Nantucket, Massachusetts Short-Term Rental Market Overview

Population: 14,255
Annual Visitors: 41,114
Total STRs: 815
ADR: $924.12

Visitor Profile

Nantucket, Massachusetts, attracts approximately 1.5 million visitors annually, making it a significant player in the New England tourism market. The island’s visitor demographics reveal a predominantly affluent clientele, with a median household income exceeding $100,000. The primary reasons for visiting include leisure, family vacations, and special events, such as weddings and corporate retreats. Nantucket’s tourism industry contributes around $200 million to the local economy, underscoring its importance as a seasonal destination. The island’s picturesque landscapes, rich history, and vibrant cultural scene further enhance its appeal, making it a sought-after getaway for both domestic and international travelers.

Key visitor statistics indicate that the majority of tourists hail from the Northeast, particularly Massachusetts, New York, and Connecticut. The average length of stay is about four to five days, with peak seasons occurring during the summer months, particularly July and August. During this time, hotel occupancy rates can soar to over 90%, according to the Nantucket tourism bureau (https://www.nantucket-ma.gov/2441/Culture-Tourism). Visitors are drawn to the island’s stunning beaches, historic sites, and unique dining experiences, as highlighted in travel guides (https://www.cntraveler.com/story/what-to-do-in-nantucket). Additionally, the island’s commitment to preserving its natural beauty and cultural heritage attracts eco-conscious travelers. The combination of high visitor spending and a focus on sustainable tourism practices positions Nantucket as a model for other destinations seeking to balance economic growth with environmental stewardship. Understanding these visitor demographics and travel patterns is crucial for stakeholders in the hospitality and tourism sectors.

Top Attractions

Nantucket, Massachusetts, is a charming island destination that captivates visitors with its stunning coastal beauty and rich maritime history. Known for its picturesque beaches, historic whaling town ambiance, and vibrant arts scene, Nantucket offers a variety of attractions that cater to all interests. Whether you are exploring the iconic Brant Point Lighthouse, relaxing on the sandy shores of Jetties Beach, or immersing yourself in the island’s unique culture at the Whaling Museum, there is something for everyone. With its quaint cobblestone streets and breathtaking landscapes, Nantucket is a perfect getaway for families, couples, and solo travelers alike. Discover the many Nantucket attractions that await you.

One of the must-visit sites is the Nantucket Whaling Museum, where you can delve into the island’s whaling history through fascinating exhibits and artifacts. The museum also features a rooftop observation deck with panoramic views of the harbor. For outdoor enthusiasts, the beautiful beaches like Surfside Beach and Madaket Beach provide ideal spots for sunbathing, swimming, and beachcombing. Families will enjoy the Nantucket Aquarium, which showcases local marine life and offers interactive exhibits. Additionally, the historic Brant Point Lighthouse, one of the oldest lighthouses in the United States, is a picturesque landmark that offers great photo opportunities. For more information on attractions, visit the official Nantucket travel guide at https://www.travelandleisure.com/travel-guide/nantucket. Explore the best things to do in Nantucket by checking out Condé Nast Traveler’s guide at https://www.cntraveler.com/story/what-to-do-in-nantucket. For a personal touch, Courtney Brown’s travel guide provides insights into the island’s hidden gems at https://www.bycourtneybrown.com/home/2023/6/8/nantucket-travel-guide. Enjoy your visit to this enchanting island!

Regulations

Nantucket, Massachusetts, has established specific regulations governing short-term rentals to ensure compliance with local laws and community standards. Property owners looking to rent their homes for short durations must obtain a license from the Town of Nantucket. This licensing process includes submitting an application, paying applicable fees, and adhering to zoning regulations that dictate where short-term rentals can operate. Additionally, hosts are required to collect and remit a 5.7% state excise tax and a 2.5% local tax on rental income. Safety requirements, such as smoke detectors and carbon monoxide alarms, must also be met to protect guests. Understanding these Nantucket short-term rental regulations is crucial for property owners to avoid penalties and ensure a smooth rental experience.

