Little Rock, Arkansas Short-Term Rental Market Analysis
Little Rock, Arkansas, is experiencing a vibrant short-term rental (STR) market, characterized by 741 active rentals, an average daily rate (ADR) of $140, and an occupancy rate of 56%. With a rental demand score of 52.89, the market offers unique investment opportunities for property owners and investors aiming to capitalize on the growing travel trends in this historical city.
Table of Contents
Little Rock, Arkansas Short-Term Rental Market Overview
Visitor Profile
Little Rock, Arkansas, attracts approximately 1.5 million visitors annually, contributing significantly to the local economy. The primary demographic of these visitors includes families, business travelers, and cultural enthusiasts, with a notable 60% being from out of state. The main reasons for visiting include exploring historical sites, attending conventions, and enjoying outdoor activities. This influx of tourists generates an estimated economic impact of over $800 million each year, underscoring the importance of tourism to the city. For more insights, the Little Rock Convention & Visitors Bureau provides detailed statistics on visitor demographics and economic contributions.
In terms of visitor analysis, the annual visitor numbers in Little Rock highlight a diverse demographic landscape. The primary age group of visitors ranges from 25 to 54 years, with a balanced gender distribution. The average length of stay is around 2.5 nights, with many tourists opting for accommodations in downtown hotels, which report an occupancy rate of approximately 65%. Peak seasons for tourism typically occur during spring and fall, coinciding with events like the Arkansas State Fair and the Little Rock River Market. According to the tourism bureau (https://www.littlerock.com), these events significantly boost visitor numbers and hotel bookings. Additionally, visitors are increasingly interested in outdoor activities, with the Arkansas River Trail being a popular attraction. The visitor statistics report (https://www.littlerock.com/stats) shows that cultural experiences, such as the William J. Clinton Presidential Library, also draw significant interest, making Little Rock a vibrant destination for various traveler segments. Understanding these patterns is crucial for STR operators aiming to optimize their offerings in this growing market.
Top Attractions
Little Rock, Arkansas, is a vibrant city that offers a rich tapestry of history, culture, and outdoor activities, making it a must-visit destination for travelers. Among its signature attractions, the Little Rock Central High School National Historic Site stands out as a poignant reminder of the Civil Rights Movement, while the William J. Clinton Presidential Library provides insights into contemporary American history. Visitors can also enjoy the natural beauty of the Arkansas River Trail, which offers scenic views and recreational opportunities. With a variety of experiences ranging from educational to leisurely, Little Rock is a city that caters to all interests, ensuring that every visitor finds something memorable to explore.
One of the top attractions in Little Rock is the Little Rock Central High School National Historic Site. This landmark is not only a functioning high school but also a pivotal site in the desegregation movement. Visitors can explore the visitor center and take guided tours to learn about the brave students known as the “Little Rock Nine.” For more information, visit the official site at https://www.nps.gov/chsc/index.htm.
Another must-see is the William J. Clinton Presidential Library, which houses a vast collection of documents and artifacts from President Clinton’s administration. The library features interactive exhibits and a replica of the Oval Office, making it an engaging experience for all ages. More details can be found at https://www.clintonlibrary.gov.
For outdoor enthusiasts, the Arkansas River Trail offers a picturesque escape with over 15 miles of trails for walking, biking, and jogging. This scenic route provides stunning views of the river and the city skyline, perfect for a leisurely day outdoors.
Whether you’re interested in history, culture, or nature, Little Rock attractions promise a diverse array of activities that cater to every visitor’s interests.
Regulations
Little Rock short-term rental regulations are essential for property owners looking to enter the vacation rental market. The city has established specific guidelines to ensure safety, compliance, and neighborhood integrity. Owners must obtain a short-term rental permit, which requires a completed application and payment of applicable fees. Additionally, property owners are responsible for collecting and remitting a 2% hotel tax on rental income. Zoning regulations dictate where short-term rentals can operate, often restricting them to certain residential areas. Understanding these regulations is crucial for avoiding penalties and ensuring a successful rental experience. For those interested in the specifics, read on for detailed regulatory information.
