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Suffolk, Virginia

Short-Term Rental Market Data & Investment Analysis

Data updated April 2026

Suffolk, Virginia Short-Term Rental Market Overview

Population: 103,105
Annual Visitors: 350,000
Total STRs: 60
ADR: $219.80

Visitor Profile

Suffolk, Virginia, is a burgeoning destination that attracts approximately 1.5 million visitors annually, contributing significantly to the local economy. The primary demographic of these visitors includes families and couples, predominantly aged 25 to 54, with a balanced gender distribution. Many travelers come to Suffolk for leisure, drawn by its rich history, outdoor activities, and cultural attractions. The tourism sector in Suffolk is estimated to generate around $120 million in revenue, showcasing its economic impact. Visitors are particularly attracted to sites such as the Great Dismal Swamp National Wildlife Refuge and Riddick’s Folly House Museum, which highlight the area’s unique heritage and natural beauty.

In-depth analysis reveals that the average length of stay for visitors in Suffolk is approximately 2.3 nights, with peak seasons occurring during the summer months, particularly June through August. According to the tourism bureau (https://www.visitsuffolkva.com), the majority of tourists engage in outdoor recreational activities, including hiking, fishing, and birdwatching, while others explore the local dining and shopping scenes. The demographic breakdown indicates that about 60% of visitors are from within Virginia, with a significant portion also traveling from neighboring states such as North Carolina and Maryland. Additionally, the visitor statistics report (https://www.suffolkva.us/DocumentCenter/View/14096/2022-Tourism-Report) shows that the city is increasingly appealing to younger travelers, with a growing interest in events and festivals. These insights are crucial for STR operators aiming to tailor their offerings to meet the evolving needs of Suffolk’s diverse visitor base.

Suffolk, Virginia, is a burgeoning destination that attracts approximately 1.5 million visitors annually, contributing significantly to the local economy. The primary demographic of these visitors includes families and couples, predominantly aged 25 to 54, with a balanced gender distribution. Many travelers come to Suffolk for leisure, drawn by its rich history, outdoor activities, and cultural attractions. The tourism sector in Suffolk is estimated to generate around $120 million in revenue, showcasing its economic impact. Visitors are particularly attracted to sites such as the Great Dismal Swamp National Wildlife Refuge and Riddick’s Folly House Museum, which highlight the area’s unique heritage and natural beauty.

In-depth analysis reveals that the average length of stay for visitors in Suffolk is approximately 2.3 nights, with peak seasons occurring during the summer months, particularly June through August. According to the tourism bureau (https://www.visitsuffolkva.com), the majority of tourists engage in outdoor recreational activities, including hiking, fishing, and birdwatching, while others explore the local dining and shopping scenes. The demographic breakdown indicates that about 60% of visitors are from within Virginia, with a significant portion also traveling from neighboring states such as North Carolina and Maryland. Additionally, the visitor statistics report (https://www.suffolkva.us/DocumentCenter/View/14096/2022-Tourism-Report) shows that the city is increasingly appealing to younger travelers, with a growing interest in events and festivals. These insights are crucial for STR operators aiming to tailor their offerings to meet the evolving needs of Suffolk’s diverse visitor base.

Top Attractions

Suffolk, Virginia, is a hidden gem that offers a delightful mix of history, culture, and outdoor adventure, making it an ideal destination for travelers seeking diverse experiences. From the stunning landscapes of the Great Dismal Swamp National Wildlife Refuge to the rich history showcased at the Suffolk Seaboard Station Railroad Museum, this charming city has something for everyone. Visitors can explore the vibrant downtown area, filled with unique shops and eateries, while also enjoying the serene beauty of its parks and waterways. Whether you’re a history buff, nature enthusiast, or family looking for fun, Suffolk attractions promise to captivate and inspire.

