Enumclaw, Washington Short-Term Rental Market
Enumclaw, WA STRs averaged $149/night at 57.2% occupancy in April 2026, serving as a gateway to Mount Rainier and Crystal Mountain.
Quick Answer: Enumclaw, Washington is an active short-term rental market. average occupancy is 57%. average monthly revenue is $2,329. average daily rate is $149. the top operator is Evolve with 103 listings. market score is 61/100 (grade C).
Market Score Breakdown
Five dimensions Apivex evaluates per market.
Market Overview
Enumclaw is a Cascade-foothills town of approximately 12,798 residents in King County, Washington, positioned as the primary gateway to the east side of Mount Rainier National Park (the Sunrise entrance approximately 39 miles away via SR 410) and Crystal Mountain Resort, Washington’s largest ski area. The Enumclaw Expo Center alone draws more than 180,000 visitors annually across events including the King County Fair in July, the Enumclaw Pro Rodeo in late August, and the Scottish Highland Games. Downtown adds wine-tasting rooms, a craft distillery, breweries, and boutique shopping that draw regional day-trippers from the greater Seattle and Tacoma metro area.
As of April 2026, the market recorded an average daily rate of $149 and occupancy of 57.2%. RevPAR stood at $85.20. The active listing pool totals approximately 3,789 properties. Entire-place rentals account for 3,034 listings (80% of supply), with 750 private rooms and 5 shared rooms. By bedroom count: 1-bedroom units account for 1,733 listings, 2-bedrooms 830, 3-bedrooms 704, 4-bedrooms 353, and 5-bedroom-plus properties 167. Channel distribution shows 2,209 listings on Airbnb only, 1,420 on both Airbnb and VRBO, and 160 on VRBO only.
Year-over-year as of April 2026, occupancy declined 0.49 percentage points, ADR rose 3.62%, and revenue was nearly flat at -0.19%. The composite market score is 60.84 out of 100, with rental demand scoring 82.33 as the strongest signal, reflecting the deep Seattle-metro demand base and proximity to multiple major outdoor recreation destinations.
Seasonal Patterns
| Month | Occupancy | ADR | Revenue |
|---|---|---|---|
| Jan | 55% | $121 | $1,888 |
| Feb | 61% | $128 | $1,935 |
| Mar | 62% | $125 | $2,139 |
| Apr | 62% | $123 | $2,077 |
| May | 68% | $131 | $2,336 |
| Jun | 75% | $149 | $2,837 |
| Jul | 77% | $161 | $3,344 |
| Aug | 75% | $160 | $3,299 |
| Sep | 67% | $144 | $2,608 |
| Oct | 59% | $126 | $2,107 |
| Nov | 58% | $127 | $1,947 |
| Dec | 59% | $131 | $2,130 |
Top Short-Term Rental Operators in Enumclaw
Ranked by total active listings. Useful for understanding the competitive landscape.
| # | Operator | Listings | Reviews | Rating |
|---|---|---|---|---|
| 1 | Evolve | 103 | 4,812 | ★ 4.73 |
| 2 | Vacasa | 65 | 2,033 | ★ 4.63 |
| 3 | Amera Property Management | 25 | 641 | ★ 4.89 |
| 4 | Tip Top Management | 19 | 2,260 | ★ 4.87 |
| 5 | Blizzard Realty | 13 | 228 | ★ 4.75 |
What Kind of STR Should I Buy in Enumclaw?
Revenue and pricing by property type, tier, and bedroom count.
Revenue by Bedroom Count
| 1 bed | 1,733 |
| 2 bed | 830 |
| 3 bed | 704 |
| 4 bed | 353 |
| 5 bed | 167 |
ADR by Property Tier
| Entire Home | $170 |
| Luxury | $245 |
| Professionally Managed | $192 |
Revenue by Dwelling Type
| Apartment | $2,112 |
| Entire Place | $2,633 |
| House | $2,426 |
Booking Channel Mix
Distribution of bookings across major STR platforms.
| Channel | Share |
|---|---|
| airbnb | 58.3% |
| vrbo | 4.2% |
| both | 37.5% |
Investment Analysis
Enumclaw’s investment profile benefits from proximity to two distinct demand anchors: Mount Rainier National Park and Crystal Mountain Resort, which together generate summer hiking and winter skiing demand across complementary seasons. The April 2026 ADR of $149 for all listings rises to $170 for entire-home units, $192 for professionally managed properties, and $245 for luxury-tier listings.
