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Hernando, Mississippi

Short-Term Rental Market Data & Investment Analysis

Data updated February 2026

Hernando, Mississippi Short-Term Rental Market Overview

Population: 14,090
Annual Visitors: 50,000
Total STRs: 36
ADR: $206.46

Visitor Profile

Hernando, Mississippi, attracts approximately 250,000 annual visitors, contributing significantly to the local economy with an estimated impact of over $15 million each year. The primary demographics of these visitors include families, couples, and solo travelers, with a notable percentage aged between 25 and 54. Many visitors come for leisure, exploring the area’s rich history and outdoor activities, while others visit for events and festivals. The economic benefits of tourism in Hernando are evident, as local businesses thrive on the influx of visitors seeking unique experiences and accommodations.

In-depth analysis of Hernando’s visitor statistics reveals that the peak seasons for tourism are spring and fall, coinciding with favorable weather and local events. The average length of stay for visitors is approximately two to three days, allowing ample time to explore attractions such as the historic downtown area and nearby parks. According to the tourism bureau (https://visithernando.org), many visitors are drawn to Hernando for its blend of culture, history, and outdoor recreation. The demographics indicate a balanced mix of genders, with a slight lean towards female travelers, and a growing interest from younger audiences seeking weekend getaways. Additionally, the Advisory Council on Historic Preservation highlights Hernando’s commitment to preserving its historical sites, which further enhances its appeal to tourists (https://www.achp.gov/preserve-america/community/hernando-mississippi). Overall, Hernando’s tourism market is characterized by a diverse visitor base, driven by a combination of historical interest, family-friendly activities, and a welcoming community atmosphere.

For more information on attractions and visitor insights, check out the local tourism resources at Visit Hernando (https://visithernando.org) and explore fun activities in the area (https://wondrousdrifter.com/north-america/usa/mississippi/hernando-mississippi/best-fun-things-to-do-places-to-visit-in-hernando-mississippi/).

Hernando, Mississippi, attracts approximately 250,000 annual visitors, contributing significantly to the local economy with an estimated impact of over $15 million each year. The primary demographics of these visitors include families, couples, and solo travelers, with a notable percentage aged between 25 and 54. Many visitors come for leisure, exploring the area’s rich history and outdoor activities, while others visit for events and festivals. The economic benefits of tourism in Hernando are evident, as local businesses thrive on the influx of visitors seeking unique experiences and accommodations.

In-depth analysis of Hernando’s visitor statistics reveals that the peak seasons for tourism are spring and fall, coinciding with favorable weather and local events. The average length of stay for visitors is approximately two to three days, allowing ample time to explore attractions such as the historic downtown area and nearby parks. According to the tourism bureau (https://visithernando.org), many visitors are drawn to Hernando for its blend of culture, history, and outdoor recreation. The demographics indicate a balanced mix of genders, with a slight lean towards female travelers, and a growing interest from younger audiences seeking weekend getaways. Additionally, the Advisory Council on Historic Preservation highlights Hernando’s commitment to preserving its historical sites, which further enhances its appeal to tourists (https://www.achp.gov/preserve-america/community/hernando-mississippi). Overall, Hernando’s tourism market is characterized by a diverse visitor base, driven by a combination of historical interest, family-friendly activities, and a welcoming community atmosphere.

For more information on attractions and visitor insights, check out the local tourism resources at Visit Hernando (https://visithernando.org) and explore fun activities in the area (https://wondrousdrifter.com/north-america/usa/mississippi/hernando-mississippi/best-fun-things-to-do-places-to-visit-in-hernando-mississippi/).

Top Attractions

Hernando, Mississippi, is a charming city that offers a delightful mix of history, culture, and outdoor activities, making it a perfect destination for visitors seeking diverse experiences. Among the top Hernando attractions, the Hernando DeSoto Park stands out with its scenic beauty, providing a peaceful retreat for nature lovers. Additionally, the Hernando Performing Arts Center showcases local talent and community spirit, while the historic downtown area invites exploration with its unique shops and eateries. Whether you’re looking to immerse yourself in nature, enjoy cultural performances, or simply stroll through picturesque streets, Hernando has something for everyone.

One of the must-visit attractions is Hernando DeSoto Park, a beautiful green space perfect for picnics, walking, and enjoying the outdoors. This park features walking trails and ample space for family gatherings, making it an ideal spot for relaxation. For more information, visit the official visitor guide at https://visithernando.org/. Another highlight is the Hernando Performing Arts Center, which hosts a variety of performances throughout the year, showcasing local talent and providing a cultural hub for the community. Check out their offerings at the same visitor guide link.