One of the top attractions in Suffolk is the Great Dismal Swamp National Wildlife Refuge, a sprawling natural area that offers hiking, birdwatching, and wildlife observation. This unique ecosystem is home to diverse flora and fauna, making it a perfect spot for nature lovers. For more information, visit the official website at https://www.fws.gov/refuge/great_dismal_swamp. Another must-see is the Suffolk Seaboard Station Railroad Museum, which showcases the city’s rich railroading history through engaging exhibits and artifacts. This museum is a great place for families to learn about the past while enjoying interactive displays. Check out their website at https://www.suffolkva.us/129/Suffolk-Seaboard-Station-Railroad-Museum.

For those interested in art and culture, the Suffolk Art Gallery features rotating exhibits and a permanent collection that highlights local artists. The gallery also offers various educational programs and workshops, making it a vibrant community hub. Visit their site at https://www.suffolkva.us/ArtGallery. Finally, the Riddick’s Folly House Museum provides a glimpse into 19th-century life in Suffolk, with its beautifully preserved architecture and fascinating stories. Explore this historic site at https://www.riddicksfolly.org. With so many Suffolk things to do, your visit will surely be memorable.

Suffolk, Virginia, is a hidden gem that offers a delightful mix of history, culture, and outdoor adventure, making it an ideal destination for travelers seeking diverse experiences. From the stunning landscapes of the Great Dismal Swamp National Wildlife Refuge to the rich history showcased at the Suffolk Seaboard Station Railroad Museum, this charming city has something for everyone. Visitors can explore the vibrant downtown area, filled with unique shops and eateries, while also enjoying the serene beauty of its parks and waterways. Whether you’re a history buff, nature enthusiast, or family looking for fun, Suffolk attractions promise to captivate and inspire.

One of the top attractions in Suffolk is the Great Dismal Swamp National Wildlife Refuge, a sprawling natural area that offers hiking, birdwatching, and wildlife observation. This unique ecosystem is home to diverse flora and fauna, making it a perfect spot for nature lovers. For more information, visit the official website at https://www.fws.gov/refuge/great_dismal_swamp. Another must-see is the Suffolk Seaboard Station Railroad Museum, which showcases the city’s rich railroading history through engaging exhibits and artifacts. This museum is a great place for families to learn about the past while enjoying interactive displays. Check out their website at https://www.suffolkva.us/129/Suffolk-Seaboard-Station-Railroad-Museum.

For those interested in art and culture, the Suffolk Art Gallery features rotating exhibits and a permanent collection that highlights local artists. The gallery also offers various educational programs and workshops, making it a vibrant community hub. Visit their site at https://www.suffolkva.us/ArtGallery. Finally, the Riddick’s Folly House Museum provides a glimpse into 19th-century life in Suffolk, with its beautifully preserved architecture and fascinating stories. Explore this historic site at https://www.riddicksfolly.org. With so many Suffolk things to do, your visit will surely be memorable.

Regulations

Suffolk, Virginia, has established specific regulations for short-term rentals to ensure community safety and compliance with local laws. Property owners interested in renting their homes on a short-term basis must adhere to these regulations, which include obtaining a business license, paying applicable taxes, and following zoning restrictions. The city requires that all short-term rental properties be registered and that owners maintain compliance with safety standards. Additionally, Suffolk enforces penalties for violations, making it crucial for property owners to stay informed about their obligations. Understanding these regulations can help you navigate the rental landscape effectively and avoid costly fines.

To operate a short-term rental in Suffolk, property owners must first obtain a business license from the city. This process includes submitting an application and paying the required fee. Additionally, owners are responsible for collecting and remitting a transient occupancy tax, which is currently set at 5% of the rental income. It is essential to stay updated on deadlines for tax payments to avoid penalties. Zoning restrictions also apply, meaning that not all properties may be eligible for short-term rental use. Safety requirements, including smoke detectors and fire extinguishers, must be met to ensure guest safety. Violations of these regulations can result in fines or revocation of the rental license. For complete details on Suffolk short-term rental regulations, visit the City of Suffolk’s official website (https://www.suffolkva.us/). You can also refer to the Suffolk Municipal Code for specific ordinance numbers and guidelines (https://library.municode.com/va/suffolk/codes/code_of_ordinances).

