Hartford, Connecticut Short-Term Rental Market
Hartford, CT STRs posted 61.0% occupancy and $127/night in April 2026 across 1,717 active listings.
Quick Answer: Hartford, Connecticut is an active short-term rental market. average occupancy is 61%. average monthly revenue is $2,051. average daily rate is $127. the top operator is Suite Direct Hospitality with 89 listings. market score is 60/100 (grade C).
Market Score Breakdown
Five dimensions Apivex evaluates per market.
Market Overview
Hartford is Connecticut’s state capital with a population of 122,136, serving as a regional hub for government, insurance, and cultural institutions. The short-term rental market here tallied approximately 1,717 active listings as of the latest snapshot, with entire-place units dominating at 1,175 listings (68% of supply), private rooms at 542, and just one shared-room unit. By bedroom count, studios and one-bedrooms make up the largest slice (907 listings), followed by two-bedrooms (349), three-bedrooms (290), four-bedrooms (106), and five-plus-bedroom properties (65). Airbnb carries most of the channel volume with 1,174 single-channel listings, while 469 properties list on both Airbnb and VRBO, and 75 are VRBO-only. In April 2026, market-wide occupancy reached 60.97% with an average daily rate of $126.80 and RevPAR of $77.31. Year-over-year as of that month, occupancy was up 2.2 percentage points, ADR was up 1.06%, and revenue was up 1.86%, indicating slow but steady momentum. Market scores reflect a modestly favorable landscape: rental demand rates 79.7/100, seasonality resilience 81.9/100, and overall investability 68.3/100, though revenue growth scored lower at 42.1/100.
Seasonal Patterns
| Month | Occupancy | ADR | Revenue |
|---|---|---|---|
| Jan | 51% | $94 | $1,437 |
| Feb | 58% | $92 | $1,386 |
| Mar | 58% | $94 | $1,543 |
| Apr | 62% | $100 | $1,671 |
| May | 66% | $110 | $1,926 |
| Jun | 70% | $113 | $2,147 |
| Jul | 71% | $114 | $2,273 |
| Aug | 68% | $118 | $2,264 |
| Sep | 64% | $113 | $1,985 |
| Oct | 63% | $112 | $2,024 |
| Nov | 58% | $109 | $1,767 |
| Dec | 56% | $110 | $1,774 |
Top Short-Term Rental Operators in Hartford
Ranked by total active listings. Useful for understanding the competitive landscape.
| # | Operator | Listings | Reviews | Rating |
|---|---|---|---|---|
| 1 | Suite Direct Hospitality | 89 | 1,293 | ★ 4.06 |
| 2 | TYCA Rental Properties | 21 | 1,805 | ★ 4.69 |
| 3 | Evolve | 20 | 552 | ★ 4.02 |
| 4 | Landing | 19 | 4 | ★ 3.24 |
| 5 | Landing, Inc. | 4 | 36 | ★ 4.46 |
What Kind of STR Should I Buy in Hartford?
Revenue and pricing by property type, tier, and bedroom count.
Revenue by Bedroom Count
| 1 bed | 907 |
| 2 bed | 349 |
| 3 bed | 290 |
| 4 bed | 106 |
| 5 bed | 65 |
ADR by Property Tier
| Entire Home | $163 |
| Luxury | $225 |
| Professionally Managed | $123 |
Revenue by Dwelling Type
| Apartment | $1,780 |
| Entire Place | $2,499 |
| House | $2,277 |
Booking Channel Mix
Distribution of bookings across major STR platforms.
| Channel | Share |
|---|---|
| airbnb | 68.3% |
| vrbo | 4.4% |
| both | 27.3% |
Investment Analysis
Hartford’s owner-occupancy requirement limits the market to operators who live on the property, which structurally caps the pool of eligible investments and concentrates activity among hosts who rent out rooms or accessory units. For the properties that do operate, the economics are moderate: an average monthly revenue of $2,051 across all listing types translates to approximately $24,617 annualized, before expenses. Entire-place units outperform at $2,499/month, and houses average $2,277/month versus apartments at $1,780/month. On the rate side, professionally managed listings average $122.88/night, slightly below the overall $126.80 average, while luxury-tier units command $225.24/night, about 78% above market average. No housing value data was available from the snapshot for this market, so a direct gross-yield calculation cannot be made. Investors should budget for Hartford’s 15% Connecticut room occupancy tax (automatically collected by platforms), plus permit costs for the city’s three-year zoning permit. The modest year-over-year revenue growth of 1.86% suggests a stable but low-growth environment. Investability scores at 68.3/100 and revenue growth at 42.1/100 reinforce a cautious outlook, appropriate for an owner-occupied urban market rather than a high-yield investor play.
Revenue Trend (5 yr)
ADR & Occupancy Trends (5 yr)
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Analyze My Property →Booking Insights
Hartford STRs averaged a booking lead time of 29.3 days in April 2026, meaning most guests booked roughly a month in advance. That window is shorter than many leisure markets, reflecting Hartford’s mix of government, corporate, and event-driven travel, where decisions are often made closer to arrival. An average length of stay of 5.62 nights is notably longer than a typical urban market, suggesting guests are using Hartford as an extended base for business stays or multi-day visits rather than quick overnight stops. For operators, the 5.6-night average means lower per-stay turnover costs and more calendar efficiency, though it also requires minimum-stay policies that accommodate mid-week check-ins. Pricing strategies benefit from last-minute rate flexibility, given the relatively short lead time, while blocking calendar gaps shorter than the average stay can limit revenue loss from orphan nights.
Short-Term Rental Regulations
Hartford permits short-term rentals but ties them to owner occupancy. The zoning code defines an STR as a lodging facility with no more than six sleeping rooms, daily cleaning, and no in-room kitchens, located in an owner-occupied principal structure or an accessory structure on the same lot. Operators must obtain a city zoning permit, which is valid for three years. Default limits cap rental frequency and the cumulative number of nights a property may be rented per period; exceeding those defaults requires a special permit from the zoning commission. Occupancy is capped at four adults plus related minor children per dwelling unit, with minimum floor-area standards of 70 sq ft for one occupant plus 50 sq ft per additional person. Connecticut imposes a statewide 15% room occupancy tax on stays of 30 days or fewer; platforms collect and remit it automatically, and Connecticut does not allow a separate municipal lodging tax. Enforcement is moderate, handled by the city’s zoning administrator, who can revoke permits for nuisance violations. No major Hartford-specific ordinance changes were confirmed in the past 24 months. Investors should verify current permit fees and frequency limits directly with Hartford Planning and Zoning at (860) 757-9030.
Market Comparison
Hartford’s 61.0% April occupancy sits above the US STR median of approximately 55%, a positive indicator for a mid-sized capital city. Its $127 ADR, however, is well below the US median of roughly $220, reflecting the market’s position as an urban, owner-occupied, and mix-use rental environment rather than a premium leisure destination. Relative to Connecticut’s overall STR landscape, Hartford competes with New Haven and Stamford for corporate and convention demand but lacks the coastal premium of shoreline markets. On the operator side, Suite Direct Hospitality leads with 89 listings and 1,293 reviews at a 4.1 rating, holding the largest single operator share. TYCA Rental Properties (21 listings, 1,805 reviews, 4.69 rating) and Evolve (20 listings, 552 reviews, 4.02 rating) round out the top three. The fragmented operator market, where the top firm holds roughly 5% of listings, suggests ample room for individual hosts and small operators to compete.
Frequently Asked Questions About Hartford, Connecticut
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