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  4. Madisonville

Madisonville, Louisiana

Short-Term Rental Market Data & Investment Analysis

Madisonville, Louisiana Short-Term Rental Market

AMarket Score 90/100
Data updated April 2026

Madisonville, LA STRs averaged $172/night at 54.5% occupancy in April 2026, with an StaySTRA investability score of 94.2 out of 100.

Quick Answer: Madisonville, Louisiana is an active short-term rental market. average occupancy in the Louisiana Area market area is 59%. average monthly revenue in the Louisiana Area market area is $3,019. average daily rate in the Louisiana Area market area is $188. the top operator in the Louisiana Area market area is Evolve with 115 listings. market score is 90/100 (grade A).

Avg Monthly Revenue
$3,019
↑ 4.5% YoY
59%
Occupancy
↑ 3.6% YoY
$188
Avg Daily Rate
↑ 2.1% YoY
42.6 days avg lead time4.7 avg length of stay

Market data reflects the Louisiana Area regional market, which includes Madisonville. Regulations, taxes, and permit details below are specific to Madisonville.

Market Score Breakdown

Five dimensions StaySTRA evaluates per market.

Regulation60
Seasonality94
Investability94
Rental Demand73
Revenue Growth64

Market Overview

The Madisonville, LA short-term rental market tracks the broader Northshore/St. Tammany Parish area, encompassing 6,375 active listings. Madisonville is a small riverfront town of approximately 875 residents on the Tchefuncte River near Lake Pontchartrain, but the market area covers a wider regional geography. In April 2026, the all-listings ADR reached $172 with occupancy at 54.5% and RevPAR at $93.

The market is dominated by entire-place rentals, accounting for 5,814 listings (91.2% of the total). Private rooms account for 559 listings (8.8%). By bedroom, 3-bedroom properties lead supply at 2,010 (31.6% of the bedroom total), followed by 1-bedroom (1,794, 28.2%), 2-bedroom (1,647, 25.9%), 4-bedroom (704, 11.1%), and 5-bedroom-plus (205, 3.2%). Airbnb leads channel distribution with 3,486 exclusive listings; 2,399 properties cross-list on both Airbnb and VRBO, and 490 list exclusively on VRBO.

Year-over-year in April 2026, occupancy grew 1.3%, ADR was essentially flat (-0.2%), and revenue grew 4.6%. Annual averages show the market peaked in 2021 at 57.6% occupancy and $2,596 average monthly revenue, then stabilized. By 2025, the market averaged 52.2% occupancy and $2,409 monthly revenue, up from 50.7% and $2,334 in 2024. The StaySTRA composite market score is 89.8 out of 100, with an exceptional investability sub-score of 94.2, seasonality at 93.8, and rental demand at 73.1.

Seasonal Patterns

Monthly seasonal data for Madisonville, Louisiana
MonthOccupancyADRRevenue
Jan40%$129$1,572
Feb51%$139$1,739
Mar54%$155$2,303
Apr51%$162$2,248
May52%$173$2,417
Jun55%$190$2,787
Jul53%$184$2,737
Aug45%$168$2,170
Sep48%$157$2,017
Oct51%$159$2,203
Nov48%$157$2,052
Dec45%$149$1,977

Top Short-Term Rental Operators in Louisiana Area market area

Ranked by total active listings. Useful for understanding the competitive landscape. Operator data is published for the Louisiana Area market as a whole, which includes Madisonville, so these counts are not Madisonville-only figures.

#OperatorListingsReviewsRating
1Evolve1152,902★ 4.69
2Coastal Realty53353★ 4.40
3Island Realty Real Estate and Rentals52955★ 4.79
4David442,868★ 4.80
5Kay Property Management401,910★ 4.64

What Kind of STR Should I Buy in Madisonville?

Revenue and pricing by property type, tier, and bedroom count.

Revenue by Bedroom Count

1 bed1,794
2 bed1,647
3 bed2,010
4 bed704
5 bed205

ADR by Property Tier

Entire Home$196
Luxury$380
Professionally Managed$288

Revenue by Dwelling Type

Apartment$1,936
Entire Place$3,160
House$3,256

Booking Channel Mix

Distribution of bookings across major STR platforms.

Channel mix
ChannelShare
airbnb54.7%
vrbo7.7%
both37.6%

Investment Analysis

At a typical home value of $381,160 in this market area, April 2026 monthly revenue of $2,522 implies an annualized gross yield of approximately 7.9% before platform fees and expenses. Using the 2025 full-year average of $2,409/month, the implied annualized gross yield is approximately 7.6% at current home prices. The investability score of 94.2 reflects favorable revenue potential relative to acquisition cost.

Tier differentiation is significant. The all-listings ADR was $172 in April 2026. Luxury listings averaged $336/night (a 96.0% premium over the market average). Professionally managed properties averaged $221/night (a 28.8% premium). Entire-home listings averaged $179/night (a 4.3% premium).

Revenue by property type: houses led at $2,707/month in April. Entire-place listings averaged $2,640. Apartments averaged $1,785, approximately 29.2% below the all-listing average and $922/month below house revenue. This gap reflects the outdoor recreation character of the Northshore market, where standalone waterfront and river-access properties command meaningful premiums.

The housing market shows moderate inventory: 141 homes for sale, median list price of $384,500, and median days to pending of 42. The extended 42-day pending timeline suggests buyers have negotiating room, improving the acquisition case relative to the income potential.