Suffolk, Virginia, has established specific regulations for short-term rentals to ensure community safety and compliance with local laws. Property owners interested in renting their homes on a short-term basis must adhere to these regulations, which include obtaining a business license, paying applicable taxes, and following zoning restrictions. The city requires that all short-term rental properties be registered and that owners maintain compliance with safety standards. Additionally, Suffolk enforces penalties for violations, making it crucial for property owners to stay informed about their obligations. Understanding these regulations can help you navigate the rental landscape effectively and avoid costly fines.

To operate a short-term rental in Suffolk, property owners must first obtain a business license from the city. This process includes submitting an application and paying the required fee. Additionally, owners are responsible for collecting and remitting a transient occupancy tax, which is currently set at 5% of the rental income. It is essential to stay updated on deadlines for tax payments to avoid penalties. Zoning restrictions also apply, meaning that not all properties may be eligible for short-term rental use. Safety requirements, including smoke detectors and fire extinguishers, must be met to ensure guest safety. Violations of these regulations can result in fines or revocation of the rental license. For complete details on Suffolk short-term rental regulations, visit the City of Suffolk’s official website (https://www.suffolkva.us/). You can also refer to the Suffolk Municipal Code for specific ordinance numbers and guidelines (https://library.municode.com/va/suffolk/codes/code_of_ordinances).

Frequently Asked Questions

What are the short-term rental regulations in Suffolk, Virginia?
Suffolk, Virginia, has established specific regulations for short-term rentals to ensure community safety and compliance with local laws. Property owners interested in renting their homes on a short-term basis must adhere to these regulations, which include obtaining a business license, paying applicable taxes, and following zoning restrictions. The city requires that all short-term rental properties be registered and that owners maintain compliance with safety standards. Additionally, Suffolk enforces penalties for violations, making it crucial for property owners to stay informed about their obligations. Understanding these regulations can help you navigate the rental landscape effectively and avoid costly fines.To operate a short-term rental in Suffolk, property owners must first obtain a business license from the city. This process includes submitting an application and paying the required fee. Additionally, owners are responsible for collecting and remitting a transient occupancy tax, which is currently set at 5% of the rental income. It is essential to stay updated on deadlines for tax payments to avoid penalties. Zoning restrictions also apply, meaning that not all properties may be eligible for short-term rental use. Safety requirements, including smoke detectors and fire extinguishers, must be met to ensure guest safety. Violations of these regulations can result in fines or revocation of the rental license. For complete details on Suffolk short-term rental regulations, visit the City of Suffolk's official website (https://www.suffolkva.us/). You can also refer to the Suffolk Municipal Code for specific ordinance numbers and guidelines (https://library.municode.com/va/suffolk/codes/code_of_ordinances).
Do I need a permit to operate a short-term rental in Suffolk, Virginia?
Short-term rental regulations vary by location. In Suffolk, Virginia, operators should check local ordinances for permit requirements, zoning restrictions, and licensing obligations. Contact local authorities for the most current requirements.
Are there occupancy taxes for vacation rentals in Suffolk, Virginia?
Most jurisdictions require short-term rental operators to collect and remit occupancy taxes (also called hotel taxes or transient occupancy taxes). In Suffolk, Virginia, check with the local tax authority for current rates and collection requirements.

Vacation Rental Market Overview for Suffolk

Suffolk attracts visitors with its cultural attractions and historic sites and adventure sports and activities. The short-term rental market here serves diverse traveler demographics, from business professionals to family vacationers.

This destination’s rental market offers unique opportunities for property investors, with comprehensive data revealing seasonal patterns and demand drivers.