Using 2025 annual averages (occupancy 62.36%, ADR $162, monthly revenue $2,837), a property performing at the market average would generate approximately $34,044 in gross annual revenue. No housing value data was available for this area, so a purchase-price-based yield calculation cannot be confirmed.
The rental demand score of 82.33 is the most positive investment signal, reflecting consistent visitor flows to this gateway market. The investability score of 55.49 and total market score of 60.84 are moderate, reflecting that while demand is strong, rates are modest and revenue growth scores 61.51, consistent with the relatively flat year-over-year revenue trend seen since 2022. The 2025 annual average revenue of $2,837 per month is above the 2022 level of $2,828 but the improvement has been incremental. Non-owner-occupied investor properties are explicitly permitted under Enumclaw’s STR framework, which distinguishes this market from stricter primary-residence-only cities.
Revenue Trend (5 yr)
ADR & Occupancy Trends (5 yr)
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As of April 2026, Enumclaw STR guests booked an average of 33.3 days in advance and stayed an average of 4.72 nights per stay. The 33-day lead time is the shortest of any area in this batch, suggesting a significant share of bookings come from Seattle-metro residents making relatively spontaneous trip decisions to nearby outdoor recreation destinations rather than planning far-ahead destination vacations.
The 4.72-night average stay is consistent with guests planning extended outdoor recreation trips: multi-day Mount Rainier hike itineraries, ski trip long-weekends at Crystal Mountain, or Expo Center event stays. Operators should consider a 2-to-3-night minimum for most of the year, with a possible 4-to-5-night minimum during July and August when demand allows it. The short lead time also means that dynamic pricing should be calibrated to respond to booking patterns in the 20-to-45-day window before arrival.
Short-Term Rental Regulations
Short-term rentals are explicitly permitted in Enumclaw for non-owner-occupied properties under Enumclaw Municipal Code (EMC) Chapter 5.06. Operators renting a dwelling for stays of fewer than 30 days where the owner does not reside on-site must obtain a city business license under EMC Chapter 5.02. The license renews annually by July 1 each year. No owner-occupancy or primary-residence requirement applies to standard STRs. Bed-and-breakfasts where the owner lives on premises and home-exchange arrangements are expressly excluded from the licensing requirement.
As conditions of license approval, operators must comply with all applicable city codes, including EMC Chapter 8.20 (Noise Control) and Chapter 9.40 (Public Nuisance). Failure to comply with these codes is grounds for license denial or non-renewal. The specific license fee was not published in online city sources and should be confirmed directly with the Enumclaw Community Development Department. No citywide cap on the number of STR permits was found.
Washington state and King County lodging taxes apply to short-term stays but the exact combined rate for Enumclaw was not confirmed from a primary source at the time of this report. Operators should contact the Washington Department of Revenue and King County for the current applicable rates. Enforcement is rated moderate, using license conditions and renewal as the primary regulatory lever. No significant regulatory changes have been identified in the past 24 months.
Market Comparison
Against national STR benchmarks (median occupancy approximately 55%, median ADR approximately $220), Enumclaw’s April 2026 occupancy of 57.2% is slightly above the national median, while the ADR of $149 is about 32% below. The 2025 full-year average occupancy of 62.36% is notably above the national median, reflecting the strong Seattle-metro demand base. The ADR of $162 for 2025 remains below national norms, indicating that this is a high-utilization, moderate-rate market.
The professional management segment includes two national platforms. Evolve leads with 103 listings and a 4.73 average rating across 4,812 reviews, representing roughly 2.7% of the approximately 3,789-listing market. Vacasa holds 65 listings with a 4.63 rating and 2,033 reviews. Below the national platforms, Amera Property Management operates 25 listings with a 4.89 rating, Tip Top Management holds 19 listings with 2,260 reviews at 4.87, and Blizzard Realty manages 13 listings with a 4.75 rating. The top five operators account for approximately 225 listings, roughly 5.9% of the market, leaving the large majority of supply in independent hands.
Frequently Asked Questions About Enumclaw, Washington
What is the average daily rate for STRs in Enumclaw, WA?
What occupancy rates do Enumclaw short-term rentals achieve?
Can non-owner investors operate short-term rentals in Enumclaw, WA?
What taxes apply to Enumclaw, WA short-term rentals?
What is the annual revenue potential for an Enumclaw STR?
How does proximity to Mount Rainier and Crystal Mountain affect STR demand?
Who are the largest property managers operating in Enumclaw, WA?
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