Rochester, Minnesota Short-Term Rental Market
Quick Answer: Rochester, Minnesota is an active short-term rental market. average occupancy is 63%. average monthly revenue is $4,729. average daily rate is $302. the top operator is Evolve with 337 listings. market score is 71/100 (grade B).
Market data reflects the Minnesota Area regional market, which includes Rochester. Regulations, taxes, and permit details below are specific to Rochester.
Market Score Breakdown
Five dimensions Apivex evaluates per market.
Seasonal Patterns
| Month | Occupancy | ADR | Revenue |
|---|---|---|---|
| Jan | 40% | $180 | $2,076 |
| Feb | 45% | $181 | $2,063 |
| Mar | 46% | $171 | $2,212 |
| Apr | 47% | $158 | $1,915 |
| May | 54% | $195 | $2,323 |
| Jun | 66% | $253 | $3,994 |
| Jul | 71% | $255 | $4,769 |
| Aug | 66% | $251 | $4,457 |
| Sep | 50% | $214 | $2,966 |
| Oct | 50% | $196 | $2,740 |
| Nov | 41% | $164 | $1,982 |
| Dec | 47% | $180 | $2,160 |
Top Short-Term Rental Operators in Rochester
Ranked by total active listings. Useful for understanding the competitive landscape.
| # | Operator | Listings | Reviews | Rating |
|---|---|---|---|---|
| 1 | Evolve | 337 | 13,110 | ★ 4.77 |
| 2 | Cascade Vacation Rentals | 182 | 3,861 | ★ 4.76 |
| 3 | Heirloom | 112 | 7,458 | ★ 4.82 |
| 4 | Sota Lake Home Rentals | 61 | 1,310 | ★ 4.50 |
| 5 | Woods To Water Vacation Homes | 48 | 939 | ★ 4.95 |
What Kind of STR Should I Buy in Rochester?
Revenue and pricing by property type, tier, and bedroom count.
Revenue by Bedroom Count
| 1 bed | 2,551 |
| 2 bed | 3,013 |
| 3 bed | 2,537 |
| 4 bed | 1,420 |
| 5 bed | 876 |
ADR by Property Tier
| Entire Home | $316 |
| Luxury | $536 |
| Professionally Managed | $387 |
Revenue by Dwelling Type
| Apartment | $3,651 |
| Entire Place | $4,948 |
| House | $5,105 |
Booking Channel Mix
Distribution of bookings across major STR platforms.
| Channel | Share |
|---|---|
| airbnb | 40.1% |
| vrbo | 14.3% |
| both | 45.7% |
Investment Analysis
Revenue Trend (5 yr)
ADR & Occupancy Trends (5 yr)
Run a Free Address Analysis
Skip the market averages. Get revenue projections, comp analysis, and ROI for your specific property address. Free, instant, no signup required.
Analyze My Property →Home Value Trends (Rochester)
Analyze Rochester Rentals
Use our free calculator to estimate Airbnb revenue for any property in Rochester.
Free Rochester STR Calculator →