For those interested in history, the historic downtown area of Hernando is a treasure trove of charming architecture and local shops. Strolling through the streets, visitors can discover unique boutiques and eateries that reflect the city’s rich heritage. To explore more attractions and activities in the area, visit the comprehensive guide at https://www.visitdesotocounty.com/things-to-do. Whether you’re a local or a traveler, Hernando’s attractions promise memorable experiences that cater to all interests.

Hernando, Mississippi, is a charming city that offers a delightful mix of history, culture, and outdoor activities, making it a perfect destination for visitors seeking diverse experiences. Among the top Hernando attractions, the Hernando DeSoto Park stands out with its scenic beauty, providing a peaceful retreat for nature lovers. Additionally, the Hernando Performing Arts Center showcases local talent and community spirit, while the historic downtown area invites exploration with its unique shops and eateries. Whether you’re looking to immerse yourself in nature, enjoy cultural performances, or simply stroll through picturesque streets, Hernando has something for everyone.

One of the must-visit attractions is Hernando DeSoto Park, a beautiful green space perfect for picnics, walking, and enjoying the outdoors. This park features walking trails and ample space for family gatherings, making it an ideal spot for relaxation. For more information, visit the official visitor guide at https://visithernando.org/. Another highlight is the Hernando Performing Arts Center, which hosts a variety of performances throughout the year, showcasing local talent and providing a cultural hub for the community. Check out their offerings at the same visitor guide link.

For those interested in history, the historic downtown area of Hernando is a treasure trove of charming architecture and local shops. Strolling through the streets, visitors can discover unique boutiques and eateries that reflect the city’s rich heritage. To explore more attractions and activities in the area, visit the comprehensive guide at https://www.visitdesotocounty.com/things-to-do. Whether you’re a local or a traveler, Hernando’s attractions promise memorable experiences that cater to all interests.

Regulations

Hernando, Mississippi, has established specific regulations governing short-term rentals to ensure community safety and compliance. Property owners looking to operate short-term rentals must obtain a business license and comply with local zoning laws. The city requires that all short-term rental properties be registered with the city, and owners must pay a lodging tax. This tax is typically a percentage of the rental income and is due quarterly. Additionally, properties must meet safety standards, including smoke detectors and fire extinguishers, to protect guests. Understanding these regulations is crucial for property owners to avoid penalties and ensure a successful rental operation.

Key requirements for short-term rentals in Hernando include obtaining a business license from the city, which is mandated under the municipal code. Owners must also adhere to zoning restrictions that dictate where short-term rentals can operate. The lodging tax rate is currently set at 7%, and property owners must file their tax returns by the end of each quarter. Safety requirements are outlined in the municipal code, ensuring that properties are equipped with necessary safety features. Violations of these regulations can lead to fines or revocation of the rental license. For detailed regulations, property owners can refer to the Hernando municipal code at https://library.municode.com/ms/hernando/codes/code_of_ordinances?nodeId=COORHEMI. Staying informed about Hernando short-term rental regulations is essential for compliance and successful property management.

Hernando, Mississippi, has established specific regulations governing short-term rentals to ensure community safety and compliance. Property owners looking to operate short-term rentals must obtain a business license and comply with local zoning laws. The city requires that all short-term rental properties be registered with the city, and owners must pay a lodging tax. This tax is typically a percentage of the rental income and is due quarterly. Additionally, properties must meet safety standards, including smoke detectors and fire extinguishers, to protect guests. Understanding these regulations is crucial for property owners to avoid penalties and ensure a successful rental operation.

Key requirements for short-term rentals in Hernando include obtaining a business license from the city, which is mandated under the municipal code. Owners must also adhere to zoning restrictions that dictate where short-term rentals can operate. The lodging tax rate is currently set at 7%, and property owners must file their tax returns by the end of each quarter. Safety requirements are outlined in the municipal code, ensuring that properties are equipped with necessary safety features. Violations of these regulations can lead to fines or revocation of the rental license. For detailed regulations, property owners can refer to the Hernando municipal code at https://library.municode.com/ms/hernando/codes/code_of_ordinances?nodeId=COORHEMI. Staying informed about Hernando short-term rental regulations is essential for compliance and successful property management.

