major STR platforms.
| Channel | Share |
|---|---|
| airbnb | 22.9% |
| vrbo | 11.8% |
| both | 65.3% |
Home Value Trends (Logan)
Typical home values, median sale prices, and the 10-year price trend for Logan are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Booking Insights
Booking-window and length-of-stay analysis for Logan — how far ahead guests book and how to price around it — is available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Short-Term Rental Regulations
Logan permits short-term rentals under City Ordinance 54-2023, adopted October 24, 2023, but with firm limits. Enforcement severity is rated moderate.
Licensing: operators need a City of Logan Short Term Rental License from the City Service Director. The cost is a $50 non-refundable application fee plus a $500 annual license fee. Licenses renew every year, with a renewal window of roughly October 1 to December 1. A State of Ohio certificate of occupancy is required within one year of applying.
Zoning: STRs are allowed only in R-2, R-2-B, B-1, B-2, M-1, and M-2 districts. They are prohibited in R-1 and R-3 districts. In residential districts, an STR cannot be within 500 feet of a school or within 500 feet of another STR. The city caps active licenses at 60 across R-2 and R-2-B combined, with no more than 3 STRs per owner or entity. One off-street parking space per bedroom is required, except in B-1. Occupancy is capped at 10 guests.
Ownership: owner occupancy and primary residence are not required. Owners living more than 25 miles away must designate a local property manager within 25 miles.
Taxes: the Hocking County lodging tax is 6% (3% county plus 3% township). Operators must self-collect and remit it monthly, because Airbnb and VRBO do not remit it. The city also subjects license holders to the local lodging tax, reported at about 7% with lower confidence, and STR income must be reported annually to the Logan Income Tax Department.
The city can revoke a license for ordinance violations or Hocking County Health Department violations. Separately, Hocking County released a draft county STR permit ordinance in August and September 2025 for unincorporated areas, and it remains under debate as of 2026.
Market Comparison
The Hocking Hills region STR market shows a lower-occupancy, higher-rate profile. September 2026 occupancy is 52.0% and the ADR is $373.
The pattern is a moderate-occupancy, high-rate market. Guests pay a premium for cabins, treehouses, and geodomes near the state park, but those properties are not booked as continuously as a typical urban rental. The rate premium lifts monthly revenue to $5,460.
Occupancy is improving, up 9.0% year over year, while ADR growth has flattened at 0.2%. If occupancy continues to climb, revenue could keep rising without large rate increases.
Logan also differs from many comparison markets because of its rules. The 60 license cap in R-2 and R-2-B districts, the 500 foot spacing rule, and the zoning ban in R-1 limit supply inside the city, which can protect existing licensed operators. Top operator data is tracked at a shared regional level rather than uniquely for Logan, so this profile omits it.
Frequently Asked Questions About Logan, Ohio
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How far ahead do guests book and how long do they stay?
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