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  4. Indianapolis

Indianapolis, Indiana

Short-Term Rental Market Data & Investment Analysis

Indianapolis, Indiana Short-Term Rental Market

Indianapolis STRs averaged $200/night at 56.1% occupancy in April 2026 across 7,075 active listings.

Quick Answer: Indianapolis, Indiana is an active short-term rental market. average occupancy in the Indianapolis market area is 54%. average monthly revenue in the Indianapolis market area is $2,848. average daily rate in the Indianapolis market area is $187. the top operator in the Indianapolis market area is Casual Nomad with 156 listings. market score is 82/100 (grade B).

Avg Monthly Revenue
$2,848
↑ 5.9% YoY
54%
Occupancy
↑ 3% YoY
$187
Avg Daily Rate
↑ 5% YoY
44 days avg lead time5.1 avg length of stay

Market data reflects the wider Indianapolis market, which covers 9 areas. Regulations, taxes, and permit details below are specific to Indianapolis.

Market Score Breakdown

Five dimensions StaySTRA evaluates per market.

Regulation62
Seasonality82
Investability88
Rental Demand68
Revenue Growth70

Market Overview

Indianapolis is one of the larger Midwestern short-term rental markets, with approximately 7,075 active listings as of April 2026. The average daily rate reached $200 that month, occupancy sat at 56.1%, RevPAR was $112, and average monthly revenue per listing was $3,016.

Entire-place units account for 6,017 listings, roughly 85% of the total. Private rooms represent another 1,054 listings (15%), and shared rooms are negligible at four units. By bedroom count, one-bedroom properties lead the supply at 2,586 listings, followed by two-bedrooms (1,753), three-bedrooms (1,573), four-bedrooms (768), and properties with five or more bedrooms (383).

Platform distribution shows 3,900 listings appear exclusively on Airbnb (55.1%), 2,809 are dual-listed across both Airbnb and VRBO (39.7%), and 366 are VRBO-exclusive (5.2%). Airbnb commands a clear majority of the active supply.

Year over year as of April 2026, occupancy improved 1.3 percentage points, average daily rates declined 0.8%, and revenue per listing rose 12.2%. The revenue gain despite softer rates reflects mix shifts toward higher-value entire-place inventory.

The market scores 81.5 out of 100 overall. Investability ranks highest at 88.5, seasonality at 82.0, revenue growth at 69.9, rental demand at 67.9, and regulation at 61.6. The 2025 full-year average was 55.2% occupancy, $170 ADR, and $2,639 average monthly revenue.

Indianapolis reported approximately 30.5 million visitors in 2024, a record driven by the NBA All-Star Game, a sold-out Indianapolis 500 with more than 300,000 attendees on race day, a solar eclipse event, and multiple large concerts. The world’s largest children’s museum draws 1.2 million or more visitors per year, providing year-round baseline demand.

Seasonal Patterns

Monthly seasonal data for Indianapolis, Indiana
MonthOccupancy
Jan47%
Feb52%
Mar55%
Apr56%
May60%
Jun61%
Jul65%
Aug55%
Sep54%
Oct57%
Nov54%
Dec51%

Month-by-month nightly rates and revenue figures for Indianapolis are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.

Top Short-Term Rental Operators in Indianapolis market area

Ranked by total active listings. Useful for understanding the competitive landscape. Operator data is published for the Indianapolis market as a whole, which includes Indianapolis, so these counts are not Indianapolis-only figures.

#OperatorListingsReviewsRating
1Casual Nomad1563,959★ 4.32
2Evolve1153,064★ 4.35
3Home Base1013,883★ 4.61
4Landing, Inc.97178★ 3.83
5Deane – Fake Listings9212★ 4.70

What Kind of STR Should I Buy in Indianapolis?

Revenue and nightly-rate breakdowns by bedroom count, property tier, and dwelling type for Indianapolis are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.

Booking Channel Mix

Distribution of bookings across major STR platforms.

Channel mix
ChannelShare
airbnb55.1%
vrbo5.2%
both39.7%

Investment Analysis

The full investment analysis for Indianapolis — gross-yield math against current home values, plus 5-year monthly revenue, nightly-rate, and occupancy trend charts — is available to StaySTRA Pro members and updates monthly. The figures shown elsewhere on this page are the free market snapshot.

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Home Value Trends (Indianapolis)

Typical home values, median sale prices, and the 10-year price trend for Indianapolis are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.

Booking Insights

Booking-window and length-of-stay analysis for Indianapolis — how far ahead guests book and how to price around it — is available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.