Frequently Asked Questions

What are the short-term rental regulations in Hernando, Mississippi?
Hernando, Mississippi, has established specific regulations governing short-term rentals to ensure community safety and compliance. Property owners looking to operate short-term rentals must obtain a business license and comply with local zoning laws. The city requires that all short-term rental properties be registered with the city, and owners must pay a lodging tax. This tax is typically a percentage of the rental income and is due quarterly. Additionally, properties must meet safety standards, including smoke detectors and fire extinguishers, to protect guests. Understanding these regulations is crucial for property owners to avoid penalties and ensure a successful rental operation.Key requirements for short-term rentals in Hernando include obtaining a business license from the city, which is mandated under the municipal code. Owners must also adhere to zoning restrictions that dictate where short-term rentals can operate. The lodging tax rate is currently set at 7%, and property owners must file their tax returns by the end of each quarter. Safety requirements are outlined in the municipal code, ensuring that properties are equipped with necessary safety features. Violations of these regulations can lead to fines or revocation of the rental license. For detailed regulations, property owners can refer to the Hernando municipal code at https://library.municode.com/ms/hernando/codes/code_of_ordinances?nodeId=COORHEMI. Staying informed about Hernando short-term rental regulations is essential for compliance and successful property management.
Do I need a permit to operate a short-term rental in Hernando, Mississippi?
Short-term rental regulations vary by location. In Hernando, Mississippi, operators should check local ordinances for permit requirements, zoning restrictions, and licensing obligations. Contact local authorities for the most current requirements.
Are there occupancy taxes for vacation rentals in Hernando, Mississippi?
Most jurisdictions require short-term rental operators to collect and remit occupancy taxes (also called hotel taxes or transient occupancy taxes). In Hernando, Mississippi, check with the local tax authority for current rates and collection requirements.

Vacation Rental Market Overview for Hernando

Hernando attracts visitors with its beaches and waterfront activities and outdoor recreation and natural beauty. The short-term rental market here serves diverse traveler demographics, from business professionals to family vacationers.

This destination’s rental market offers unique opportunities for property investors, with comprehensive data revealing seasonal patterns and demand drivers.

Hernando, Mississippi Market Performance Trends

LTM Avg. Daily Rate$181.00
LTM Occupancy Rate54.6%
LTM Avg. Revenue$2,432
Monthly Short-Term Rental Market Performance Data for Hernando
MonthAverage Daily Rate (USD)Occupancy Rate (%)Average Monthly Revenue (USD)
Jul 24$153.6983.9%$2,781
Aug 24$158.7080.4%$2,757
Sep 24$169.3976.7%$2,580
Oct 24$180.5053%$2,572
Nov 24$205.2050%$2,676
Dec 24$180.7542.4%$2,352
Jan 25$160.9435.5%$1,309
Feb 25$178.0068%$2,256
Mar 25$196.8042.9%$2,387
Apr 25$195.2346.7%$2,158
May 25$206.8358.7%$2,678
Jun 25$206.4652.6%$2,365

Short-Term Rental Market Performance Analysis for Hernando

The short-term rental market in Hernando demonstrates dynamic pricing patterns and occupancy trends that savvy property investors and managers monitor closely. This comprehensive 12-month analysis reveals seasonal variations and revenue optimization opportunities.

Market Trend Summary

Current market indicators show: mature market with optimized pricing patterns

Market data updated daily. Professional-grade analytics trusted by thousands of property managers and real estate investors.

Hernando, Mississippi Housing Market Data

Home Value Trends

Quarterly Home Value Trends in Hernando
QuarterTypical Home Value (USD)
Q2 17$222,032
Q3 17$218,881
Q4 17$223,542
Q1 18$228,696
Q2 18$231,709
Q3 18$233,172
Q4 18$238,026
Q1 19$239,623
Q2 19$240,737
Q3 19$243,676
Q4 19$249,304
Q1 20$252,089
Q2 20$256,129
Q3 20$266,761
Q4 20$271,748
Q1 21$278,579
Q2 21$287,663
Q3 21$296,733
Q4 21$309,446
Q1 22$320,000
Q2 22$332,501
Q3 22$332,654
Q4 22$332,212
Q1 23$332,568
Q2 23$334,015
Q3 23$335,416
Q4 23$336,420
Q1 24$339,569
Q2 24$339,166
Q3 24$335,269
Q4 24$336,522
Q1 25$339,752
Q2 25$339,567
Q3 25$338,969
Q4 25$341,868
Q1 26$346,120

Market Overview

  • Typical Home Value:$346,954
  • Median List Price:$401,416

Current Inventory

  • Homes For Sale:133
  • New Listings:45

Detailed Market Analysis

The average home value in Hernando, MS is $346,954, up 2.0% over the past year. Learn more about the Hernando housing market and real estate trends.