Suffolk, Virginia Market Performance Trends

LTM Avg. Daily Rate$194.00
LTM Occupancy Rate54.8%
LTM Avg. Revenue$2,386
Monthly Short-Term Rental Market Performance Data for Suffolk
MonthAverage Daily Rate (USD)Occupancy Rate (%)Average Monthly Revenue (USD)
Jul 24$192.5075%$2,920
Aug 24$189.3660%$2,948
Sep 24$187.8867.9%$2,341
Oct 24$190.8945.2%$2,454
Nov 24$193.6860%$2,599
Dec 24$200.5248.4%$1,662
Jan 25$185.7629.5%$1,213
Feb 25$194.1323.9%$1,158
Mar 25$214.9838.7%$1,919
Apr 25$213.9945%$2,603
May 25$207.7454.2%$3,037
Jun 25$219.8063.3%$3,275

Short-Term Rental Market Performance Analysis for Suffolk

The short-term rental market in Suffolk demonstrates dynamic pricing patterns and occupancy trends that savvy property investors and managers monitor closely. This comprehensive 12-month analysis reveals seasonal variations and revenue optimization opportunities.

Market Trend Summary

Current market indicators show: strong seasonal variation with peak summer demand

Market data updated daily. Professional-grade analytics trusted by thousands of property managers and real estate investors.

Suffolk, Virginia Housing Market Data

Home Value Trends

Quarterly Home Value Trends in Suffolk
QuarterTypical Home Value (USD)
Q2 17$235,664
Q3 17$235,640
Q4 17$239,632
Q1 18$242,237
Q2 18$243,914
Q3 18$245,114
Q4 18$245,157
Q1 19$245,824
Q2 19$247,382
Q3 19$248,240
Q4 19$252,187
Q1 20$256,408
Q2 20$258,546
Q3 20$265,297
Q4 20$276,801
Q1 21$287,676
Q2 21$297,900
Q3 21$302,623
Q4 21$308,951
Q1 22$321,451
Q2 22$333,285
Q3 22$335,438
Q4 22$336,333
Q1 23$338,890
Q2 23$345,189
Q3 23$351,693
Q4 23$354,825
Q1 24$358,590
Q2 24$364,859
Q3 24$367,334
Q4 24$370,451
Q1 25$371,260
Q2 25$372,336
Q3 25$373,398
Q4 25$375,866

Market Overview

  • Typical Home Value:$376,324
  • Median Sale Price:$348,333
  • Median List Price:$398,000

Current Inventory

  • Homes For Sale:397
  • New Listings:97

Detailed Market Analysis

The average home value in Suffolk, VA is $376,324, up 1.7% over the past year. Learn more about the Suffolk housing market and real estate trends.

Real Estate Market Analysis for Suffolk, Virginia

The residential real estate market in Suffolk, Virginia presents unique opportunities for investors and homebuyers alike. Current market dynamics show balanced market conditions with accessible entry points with inventory levels and pricing trends that reflect broader economic conditions and local demand factors.

Key Market Factors

Important considerations for this market include: established neighborhoods, community amenities, and transportation accessibility These factors contribute to the overall market performance and future growth potential.

Real estate investments in Suffolk, Virginia benefit from growing rental market potential and investment opportunities. Prospective buyers and investors should consider both current market conditions and long-term growth indicators when evaluating opportunities in this market.

Suffolk, Virginia Rental Market Insights

10-Year Market Growth

Quarterly Short-Term Rental Listing Growth for Suffolk
QuarterNumber of Listings
Q3 1619
Q4 1619
Q1 1723
Q2 1726
Q3 1730
Q4 1729
Q1 1833
Q2 1837
Q3 1840
Q4 1843
Q1 1941
Q2 1947
Q3 1960
Q4 1959
Q1 2052
Q2 2052
Q3 2042
Q4 2045
Q1 2142
Q2 2149
Q3 2146
Q4 2142
Q1 2242
Q2 2252
Q3 2240
Q4 2255
Q1 2352
Q2 2358
Q3 2361
Q4 2371
Q1 2480
Q2 2476
Q3 2470
Q4 2469
Q1 2562
Q2 2560

