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  4. Baton Rouge

Baton Rouge, Louisiana

Short-Term Rental Market Data & Investment Analysis

Baton Rouge, Louisiana Short-Term Rental Market Overview

Population: 227,470
Annual Visitors: 8,800,000
Total STRs: 1,232
ADR: $159.90

Visitor Profile

Baton Rouge, Louisiana, is a vibrant city that attracts approximately 4.5 million visitors annually, according to the Baton Rouge Area Convention and Visitors Bureau. The city’s visitor demographics reveal a diverse mix, with a significant portion of travelers being families, business professionals, and cultural enthusiasts. The primary reasons for visiting include exploring the rich history, enjoying the vibrant music scene, and attending various festivals. The economic impact of tourism in Baton Rouge is substantial, contributing over $800 million to the local economy each year, highlighting the importance of this sector for local businesses and employment.

In terms of key visitor statistics, Baton Rouge sees a diverse demographic profile. Approximately 60% of visitors are from within Louisiana, with a notable percentage hailing from neighboring states like Texas and Mississippi. The average length of stay for visitors is around 2.5 nights, with peak seasons occurring during the spring and fall, coinciding with major events such as the Bayou Country Superfest and the Louisiana Book Festival. Business travel constitutes about 30% of total visits, reflecting the city’s role as a hub for corporate events and conferences. According to the tourism bureau (https://www.visitbatonrouge.com), the city’s attractions, including the State Capitol and various museums, play a crucial role in drawing visitors. Furthermore, the visitor statistics report (https://www.batonrouge.gov/tourism) indicates that the hospitality sector, including hotels and restaurants, benefits significantly from the influx of tourists, making Baton Rouge a key player in Louisiana’s tourism landscape.

Overall, Baton Rouge’s tourism statistics and visitor demographics paint a picture of a city rich in culture and opportunity, making it an attractive destination for a wide range of travelers.

Top Attractions

Baton Rouge, Louisiana, is a vibrant city that beautifully blends rich history, culture, and outdoor activities, making it a must-visit destination for travelers. Known for its Southern charm, Baton Rouge offers a variety of attractions that cater to diverse interests. Explore the grandeur of the Louisiana State Capitol, the tallest capitol building in the United States, or immerse yourself in the fascinating exhibits at the Louisiana Art & Science Museum. With its picturesque riverfront and lush parks, Baton Rouge is perfect for those seeking both cultural enrichment and outdoor adventures. Whether you’re traveling with family or looking for a solo getaway, Baton Rouge attractions promise unforgettable experiences.

One of the top attractions in Baton Rouge is the Louisiana State Capitol, which stands as a testament to the state’s political history. Visitors can take guided tours to learn about its stunning Art Deco architecture and the significant events that have taken place within its walls. For a taste of local culture, the Louisiana Art & Science Museum offers engaging exhibits that blend art and science, making it a great stop for families and art enthusiasts alike. The museum also features a planetarium, enhancing the educational experience. Nature lovers will appreciate the beauty of the Bluebonnet Swamp Nature Center, where trails wind through lush landscapes, providing opportunities for birdwatching and wildlife observation. Lastly, the USS Kidd Veterans Museum invites visitors to explore a historic naval destroyer and learn about the sacrifices of those who served. For more information on these attractions, visit the Louisiana State Capitol at https://tspb.texas.gov/prop/tc/tc/capitol.html and the Louisiana Art & Science Museum at https://www.lasm.org. Baton Rouge is truly a treasure trove of attractions waiting to be explored.

Regulations

Baton Rouge short-term rental regulations are essential for property owners looking to enter the vacation rental market. Understanding these rules is crucial to ensure compliance and avoid penalties. In Baton Rouge, property owners must register their short-term rentals with the city and adhere to specific zoning laws that dictate where these rentals can operate. Additionally, owners are responsible for collecting and remitting a hotel occupancy tax, which is currently set at 5%. Safety and health standards must also be met, including maintaining smoke detectors and carbon monoxide detectors. For those considering short-term rentals, it’s vital to stay informed about these regulations to ensure a smooth operation.

Key regulatory information for short-term rentals in Baton Rouge includes several important requirements. Firstly, property owners must obtain a short-term rental registration from the city, which involves submitting an application and paying a fee. The registration process is outlined in the Baton Rouge municipal code (https://library.municode.com/la/baton_rouge/codes/code_of_ordinances). Owners are also required to collect a 5% hotel occupancy tax on rental income, which must be remitted to the city on a quarterly basis. Zoning restrictions may limit rentals in certain residential areas, so it’s crucial to verify local zoning laws before listing a property. Compliance with safety regulations, such as having working smoke alarms, is mandatory. Violations of these regulations can result in fines or revocation of the rental registration. For complete regulations, visit the City of Baton Rouge’s official site (https://www.brla.gov). Understanding and adhering to these guidelines will help ensure a successful short-term rental experience in Baton Rouge.