Real Estate Market Analysis for Hernando, Mississippi

The residential real estate market in Hernando, Mississippi presents unique opportunities for investors and homebuyers alike. Current market dynamics show balanced market conditions with accessible entry points with inventory levels and pricing trends that reflect broader economic conditions and local demand factors.

Key Market Factors

Important considerations for this market include: proximity to major employment centers, quality school districts, and developing infrastructure These factors contribute to the overall market performance and future growth potential.

Real estate investments in Hernando, Mississippi benefit from balanced supply-demand dynamics and reasonable price points. Prospective buyers and investors should consider both current market conditions and long-term growth indicators when evaluating opportunities in this market.

Hernando, Mississippi Rental Market Insights

10-Year Market Growth

Quarterly Short-Term Rental Listing Growth for Hernando
QuarterNumber of Listings
Q3 164
Q4 163
Q1 174
Q2 175
Q3 178
Q4 178
Q1 189
Q2 187
Q3 188
Q4 186
Q1 1910
Q2 1920
Q3 1915
Q4 1920
Q1 2017
Q2 2013
Q3 2012
Q4 209
Q1 219
Q2 219
Q3 219
Q4 2110
Q1 2213
Q2 2216
Q3 2215
Q4 2224
Q1 2323
Q2 2320
Q3 2319
Q4 2324
Q1 2430
Q2 2429
Q3 2423
Q4 2431
Q1 2534
Q2 2536

Booking Activity

  • 1-3 Months:65.5% Booked
  • 4-6 Months:52.9% Booked
  • 7-9 Months:40% Booked
  • 10-12 Months:21.4% Booked

Cancellation Policies

  • Flexible:0%
  • Moderate:0%
  • Strict:0%
  • Super Strict:0%

Minimum Stay

  • 1 Day:0
  • 2 Days:0
  • 3 Days:0
  • 4-6 Days:0
  • 7-29 Days:0
  • 30+ Days:0

Short-Term Rental Regulations and Booking Patterns in Hernando

Hernando vacation rental operators navigate specific local regulations and booking patterns that shape market dynamics. Understanding minimum stay requirements, cancellation policies, and booking windows is essential for successful property management.

Market analysis reveals balanced approach between flexibility and stability. These insights help property managers optimize their listing strategies and maximize occupancy.

Local regulations and platform policies influence rental operations. StaySTRA provides comprehensive policy tracking and compliance insights.

Hernando, Mississippi Rental Market Composition

Entire Place by Beds

Short-Term Rental Property Distribution by Bedroom Count in Hernando
Bedroom ConfigurationNumber of Properties
1 Bed7
2 Beds7
3 Beds5
4 Beds5
5+ Beds1

Common Rental Amenities

Amenity data is not available for this location.

Guest Rating Highlights

    Vacation Rental Property Types in Hernando

    The vacation rental market in Hernando features a diverse mix of property types, from cozy studios to spacious family homes. Understanding the property composition helps investors identify market gaps and opportunities.

    Market characteristics include concentration in 2-3 bedroom properties ideal for small groups. This distribution reflects local demand patterns and traveler preferences.

    Premium amenities and guest ratings play a crucial role in rental performance, with data showing clear correlations between specific features and booking rates.

    More Locations In Mississippi

    • Bay Saint Louis
    • Biloxi
    • Brandon
    • Clarksdale
    • Gulfport
    • Hattiesburg
    • Iuka
    • Kiln
    • Long Beach
    • Madison
    • Natchez
    • Ocean Springs
    • Olive Branch
    • Oxford
    • Pass Christian
    • Saucier
    • Starkville
    • Tupelo

    Related Short-Term Rental Markets

    Explore 21 vacation rental markets within Mississippi. Each location offers unique investment opportunities with distinct seasonal patterns, pricing dynamics, and traveler demographics.

    StaySTRA’s comprehensive market coverage enables side-by-side comparison of rental performance, helping investors and property managers make data-driven location decisions.

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    Table of Contents

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    Quick Facts: Hernando

    Active STRs
    36
    Avg Daily Rate
    $206
    Occupancy Rate
    53%
    Population
    14,090
    Annual Visitors
    50,000

    Markets in Mississippi (21)

    • Bay Saint Louis
    • Biloxi
    • Brandon
    • Clarksdale
    • Gulfport
    • Hattiesburg
    • Iuka
    • Kiln
    • Long Beach
    • Madison
    • Natchez
    • Ocean Springs
    • Olive Branch
    • Oxford
    • Pass Christian
    • Saucier
    • Starkville
    • Tupelo
    • Vicksburg
    • Water Valley
    • Waveland

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