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  4. Lawrence

Lawrence, Kansas

Short-Term Rental Market Data & Investment Analysis

Lawrence, Kansas Short-Term Rental Market

Lawrence, KS STRs averaged $135/night at 49.0% occupancy in April 2026 across 4,312 listings, with a 94.8 investability score driven by University of Kansas demand.

Quick Answer: Lawrence, Kansas is an active short-term rental market. average occupancy in the Kansas Area market area is 52%. average monthly revenue in the Kansas Area market area is $2,140. average daily rate in the Kansas Area market area is $142. the top operator in the Kansas Area market area is Evolve with 60 listings. market score is 86/100 (grade A).

Avg Monthly Revenue
$2,140
↑ 4.8% YoY
52%
Occupancy
↑ 1% YoY
$142
Avg Daily Rate
↑ 3.3% YoY
39 days avg lead time4.3 avg length of stay

Market data reflects the Kansas Area regional market, which includes Lawrence. Regulations, taxes, and permit details below are specific to Lawrence.

Market Score Breakdown

Five dimensions StaySTRA evaluates per market.

Regulation67
Seasonality92
Investability95
Rental Demand76
Revenue Growth48

Market Overview

The Lawrence, KS short-term rental market is anchored by the University of Kansas and Haskell Indian Nations University, creating consistent event-driven demand across football, basketball, graduation, and cultural programming. The market reported 4,312 active listings as of the latest snapshot. In April 2026, listings averaged $135 per night at 49.0% occupancy, producing a RevPAR of $66. Year-over-year through April 2026, occupancy declined approximately 9.75% from the prior April period and revenue fell 5.1%, while ADR grew 2.4%, indicating rate discipline amid softer booking volume. Supply is dominated by entire-place units: 3,843 of 4,312 listings (89.1%) are entire-place rentals, with 466 private rooms and 3 shared rooms. By bedroom count, 1-bedroom properties lead with 1,408 listings, followed by 2-bedroom (1,320), 3-bedroom (936), 4-bedroom (420), and 5-bedroom (223). The channel mix favors Airbnb-only listings: 2,866 are on Airbnb only, 1,241 on both platforms, and 205 on VRBO only. The overall market score is 85.8 out of 100, with an exceptional investability sub-score of 94.8. Year-round demand consistency (seasonality score 91.7) is a structural positive; revenue growth (48.2) reflects the current softening period.

Seasonal Patterns

Monthly seasonal data for Lawrence, Kansas
MonthOccupancy
Jan40%
Feb45%
Mar49%
Apr50%
May52%
Jun54%
Jul56%
Aug52%
Sep51%
Oct49%
Nov53%
Dec47%

Month-by-month nightly rates and revenue figures for Lawrence are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.

Top Short-Term Rental Operators in Kansas Area market area

Ranked by total active listings. Useful for understanding the competitive landscape. Operator data is published for the Kansas Area market as a whole, which includes Lawrence, so these counts are not Lawrence-only figures.

#OperatorListingsReviewsRating
1Evolve602,085★ 4.74
2Stay Awhile182,445★ 4.95
3OwlStays11445★ 4.55
4Equi-Venture Farm102,664★ 4.85
5Swin Housing8451★ 4.87

What Kind of STR Should I Buy in Lawrence?

Revenue and nightly-rate breakdowns by bedroom count, property tier, and dwelling type for Lawrence are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.

Booking Channel Mix

Distribution of bookings across major STR platforms.

Channel mix
ChannelShare
airbnb66.5%
vrbo4.8%
both28.8%

Investment Analysis

The full investment analysis for Lawrence — gross-yield math against current home values, plus 5-year monthly revenue, nightly-rate, and occupancy trend charts — is available to StaySTRA Pro members and updates monthly. The figures shown elsewhere on this page are the free market snapshot.

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Home Value Trends (Lawrence)

Typical home values, median sale prices, and the 10-year price trend for Lawrence are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.

Booking Insights

Booking-window and length-of-stay analysis for Lawrence — how far ahead guests book and how to price around it — is available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.