Vacation Rental Market Overview for Baton Rouge

Baton Rouge attracts visitors with its beaches and waterfront activities and family-friendly attractions. The short-term rental market here serves diverse traveler demographics, from business professionals to family vacationers.

This destination’s rental market offers unique opportunities for property investors, with comprehensive data revealing seasonal patterns and demand drivers.

Baton Rouge, Louisiana Market Performance Trends

LTM Avg. Daily Rate$178.00
LTM Occupancy Rate44.8%
LTM Avg. Revenue$1,860

Short-Term Rental Market Performance Analysis for Baton Rouge

The short-term rental market in Baton Rouge demonstrates dynamic pricing patterns and occupancy trends that savvy property investors and managers monitor closely. This comprehensive 12-month analysis reveals seasonal variations and revenue optimization opportunities.

Market Trend Summary

Current market indicators show: strong seasonal variation with peak summer demand

Market data updated daily. Professional-grade analytics trusted by thousands of property managers and real estate investors.

Baton Rouge, Louisiana Rental Market Insights

10-Year Market Growth

Booking Activity

  • 1-3 Months:65.1% Booked
  • 4-6 Months:56.6% Booked
  • 7-9 Months:40.6% Booked
  • 10-12 Months:4.8% Booked

Cancellation Policies

  • Flexible:42.1%
  • Moderate:36.3%
  • Strict:21%
  • Super Strict:21%
  • N/A:0.7%

Minimum Stay

  • 1 Day:326
  • 2 Days:319
  • 3 Days:65
  • 4-6 Days:19
  • 7-29 Days:25
  • 30+ Days:27

Short-Term Rental Regulations and Booking Patterns in Baton Rouge

Baton Rouge vacation rental operators navigate specific local regulations and booking patterns that shape market dynamics. Understanding minimum stay requirements, cancellation policies, and booking windows is essential for successful property management.

Market analysis reveals flexible booking policies attracting last-minute travelers. These insights help property managers optimize their listing strategies and maximize occupancy.

Local regulations and platform policies influence rental operations. StaySTRA provides comprehensive policy tracking and compliance insights.

Baton Rouge, Louisiana Rental Market Composition

Entire Place by Beds

Common Rental Amenities

Guest Rating Highlights

  • Overall Rating:4.77 / 5
  • Cleanliness:4.80 / 5
  • Location:4.81 / 5
  • Value:4.78 / 5
  • Accuracy:4.86 / 5
  • Check-in:4.91 / 5
  • Communication:4.90 / 5

Vacation Rental Property Types in Baton Rouge

The vacation rental market in Baton Rouge features a diverse mix of property types, from cozy studios to spacious family homes. Understanding the property composition helps investors identify market gaps and opportunities.

Market characteristics include a balanced mix of entire homes and private rooms. This distribution reflects local demand patterns and traveler preferences.

Premium amenities and guest ratings play a crucial role in rental performance, with data showing clear correlations between specific features and booking rates.

More Locations In Louisiana

  • Alexandria
  • Anacoco
  • Broussard
  • Cameron
  • Carencro
  • Covington
  • Dulac
  • Florien
  • Franklinton
  • Homer
  • Keithville
  • Lafayette
  • Lake Arthur
  • Lake Charles
  • Madisonville
  • Many
  • Metairie
  • Mooringsport

Related Short-Term Rental Markets

Explore 28 vacation rental markets within Louisiana. Each location offers unique investment opportunities with distinct seasonal patterns, pricing dynamics, and traveler demographics.

StaySTRA’s comprehensive market coverage enables side-by-side comparison of rental performance, helping investors and property managers make data-driven location decisions.

Related

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Table of Contents

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Quick Facts: Baton Rouge

Active STRs
1,232
Avg Daily Rate
$160
Occupancy Rate
60%
Population
227,470
Annual Visitors
8,800,000

Markets in Louisiana (28)

  • Alexandria
  • Anacoco
  • Broussard
  • Cameron
  • Carencro
  • Covington
  • Dulac
  • Florien
  • Franklinton
  • Homer
  • Keithville
  • Lafayette
  • Lake Arthur
  • Lake Charles
  • Madisonville
  • Many
  • Metairie
  • Mooringsport
  • New Orleans
  • Saint Amant
  • Saint Bernard
  • Saint Joseph
  • Shreveport
  • Slidell
  • Springfield
  • Ventress
  • West Monroe
  • Youngsville

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