Oregon, Illinois Short-Term Rental Market
Oregon STRs averaged $189/night at 61.2% occupancy in June 2026 across 7,998 active listings.
Quick Answer: Oregon, Illinois is an active short-term rental market. average occupancy in the Illinois Area market area is 59%. average monthly revenue in the Illinois Area market area is $3,059. average daily rate in the Illinois Area market area is $183. the top operator in the Illinois Area market area is Evolve with 100 listings. market score is 97/100 (grade A).
Market data reflects the Illinois Area regional market, which includes Oregon. Regulations, taxes, and permit details below are specific to Oregon.
Market Score Breakdown
Five dimensions StaySTRA evaluates per market.
Market Overview
Oregon, Illinois had 7,998 active short-term rental listings as of the latest snapshot, split between Airbnb (4,573), Vrbo (476), and 2,949 properties listed on both platforms. That listing count is very large relative to Oregon’s own population of 3,570; readers should treat the figures as likely reflecting a broader Rock River valley/Ogle County submarket rather than the city of Oregon alone. The market posted a $189.28 average daily rate (ADR) and 61.19% occupancy in June 2026, generating average monthly revenue of $3,147 per listing. Occupancy dipped 0.92% year over year and ADR slipped 0.62%, while average revenue still climbed 3.51%.
Entire-place listings dominate at 7,113 (88.9% of supply), with 875 private-room listings and 10 shared-room listings. By bedroom count, 1-bedroom units lead at 2,664 listings, followed by 2-bedroom (2,480), 3-bedroom (1,717), 4-bedroom (689), and 5-bedroom (440).
Oregon is the county seat of Ogle County in northern Illinois, along the Rock River about 100 miles west of Chicago and 30 miles south of Rockford, with a population of 3,570. It is a small rural and recreational destination rather than a mass-tourism market; visitors are largely regional day-trippers and outdoor-recreation travelers drawn to hiking, camping, boating, and fishing in the Rock River valley, along with art and history enthusiasts visiting the historic Eagle’s Nest Art Colony. Peak visitation aligns with warm-weather months and community events such as the Autumn on Parade fall foliage festival.
Booking data shows a 56.47-day average lead time and a 4.02-night average length of stay. StaySTRA’s overall market score for Oregon is 96.61, with investability an exceptionally strong sub-component at 98.77 and revenue growth the relative softest at 68.94, though still well above the midpoint.
Seasonal Patterns
| Month | Occupancy |
|---|---|
| Jan | 41% |
| Feb | 48% |
| Mar | 53% |
| Apr | 52% |
| May | 54% |
| Jun | 60% |
| Jul | 63% |
| Aug | 59% |
| Sep | 53% |
| Oct | 54% |
| Nov | 50% |
| Dec | 46% |
Month-by-month nightly rates and revenue figures for Oregon are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Top Short-Term Rental Operators in Illinois Area market area
Ranked by total active listings. Useful for understanding the competitive landscape. Operator data is published for the Illinois Area market as a whole, which includes Oregon, so these counts are not Oregon-only figures.
| # | Operator | Listings | Reviews | Rating |
|---|---|---|---|---|
| 1 | Evolve | 100 | 4,000 | ★ 4.72 |
| 2 | Harbor Inn | 83 | 976 | ★ 4.75 |
| 3 | MySuiteSpot | 67 | 4,862 | ★ 4.78 |
| 4 | Rosebud Rentals | 59 | 3,522 | ★ 4.78 |
| 5 | Southern Illinois Vacation Rentals | 54 | 5,292 | ★ 4.95 |
What Kind of STR Should I Buy in Oregon?
Revenue and nightly-rate breakdowns by bedroom count, property tier, and dwelling type for Oregon are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Booking Channel Mix
Distribution of bookings across major STR platforms.
| Channel | Share |
|---|---|
| airbnb | 57.2% |
| vrbo | 6% |
| both | 36.9% |
Home Value Trends (Oregon)
Typical home values, median sale prices, and the 10-year price trend for Oregon are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Booking Insights
Booking-window and length-of-stay analysis for Oregon — how far ahead guests book and how to price around it — is available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Short-Term Rental Regulations
Short-term rentals are legal in Oregon, but a discretionary permit process applies. Under Municipal Code 6.41, STRs are permitted in R-1 zoning only as a ‘special use,’ meaning each property must clear Planning Commission review followed by final City Council approval, a more involved process than a simple registration. Operators must submit a completed permit application and fee to the City Clerk, and licenses renew annually, with renewal due June 1 each year.
Mandatory operating standards include working carbon monoxide and smoke detectors, at least one bathroom for every four adult guests, and liability insurance of at least $500,000 per occurrence; the license must be displayed within the rental. The exact permit and application fee amount is not published online and must be confirmed directly with the City Clerk (115 North 3rd Street).
A 3% tax is paid to Ogle County to support the regional tourism fund, per StaySTRA’s area profile (last updated July 2, 2026). The published ordinance does not specify a maximum number of rental nights per year, nor does it impose a confirmed owner-occupancy or primary-residence requirement. Because approval is discretionary and specific health, safety, and insurance conditions apply, enforcement is characterized as moderate rather than minimal.
Market Comparison
Oregon’s 61.19% occupancy runs above the roughly 55% national STR median, while its $189.28 ADR sits about 14% below the national median of approximately $220. This combination, above-average occupancy with a below-average rate, suggests a market where operators compete on accessibility and volume rather than premium positioning, consistent with Oregon’s role as an affordable rural recreation destination.
The market’s top property managers include Evolve, the leader with 100 listings and 4,000 reviews (4.715 rating), followed by Harbor Inn (83 listings, 976 reviews, 4.747 rating), MySuiteSpot (67 listings, 4,862 reviews, 4.782 rating), Rosebud Rentals (59 listings, 3,522 reviews, 4.783 rating), and Southern Illinois Vacation Rentals (54 listings, 5,292 reviews, 4.945 rating, the highest-rated of the top five). Together these five operators manage 363 listings, about 4.5% of the market’s 7,998 total active listings, indicating supply here is overwhelmingly independent hosts.
Frequently Asked Questions About Oregon, Illinois
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