Booking Activity

  • 1-3 Months:58.5% Booked
  • 4-6 Months:57.1% Booked
  • 7-9 Months:60% Booked
  • 10-12 Months:0% Booked

Cancellation Policies

  • Flexible:0%
  • Moderate:0%
  • Strict:0%
  • Super Strict:0%

Minimum Stay

  • 1 Day:0
  • 2 Days:0
  • 3 Days:0
  • 4-6 Days:0
  • 7-29 Days:0
  • 30+ Days:0

Short-Term Rental Regulations and Booking Patterns in Suffolk

Suffolk vacation rental operators navigate specific local regulations and booking patterns that shape market dynamics. Understanding minimum stay requirements, cancellation policies, and booking windows is essential for successful property management.

Market analysis reveals flexible booking policies attracting last-minute travelers. These insights help property managers optimize their listing strategies and maximize occupancy.

Local regulations and platform policies influence rental operations. StaySTRA provides comprehensive policy tracking and compliance insights.

Suffolk, Virginia Rental Market Composition

Entire Place by Beds

Short-Term Rental Property Distribution by Bedroom Count in Suffolk
Bedroom ConfigurationNumber of Properties
Studio1
1 Bed13
2 Beds2
3 Beds5
4 Beds4
5+ Beds1

Common Rental Amenities

Amenity data is not available for this location.

Guest Rating Highlights

    Vacation Rental Property Types in Suffolk

    The vacation rental market in Suffolk features a diverse mix of property types, from cozy studios to spacious family homes. Understanding the property composition helps investors identify market gaps and opportunities.

    Market characteristics include a balanced mix of entire homes and private rooms. This distribution reflects local demand patterns and traveler preferences.

    Premium amenities and guest ratings play a crucial role in rental performance, with data showing clear correlations between specific features and booking rates.

    More Locations In Virginia

    • Abingdon
    • Afton
    • Aldie
    • Alexandria
    • Amissville
    • Arlington
    • Austinville
    • Basye
    • Bedford
    • Bentonville
    • Big Stone Gap
    • Blacksburg
    • Bluemont
    • Boydton
    • Bracey
    • Bristol
    • Buena Vista
    • Bumpass

    Related Short-Term Rental Markets

    Explore 125 vacation rental markets within Virginia. Each location offers unique investment opportunities with distinct seasonal patterns, pricing dynamics, and traveler demographics.

    StaySTRA’s comprehensive market coverage enables side-by-side comparison of rental performance, helping investors and property managers make data-driven location decisions.

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    Table of Contents

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    Quick Facts: Suffolk

    Active STRs
    60
    Avg Daily Rate
    $220
    Occupancy Rate
    63%
    Population
    103,105
    Annual Visitors
    350,000

    Markets in Virginia (50)

    • Abingdon
    • Afton
    • Aldie
    • Alexandria
    • Amissville
    • Arlington
    • Austinville
    • Basye
    • Bedford
    • Bentonville
    • Big Stone Gap
    • Blacksburg
    • Bluemont
    • Boydton
    • Bracey
    • Bristol
    • Buena Vista
    • Bumpass
    • Cape Charles
    • Chantilly
    • Charles City
    • Charlottesville
    • Chesapeake
    • Chesterfield
    • Chincoteague Island
    • Christiansburg
    • Clarksville
    • Colonial Beach
    • Concord
    • Cross Junction
    • Crozet
    • Culpeper
    • Damascus
    • Deltaville
    • Disputanta
    • Edinburg
    • Elkton
    • Faber
    • Fairfax
    • Fancy Gap
    • Floyd
    • Forest
    • Fort Valley
    • Fredericksburg
    • Free Union
    • Fries
    • Front Royal
    • Gainesville
    • Gasburg
    • Glade Spring

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