Logan, Ohio Short-Term Rental Market
Logan, OH STRs averaged $331/night at 49.8% occupancy in April 2026, generating $4,659 average monthly revenue.
Quick Answer: Logan, Ohio is an active short-term rental market. average occupancy is 60%. average monthly revenue is $6,864. average daily rate is $402. the top operator is Book Hocking with 287 listings. market score is 92/100 (grade A).
Market data reflects the Hocking Hills regional market, which includes Logan. Regulations, taxes, and permit details below are specific to Logan.
Market Score Breakdown
Five dimensions Apivex evaluates per market.
Market Overview
Logan, OH is the county seat of Hocking County, serving as the commercial hub for the Hocking Hills region, one of Ohio’s premier outdoor recreation destinations. The area draws an estimated 5 million annual visitors to state parks including Old Man’s Cave, Ash Cave, Cedar Falls, and Rock House. The STR market here is a true vacation destination product: 98.7% of listings are entire-place units, average daily rates exceed $300 year-round, and the market holds approximately 2,505 active listings relative to a city population of just 6,993.
In April 2026, the latest data month, active STR listings averaged $331 per night (ADR) at 49.8% occupancy, producing a RevPAR of $165. Average monthly revenue per listing reached $4,659. The market’s Apivex scores are among the highest in this content batch: total score 91.8, investability 100.0 (a perfect score), and rental demand 94.7. Revenue growth scores 51.6, reflecting stable rather than accelerating income.
By bedroom count, one-bedroom units represent 31.0% of supply, followed by two-bedroom (25.8%), three-bedroom (21.3%), five-or-more-bedroom (11.0%), and four-bedroom (10.9%). The dual-platform listing rate is high: 65.3% of listings appear on both Airbnb and VRBO, with 22.9% Airbnb-only and 11.8% VRBO-only, indicating a market with sophisticated operators who maximize distribution.
Year-over-year as of April 2026, occupancy gained 3.32 percentage points and ADR rose 0.97%, but revenue declined 2.04% from a high 2025 base. Annual averages show strong ADR growth: 2024 averaged $346 ADR and $5,105 monthly revenue; 2025 averaged $360 ADR and $5,246 monthly revenue. The April 2026 data reflects a slower spring month rather than a structural retreat.
Seasonal Patterns
| Month | Occupancy | ADR | Revenue |
|---|---|---|---|
| Jan | 35% | $277 | $2,858 |
| Feb | 39% | $278 | $2,801 |
| Mar | 52% | $282 | $4,043 |
| Apr | 50% | $285 | $3,957 |
| May | 50% | $305 | $4,244 |
| Jun | 60% | $329 | $5,414 |
| Jul | 66% | $306 | $5,641 |
| Aug | 60% | $300 | $5,137 |
| Sep | 54% | $291 | $4,235 |
| Oct | 62% | $294 | $5,135 |
| Nov | 52% | $290 | $4,166 |
| Dec | 44% | $291 | $3,684 |
Top Short-Term Rental Operators in Logan
Ranked by total active listings. Useful for understanding the competitive landscape.
| # | Operator | Listings | Reviews | Rating |
|---|---|---|---|---|
| 1 | Book Hocking | 287 | 19,291 | ★ 4.80 |
| 2 | Chalets in Hocking Hills | 51 | 6,440 | ★ 4.81 |
| 3 | Glamping Hub International | 42 | 633 | ★ 4.89 |
| 4 | 1st Choice Cabin Rentals | 42 | 5,245 | ★ 4.45 |
| 5 | Inn & Spa at Cedar Falls | 41 | 620 | ★ 4.79 |
What Kind of STR Should I Buy in Logan?
Revenue and pricing by property type, tier, and bedroom count.
Revenue by Bedroom Count
| 1 bed | 776 |
| 2 bed | 645 |
| 3 bed | 533 |
| 4 bed | 272 |
| 5 bed | 275 |
ADR by Property Tier
| Entire Home | $401 |
| Luxury | $653 |
| Professionally Managed | $425 |
Revenue by Dwelling Type
| Apartment | $3,121 |
| Entire Place | $6,866 |
| House | $7,177 |
Booking Channel Mix
Distribution of bookings across major STR platforms.
| Channel | Share |
|---|---|
| airbnb | 22.9% |
| vrbo | 11.8% |
| both | 65.3% |
Investment Analysis
Logan (Hocking Hills) carries a perfect Apivex investability score of 100.0 out of 100, reflecting the combination of high ADR, strong rental demand, and low entry cost relative to revenue. Two pricing benchmarks matter for investors:
The typical residential home value in Hocking County is $261,000 (Zillow, April 2026). At $4,659 average monthly revenue, the annualized gross of approximately $55,908 yields a gross return of roughly 21.4% against the residential home value baseline. However, purpose-built vacation cabins and log homes with amenities (hot tubs, fire pits, game rooms) command a significant premium in this market: the median list price for properties currently for sale is $431,250, and for-sale inventory is just 82 units. Against the $431,250 median list price, the same annualized gross implies a gross return of roughly 13.0% before expenses. Net returns in either scenario will be lower after platform fees, management, taxes, maintenance, and occupancy vacancy.