To operate a short-term rental in Little Rock, property owners must first secure a short-term rental permit from the city. This involves submitting an application and paying a fee, which varies depending on the property type. Owners must also adhere to the 2% hotel tax requirement, which must be collected from guests and remitted to the city. Zoning restrictions are in place, limiting short-term rentals to designated areas, and ensuring that they do not disrupt the residential character of neighborhoods. Safety requirements, including smoke detectors and carbon monoxide alarms, are mandatory to protect guests. Failure to comply with these regulations can result in fines or revocation of the rental permit. For complete details on the application process and regulations, visit the City of Little Rock’s official website (https://www.littlerock.gov) and the municipal code (https://library.municode.com/ar/little_rock/codes/code_of_ordinances).
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Vacation Rental Market Overview for Little Rock
Little Rock attracts visitors with its outdoor recreation and natural beauty and urban amenities and entertainment. The short-term rental market here serves diverse traveler demographics, from business professionals to family vacationers.
This destination’s rental market offers unique opportunities for property investors, with comprehensive data revealing seasonal patterns and demand drivers.
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Little Rock, Arkansas Market Performance Trends
Short-Term Rental Market Performance Analysis for Little Rock
The short-term rental market in Little Rock demonstrates dynamic pricing patterns and occupancy trends that savvy property investors and managers monitor closely. This comprehensive 12-month analysis reveals seasonal variations and revenue optimization opportunities.
Market Trend Summary
Current market indicators show: year-round stability with consistent occupancy
Market data updated daily. Professional-grade analytics trusted by thousands of property managers and real estate investors.
Little Rock, Arkansas Rental Market Insights
10-Year Market Growth
Booking Activity
- 1-3 Months:61.9% Booked
- 4-6 Months:50.7% Booked
- 7-9 Months:43.2% Booked
- 10-12 Months:4.6% Booked
Cancellation Policies
- Flexible:47%
- Moderate:31.9%
- Strict:17.9%
- Super Strict:17.9%
- N/A:3.2%
Minimum Stay
- 1 Day:260
- 2 Days:208
- 3 Days:34
- 4-6 Days:44
- 7-29 Days:58
- 30+ Days:90
Short-Term Rental Regulations and Booking Patterns in Little Rock
Little Rock vacation rental operators navigate specific local regulations and booking patterns that shape market dynamics. Understanding minimum stay requirements, cancellation policies, and booking windows is essential for successful property management.
Market analysis reveals structured minimum stays optimizing for weekly rentals. These insights help property managers optimize their listing strategies and maximize occupancy.
Local regulations and platform policies influence rental operations. StaySTRA provides comprehensive policy tracking and compliance insights.
Little Rock, Arkansas Housing Market Data
Home Value Trends
Market Overview
- Typical Home Value:$215,709
- Median Sale Price:$250,134
- Median List Price:$274,583
Current Inventory
- Homes For Sale:1,206
- New Listings:310
Detailed Market Analysis
Real Estate Market Analysis for Little Rock, Arkansas
The residential real estate market in Little Rock, Arkansas presents unique opportunities for investors and homebuyers alike. Current market dynamics show affordable housing options with growth potential with inventory levels and pricing trends that reflect broader economic conditions and local demand factors.
Key Market Factors
Important considerations for this market include: growing population trends, economic development, and lifestyle amenities These factors contribute to the overall market performance and future growth potential.
Real estate investments in Little Rock, Arkansas benefit from growing rental market potential and investment opportunities. Prospective buyers and investors should consider both current market conditions and long-term growth indicators when evaluating opportunities in this market.
Little Rock, Arkansas Rental Market Composition
Entire Place by Beds
Common Rental Amenities
Vacation Rental Property Types in Little Rock
The vacation rental market in Little Rock features a diverse mix of property types, from cozy studios to spacious family homes. Understanding the property composition helps investors identify market gaps and opportunities.
Market characteristics include predominantly entire home rentals catering to families. This distribution reflects local demand patterns and traveler preferences.
Premium amenities and guest ratings play a crucial role in rental performance, with data showing clear correlations between specific features and booking rates.
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