Key requirements for short-term rentals in Nantucket include obtaining a license from the Town, which must be renewed annually. The application process requires proof of insurance and compliance with local zoning laws, which restrict rentals in certain areas. Property owners must also adhere to safety regulations, including the installation of smoke detectors and fire extinguishers. Failure to comply with these regulations can result in fines and the revocation of the rental license. For further details on the specific regulations, including application procedures and safety standards, visit the Nantucket official website at https://nantucket-ma.gov/2680/Regulations. For frequently asked questions regarding short-term rentals, you can refer to https://nantucket-ma.gov/3337/FAQs. Understanding these regulations is essential for successful short-term rental management in Nantucket.

Vacation Rental Market Overview for Nantucket

Nantucket attracts visitors with its beaches and waterfront activities and adventure sports and activities. The short-term rental market here serves diverse traveler demographics, from business professionals to family vacationers.

This destination’s rental market offers unique opportunities for property investors, with comprehensive data revealing seasonal patterns and demand drivers.

Nantucket, Massachusetts Market Performance Trends

LTM Avg. Daily Rate$912.00
LTM Occupancy Rate58.3%
LTM Avg. Revenue$9,032

Short-Term Rental Market Performance Analysis for Nantucket

The short-term rental market in Nantucket demonstrates dynamic pricing patterns and occupancy trends that savvy property investors and managers monitor closely. This comprehensive 12-month analysis reveals seasonal variations and revenue optimization opportunities.

Market Trend Summary

Current market indicators show: emerging growth market with increasing demand

Market data updated daily. Professional-grade analytics trusted by thousands of property managers and real estate investors.

Nantucket, Massachusetts Rental Market Insights

10-Year Market Growth

Booking Activity

  • 1-3 Months:60.9% Booked
  • 4-6 Months:37.8% Booked
  • 7-9 Months:19.4% Booked
  • 10-12 Months:4.8% Booked

Cancellation Policies

  • Flexible:7.2%
  • Moderate:9.2%
  • Strict:59.9%
  • Super Strict:22.4%
  • N/A:1.4%

Minimum Stay

  • 1 Day:129
  • 2 Days:80
  • 3 Days:89
  • 4-6 Days:57
  • 7-29 Days:83
  • 30+ Days:8

Short-Term Rental Regulations and Booking Patterns in Nantucket

Nantucket vacation rental operators navigate specific local regulations and booking patterns that shape market dynamics. Understanding minimum stay requirements, cancellation policies, and booking windows is essential for successful property management.

Market analysis reveals seasonal policy variations maximizing revenue. These insights help property managers optimize their listing strategies and maximize occupancy.

Local regulations and platform policies influence rental operations. StaySTRA provides comprehensive policy tracking and compliance insights.

Nantucket, Massachusetts Rental Market Composition

Entire Place by Beds

Common Rental Amenities

Guest Rating Highlights

  • Overall Rating:4.89 / 5
  • Cleanliness:4.92 / 5
  • Location:4.93 / 5
  • Value:4.78 / 5
  • Accuracy:4.92 / 5
  • Check-in:4.96 / 5
  • Communication:4.93 / 5

Vacation Rental Property Types in Nantucket

The vacation rental market in Nantucket features a diverse mix of property types, from cozy studios to spacious family homes. Understanding the property composition helps investors identify market gaps and opportunities.

Market characteristics include diverse property sizes from studios to large homes. This distribution reflects local demand patterns and traveler preferences.

Premium amenities and guest ratings play a crucial role in rental performance, with data showing clear correlations between specific features and booking rates.

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Explore 9 vacation rental markets within Massachusetts. Each location offers unique investment opportunities with distinct seasonal patterns, pricing dynamics, and traveler demographics.

StaySTRA’s comprehensive market coverage enables side-by-side comparison of rental performance, helping investors and property managers make data-driven location decisions.

More Locations In Massachusetts

Related Short-Term Rental Markets

Explore 9 vacation rental markets within Massachusetts. Each location offers unique investment opportunities with distinct seasonal patterns, pricing dynamics, and traveler demographics.

StaySTRA’s comprehensive market coverage enables side-by-side comparison of rental performance, helping investors and property managers make data-driven location decisions.

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