Short-Term Rental Regulations

Lawrence requires an annual Short-Term Rental License from the city Planning and Development Services department, obtained through the EPL Civic Access Portal. The annual license fee is $17. Licensed properties must pass annual fire and building code inspections and applicants must show payment of applicable state and local sales and transient guest taxes for the prior year. The city distinguishes Owner-Occupied from Non-Owner-Occupied STRs. Non-owner-occupied operations are prohibited in RS (single-dwelling residential) and PD (planned development) zoning districts and were historically barred from R-1 and R-2 low-density residential districts. Operators were also historically capped at a maximum of 3 STR licenses per licensee citywide. The transient guest tax rate increased from 6% to 8% effective January 1, 2026; combined with state and local sales taxes, total tax on STR stays in Lawrence is approximately 13.75% or more. A temporary regulatory change is in effect: on January 6, 2026, the City Commission voted to lift the 3-license cap and allow non-owner-occupied STRs in R-1 and R-2 districts to accommodate overflow demand from the 2026 FIFA World Cup in nearby Kansas City. This temporary allowance became effective approximately May 25, 2026, with a planned sunset around July 26, 2026. Enforcement is rated moderate, with potential fines up to approximately $1,000 per day per violation for unlicensed operation.

Market Comparison

Against US STR market medians of approximately 55% occupancy and $220 ADR, Lawrence underperforms on both metrics: 49.0% occupancy and $135 ADR in April 2026. However, the market’s 94.8 investability sub-score indicates structural advantages in property value, regulatory clarity, and demand predictability that the raw rate and occupancy figures do not fully capture. The 2025 annual occupancy average (51.9%) was close to the national median. The market is lightly managed professionally: Evolve leads with 60 listings and a 4.74 average rating across 2,085 reviews. Stay Awhile ranks second with 18 listings and a 4.95 rating across 2,445 reviews, a high rating volume relative to listing count, suggesting strong performance efficiency. OwlStays holds third with 11 listings and a 4.55 rating. Together the top three operators manage approximately 89 of 4,312 active listings, representing about 2.1% of the market. The dominant operator size in Lawrence is the independent host rather than the regional or national property manager.

Frequently Asked Questions About Lawrence, Kansas

What is the average nightly rate for short-term rentals in Lawrence, KS?
The April 2026 all-listings average daily rate was $135. The 2025 annual average was $134 per night. Luxury-tier properties averaged $237 per night and professionally managed properties averaged $168 per night in April 2026.
What was the occupancy rate for Lawrence STRs in April 2026?
Occupancy was 49.0% in April 2026, declining approximately 9.75% from the prior April period. The 2025 annual average was 51.9%. Peak occupancy occurs in July at 56.4%.
What is the STR license requirement in Lawrence, KS?
Every STR requires an annual Short-Term Rental License from the city ($17 annual fee), obtained through the EPL Civic Access Portal. Properties must pass annual fire and building code inspections. Non-owner-occupied STRs are prohibited in RS and PD zones and were historically barred from R-1/R-2 districts, though a temporary allowance for R-1/R-2 was enacted for the 2026 FIFA World Cup (planned to sunset around July 26, 2026).
What transient taxes apply to Lawrence short-term rentals?
The transient guest tax increased from 6% to 8% effective January 1, 2026. Combined with state and local sales taxes, total tax on STR stays is approximately 13.75% or more.
What is the typical home value in Lawrence, KS?
The Zillow typical home value was $335,513 as of April 2026. The median sale price was $313,817 and the median list price was $371,133, with a sale-to-list ratio of 84.6% across 214 active for-sale listings.
What is the estimated gross yield for Lawrence STR investments?
Using the 2025 annual average monthly revenue of $1,941, annualized revenue is approximately $23,300. Against a typical home value of $335,513, that implies a gross yield of about 6.9% before expenses and vacancy.
When is peak season for Lawrence, KS vacation rentals?
Occupancy in Lawrence peaks in Jul (56%) and is softest in Jan (40%). Month-by-month rate and revenue figures are available with StaySTRA Pro.
Lawrence, KansasRev $2,140ADR $142Occ 52%Score A (86)

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Property Managers Serving Lawrence

Delta Property Management · Performance Property Management

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Table of Contents

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Quick Facts: Kansas Area market area

Avg Daily Rate
$142
Occupancy Rate
52%
Avg Revenue/Mo
$2,140
Lawrence Population
97,271

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