Revenue Trend (5 yr)

ADR & Occupancy Trends (5 yr)

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Home Value Trends (Madisonville)

Typical Home Value
$383,604
Median Sale Price
$395,893
Days to Pending
34

Booking Insights

Madisonville area STR guests book an average of 40 days in advance and stay approximately 4.4 nights. The 40-day lead time is consistent with a regional drive-market destination drawing from the greater New Orleans metro and broader Gulf South, where boating trips and outdoor recreation weekends are planned several weeks ahead.

The 4.4-night average stay is above the 3 to 4-night range seen in many resort markets, suggesting travelers combine multiple activities (boating, fishing, festival attendance, kayaking on the Tchefuncte) into extended stays. At this length, a property filling all available summer nights would turn over approximately 7 times per month.

For pricing, the 40-day lead window is the primary early-booking capture period. The Madisonville Wooden Boat Festival in mid-October is the marquee event for premium positioning: properties with riverfront or marina access should set festival-weekend rates well above the standard October baseline. For summer weekends, a Friday-to-Sunday minimum stay with premium weekend rates captures the outdoor recreation visitor effectively.

Short-Term Rental Regulations

STRs are permitted in the Madisonville/St. Tammany Parish area. Madisonville itself was in the process of drafting its first STR ordinance as of November 2022, when the town council tabled a draft for further study. The proposed framework would have required a town-issued permit (annual renewal), limited any person or entity to one permit, and capped the total number of STRs in the town at five at any time. Final adoption of this ordinance could not be confirmed from public sources as of this profile’s update date. Investors should verify current status directly with Madisonville Town Hall before purchasing property within the town limits.

On taxes, STRs in St. Tammany Parish are subject to the parish hotel/occupancy tax (4%, effective October 1, 2025, raised from 3%) plus Louisiana state and local sales tax on lodging (Madisonville’s combined general sales-tax rate is approximately 9.25%). Booking platforms including Airbnb and VRBO may collect some of these taxes on behalf of hosts.

No published owner-occupancy, primary-residence, or annual-night-cap requirements were identified beyond the proposed (not yet confirmed final) town permit cap. Operators in adjacent St. Tammany Parish communities outside Madisonville’s town limits should verify their specific local government’s STR rules separately. Enforcement is rated moderate.

Market Comparison

Madisonville’s STR market trails the national median on ADR while posting competitive occupancy. The US STR median occupancy is approximately 55% and median ADR approximately $220. Madisonville’s April 2026 ADR of $172 is 21.8% below the national median, while occupancy of 54.5% is near the national ~55% benchmark. The StaySTRA total score of 89.8 and investability score of 94.2 position this market favorably relative to similarly priced coastal markets.

Among operators, Evolve leads with 115 listings and 2,902 reviews at a 4.69 rating. Coastal Realty manages 53 listings at a 4.40 rating. Island Realty Real Estate and Rentals holds 52 listings at a 4.79 rating. David, a smaller operator, manages 44 listings with the highest top-five rating at 4.80 across 2,868 reviews. Kay Property Management rounds out the top five with 40 listings and 1,910 reviews at a 4.64 rating. Evolve, Coastal Realty, and Island Realty together manage 220 listings.

Frequently Asked Questions About Madisonville, Louisiana

What is the average daily rate for short-term rentals in Madisonville, LA?
As of April 2026, the all-listings average daily rate is $172. Entire-home listings average $179/night. Luxury properties average $336/night. Professionally managed properties average $221/night.
What is the average occupancy rate for STRs in Madisonville, LA?
54.5% in April 2026. The 2025 full-year average was 52.2%. June is the peak month at 55.0% occupancy. January is the seasonal low at 40.5%.
How much can I earn from a short-term rental in Madisonville, LA?
$2,522 average monthly revenue in April 2026, which annualizes to approximately $30,264. The 2025 full-year average was $2,409/month. June peaks at $2,758 average monthly revenue and July averages $2,737.
What are the STR regulations in Madisonville, LA?
Madisonville was drafting its first STR ordinance as of late 2022, with a proposed town-wide cap of 5 total permits and one permit per person or entity. Final adoption of that ordinance was not confirmed from public sources. St. Tammany Parish hotel/occupancy tax is 4% (effective October 2025). Combined state and local sales tax is approximately 9.25%. Verify current local requirements with Madisonville Town Hall.
Which months are best for STRs in Madisonville, LA?
June and July are the peak months. June averages 55.0% occupancy, $190 ADR, and $2,758 revenue. July averages 53.4% occupancy and $2,737 revenue. The October Wooden Boat Festival provides a secondary revenue boost ($2,203 average that month). January is the weakest month at 40.5% occupancy and $1,572 revenue.
Who are the top property managers in the Madisonville, LA market?
Evolve leads with 115 listings and a 4.69 rating across 2,902 reviews. Coastal Realty manages 53 listings (4.40 rating). Island Realty Real Estate and Rentals holds 52 listings (4.79 rating). David manages 44 listings with the highest top-five rating at 4.80 across 2,868 reviews. Kay Property Management manages 40 listings (4.64 rating).
How does the Madisonville, LA STR market compare to national benchmarks?
Madisonville’s April 2026 ADR of $172 is 21.8% below the national STR median of approximately $220, while occupancy of 54.5% is near the national 55% benchmark. The StaySTRA investability score of 94.2 out of 100 reflects favorable income potential relative to current home prices in this market.
Madisonville, LouisianaRev $3,019ADR $188Occ 59%Score A (90)

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Table of Contents

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Quick Facts: Louisiana Area market area

Avg Daily Rate
$188
Occupancy Rate
59%
Avg Revenue/Mo
$3,019
Madisonville Population
875

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