Short-Term Rental Regulations

Indianapolis requires all short-term rental operators to obtain a Short-Term Rental Permit through the Department of Business and Neighborhood Services (DBNS) Citizen Access Portal, effective January 1, 2025. The initial permit costs $150 per unit; annual renewal is free. Each unit requires its own permit, and permits are non-transferable when property ownership changes.

There is no published cap on rental nights per year. Owner-occupancy is not universally required for STR operation. Indiana HB 1035 protects STR use of a primary residence from overly restrictive local regulation, but Indianapolis may require a special exception, special use, or zoning variance for STRs at properties that are not the operator’s primary residence. Some residential zones have additional restrictions on new permits. Investors acquiring non-primary-residence properties should confirm zoning eligibility before purchase.

Lodging taxes total 17% combined: Indiana’s 7% state sales tax plus Marion County’s 10% innkeeper’s tax apply to stays of 29 nights or fewer, including cleaning fees. Major platforms typically collect and remit this automatically, but operators should verify their specific obligations with Marion County.

Enforcement is complaint-driven, focused on noise, trash, parking, and large gatherings. Three ordinance violations can result in permit revocation. Permit applications require proof of ownership, a detailed floor plan, and designation of a local contact.

The regulation score of 61.6 out of 100 reflects the new permit layer without a night-cap restriction, representing moderate regulatory exposure for operators.

Market Comparison

Against national STR benchmarks, Indianapolis occupancy of 56.1% in April 2026 sits just above the U.S. median of approximately 55%. Its $200 average daily rate runs roughly 9% below the national median of approximately $220, consistent with the city’s Midwestern cost structure and typical home values.

The market’s investability score of 88.5 out of 100 is the highest dimension in its scorecard, contrasting with a regulation score of 61.6. This gap indicates strong underlying demand and return fundamentals relative to the compliance overhead of the 2025 permit framework.

Market concentration is low. Casual Nomad leads with 156 listings and 3,959 reviews (4.32 average rating), representing roughly 2.2% of the 7,075-listing market. Evolve manages 115 listings with 3,064 reviews and a 4.35 rating. Home Base holds 101 listings, 3,883 reviews, and the highest rating among the leading operators at 4.61. Landing, Inc. manages 97 listings with 178 reviews and a 3.83 rating. Together the top four operators account for approximately 469 listings, or 6.6% of total active supply. Indianapolis remains a highly fragmented market with room for individual operators and smaller management companies.

Frequently Asked Questions About Indianapolis, Indiana

How many short-term rental listings are active in Indianapolis?
Approximately 7,075 active STR listings were recorded as of April 2026. Entire-place units account for 6,017 of those (about 85%), with private rooms making up most of the remainder at 1,054 listings.
What is the average daily rate for Airbnbs in Indianapolis?
Indianapolis short-term rentals average $187 per night across all listing types. Nightly-rate breakdowns by property tier are available with StaySTRA Pro.
What is the typical occupancy rate for short-term rentals in Indianapolis?
Occupancy averaged 56.1% in April 2026, up 1.3 percentage points year over year. Historically, July is the peak month at 63.9% average occupancy. January is the softest at 46.9%.
Do Indianapolis short-term rental operators need a permit?
Yes. Since January 1, 2025, all STR operators must obtain a Short-Term Rental Permit from the Department of Business and Neighborhood Services at $150 per unit. Annual renewal is free. Permits are non-transferable on property sale. Operators at non-primary-residence properties should confirm zoning eligibility before purchasing.
What lodging taxes apply to Indianapolis short-term rentals?
Hosts must collect a combined 17% lodging tax: Indiana’s 7% state sales tax plus Marion County’s 10% innkeeper’s tax, on stays of 29 nights or fewer.
When is the peak season for short-term rentals in Indianapolis?
Occupancy in Indianapolis peaks in Jul (65%) and is softest in Jan (47%). Month-by-month rate and revenue figures are available with StaySTRA Pro.
What is the gross revenue potential for an Indianapolis STR investment?
Across all listing types, Indianapolis short-term rentals average $2,848 per month. Breakdowns by property type, bedroom count, and season are available with StaySTRA Pro, or run a free address-level estimate with the StaySTRA Analyzer.
Indianapolis, IndianaRev $2,848ADR $187Occ 54%Score B (82)

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Property Managers Serving Indianapolis

CityPlace · Home River Group · Residential Rentals

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Table of Contents

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Quick Facts: Indianapolis market area

Avg Daily Rate
$187
Occupancy Rate
54%
Avg Revenue/Mo
$2,848
Indianapolis Population
891,484

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