ADR tier differentiation is modest because this market is already premium at the base level: all-listings averaged $331, entire-home tier averaged $331 (nearly identical, as 98.7% of listings are entire-place), professionally managed listings averaged $336 ($5 ADR premium), and luxury-tier properties averaged $521. Revenue by property type: houses averaged $4,844/month, entire-place listings averaged $4,675/month, and apartments averaged $2,409/month.
For-sale inventory of 82 units is very limited relative to the active STR market of 2,505 listings. This supply constraint supports property values. Investors should expect competitive bidding on well-located cabin properties and should verify city zoning district (R-2/R-2-B is subject to a 60-license cap) versus commercial zones (B-1, B-2) or county-jurisdiction properties.
Revenue Trend (5 yr)
ADR & Occupancy Trends (5 yr)
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Booking Insights
The average booking lead time in Logan (Hocking Hills) is 45.5 days, approximately six and a half weeks ahead of arrival. This is a moderate advance window consistent with travelers who plan weekend trips a month or more out, particularly for peak fall foliage weekends in October and summer holiday weekends. High-demand weekends (October color season, July Fourth, Labor Day) should be priced premium and locked in well before the 45-day window.
Average length of stay is 2.6 nights, the shortest of the ten markets in this content batch. The dominant booking pattern is the long-weekend cabin escape from Ohio and regional Midwest metro areas. This short stay length drives high annual turnover: at 49.8% occupancy and 2.6-night stays, a typical property turns over roughly 18-19 times per month during peak periods. Cleaning protocols and supply restocking must be efficient to maintain margins at this turnover rate. Operators may consider minimum 2-night requirements to reduce single-night turnover costs during peak periods.
Short-Term Rental Regulations
Logan adopted its first STR ordinance (Ordinance 54-2023) on October 24, 2023. Key requirements for city-limit properties as of mid-2026:
License: A Short Term Rental License is required at $500 per unit annually, plus a $50 non-refundable application fee. The renewal window runs approximately October 1 through December 1 each year. A State of Ohio certificate of occupancy must be obtained within one year of applying.
Zoning: STRs are allowed only in R-2, R-2-B, B-1, B-2, M-1, and M-2 districts. STRs are banned in R-1 (single-family) and R-3 districts. In residential districts (R-2 and R-2-B), the city caps total active licenses at 60 combined and limits any single owner or entity to 3 STRs. An STR in a residential district may not be within 500 feet of a school or within 500 feet of another STR. Occupancy is capped at 10 guests and at least one off-street parking space per bedroom is required (except in B-1).
Owner proximity: Owner-occupancy is not required, but owners living more than 25 miles from the property must designate a local property manager within 25 miles.
Taxes: The Hocking County lodging tax is 6% (3% county plus 3% township), and operators must self-collect and remit it monthly. Platforms like Airbnb and VRBO do not remit this tax on the operator’s behalf. A city lodging tax also applies to license holders. The city additionally requires annual STR income reporting to the Logan Income Tax Department.
Important: The majority of Hocking Hills STR properties are located outside Logan city limits in unincorporated Hocking County, where the city ordinance does not apply. Hocking County released a draft county STR permit ordinance in August-September 2025 that remained under debate as of mid-2026. Investors purchasing rural or county-jurisdiction properties should monitor county-level regulatory developments closely.
Market Comparison
Logan’s April 2026 ADR of $331 is 51% above the approximate U.S. STR median of $220, placing Hocking Hills firmly in the premium cabin destination category. Its 49.8% April occupancy is below the national median of 55%, consistent with a market that concentrates demand in summer and fall rather than April. The 2025 annual ADR average of $360 would rank among the higher figures for Ohio and the Midwest broadly.
The operator landscape is dominated by regional Hocking Hills specialists. Book Hocking leads with 287 listings and a 4.804 rating across 19,291 reviews, making it the largest STR operator in the Hocking Hills region. Chalets in Hocking Hills holds 51 listings with a 4.813 rating across 6,440 reviews. Glamping Hub International holds 42 listings with the highest rating in the top five at 4.892 across 633 reviews. 1st Choice Cabin Rentals (42 listings, 5,245 reviews, 4.445 rating) and Inn and Spa at Cedar Falls (41 listings, 4.785 rating) round out the top five. The full top-five collectively manages 463 listings against a 2,505-listing active market, suggesting a healthy mix of professionally managed and self-operated properties.
The perfect Apivex investability score of 100.0 and rental demand score of 94.7 distinguish Hocking Hills from most Midwest markets and reflect the unique concentration of 5 million annual visitors in a very small geographic area.
Frequently Asked Questions About Logan, Ohio
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