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  4. Iowa City

Iowa City, Iowa

Short-Term Rental Market Data & Investment Analysis

Iowa City, Iowa Short-Term Rental Market Overview

Population: Still gathering data
Annual Visitors: Still gathering data
Total STRs: 268
ADR: $177.07

Visitor Profile

Iowa City, Iowa, attracts approximately 1.5 million annual visitors, drawn by its vibrant cultural scene and educational institutions, particularly the University of Iowa. The demographic profile of these visitors is diverse, with a significant portion being college students, families, and professionals attending conferences or events. The primary reasons for visiting include academic pursuits, cultural experiences, and recreational activities. The economic impact of tourism in Iowa City is substantial, contributing millions to the local economy and supporting thousands of jobs in hospitality and related sectors. As tourism rebounds post-pandemic, the city has seen a remarkable 144% increase in spring tourism compared to previous years, highlighting its resilience and appeal.

A comprehensive analysis of Iowa City visitor demographics reveals that the majority of tourists are aged 25-44, with a balanced gender distribution. Families and young professionals make up a significant portion of the visitor base, often staying for an average of 2-3 nights. Peak seasons typically occur during the summer months and fall, coinciding with university events and local festivals. According to the Iowa City/Coralville Area Convention & Visitors Bureau, visitors are primarily attracted to the area’s rich literary heritage, arts scene, and outdoor activities. Notably, the city offers numerous attractions, including museums, parks, and historic sites, which contribute to its appeal. For more insights, visit the tourism bureau at https://www.tourismcedarrapids.com/directory/iowa-city-coralville-area-convention-visitors-bureau/ and explore top activities at https://www.midwestliving.com/travel/iowa/iowa-city/top-things-to-do-iowa-city/. Understanding these dynamics is crucial for STR operators aiming to cater to the evolving needs of Iowa City’s diverse visitor demographic.

Top Attractions

Iowa City, Iowa, is a vibrant destination known for its rich literary heritage, diverse cultural scene, and beautiful outdoor spaces. As a UNESCO City of Literature, it boasts attractions that celebrate the written word and the arts, making it a haven for book lovers and creatives alike. Visitors can explore the University of Iowa’s campus, home to the renowned Iowa Writers’ Workshop, and enjoy the scenic beauty of the Iowa River. Whether you’re interested in history, art, or nature, Iowa City offers a variety of experiences that cater to all interests, ensuring that there is something for everyone to enjoy.

One of the top attractions in Iowa City is the University of Iowa Museum of Art, which features an impressive collection of American art, including works by Grant Wood and other notable artists. The museum is dedicated to enhancing the understanding and appreciation of art through its exhibitions and educational programs. For more information, visit the official website at https://magazine.foriowa.org/story.php?ed=true&storyid=2254. Another must-see is the Old Capitol Museum, a historic building that once served as Iowa’s first state capitol. It offers a glimpse into the state’s political history and features engaging exhibits. Learn more at https://www.midwestliving.com/travel/iowa/iowa-city/top-things-to-do-iowa-city/.

For outdoor enthusiasts, the Iowa River Landing is a picturesque area perfect for walking, biking, and enjoying the natural beauty of the river. This area also hosts various shops and restaurants, making it a great spot to relax after exploring. Additionally, the official visitor guide at https://uihc.org/things-do-iowa-city-area provides a comprehensive overview of attractions and activities in the Iowa City area, ensuring you won’t miss out on any of the exciting things to do. With its blend of culture, history, and outdoor fun, Iowa City is a destination worth exploring.

Regulations

Iowa City short-term rental regulations are designed to ensure that property owners comply with local laws while providing a safe and enjoyable experience for guests. If you are considering renting your property on a short-term basis, it is essential to understand the licensing requirements, tax obligations, and zoning restrictions that apply. In Iowa City, property owners must obtain a rental permit, which involves submitting an application and paying a fee. Additionally, short-term rentals are subject to local hotel/motel taxes, which can impact your overall revenue. Understanding these regulations is crucial to avoid penalties and ensure compliance with city ordinances.

To operate a short-term rental in Iowa City, you must first secure a rental permit from the city. The application process requires you to provide details about your property and pay the associated fees. Property owners are also responsible for collecting and remitting hotel/motel taxes, which are currently set at 7%. Zoning restrictions may limit where short-term rentals can operate, so it’s vital to verify that your property is in an eligible zone. Safety requirements, including smoke detectors and fire extinguishers, must also be met to ensure guest safety. Failure to comply with these regulations can result in fines or the revocation of your rental permit. For more detailed information on the regulations, visit the City Resources page from the Department of Management at https://dom.iowa.gov/local-government/city-resources. Understanding these Iowa City short-term rental regulations will help you navigate the process smoothly and maintain compliance.

Vacation Rental Market Overview for Iowa City

Iowa City attracts visitors with its outdoor recreation and natural beauty and adventure sports and activities. The short-term rental market here serves diverse traveler demographics, from business professionals to family vacationers.

This destination’s rental market offers unique opportunities for property investors, with comprehensive data revealing seasonal patterns and demand drivers.

Iowa City, Iowa Market Performance Trends

LTM Avg. Daily Rate$193.00
LTM Occupancy Rate50.0%
LTM Avg. Revenue$1,911

Short-Term Rental Market Performance Analysis for Iowa City

The short-term rental market in Iowa City demonstrates dynamic pricing patterns and occupancy trends that savvy property investors and managers monitor closely. This comprehensive 12-month analysis reveals seasonal variations and revenue optimization opportunities.

Market Trend Summary

Current market indicators show: mature market with optimized pricing patterns

Market data updated daily. Professional-grade analytics trusted by thousands of property managers and real estate investors.

Iowa City, Iowa Housing Market Data

Home Value Trends

Market Overview

  • Typical Home Value:$289,939
  • Median Sale Price:$314,250
  • Median List Price:$321,300

Current Inventory

  • Homes For Sale:365
  • New Listings:66

Detailed Market Analysis

The average home value in Iowa City, IA is $289,939, up 4.5% over the past year. Learn more about the Iowa City housing market and real estate trends.

Real Estate Market Analysis for Iowa City, Iowa

The residential real estate market in Iowa City, Iowa presents unique opportunities for investors and homebuyers alike. Current market dynamics show balanced market conditions with accessible entry points with inventory levels and pricing trends that reflect broader economic conditions and local demand factors.

Key Market Factors

Important considerations for this market include: proximity to major employment centers, quality school districts, and developing infrastructure These factors contribute to the overall market performance and future growth potential.

Real estate investments in Iowa City, Iowa benefit from growing rental market potential and investment opportunities. Prospective buyers and investors should consider both current market conditions and long-term growth indicators when evaluating opportunities in this market.

Iowa City, Iowa Rental Market Insights

10-Year Market Growth

Booking Activity

  • 1-3 Months:64.6% Booked
  • 4-6 Months:61.3% Booked
  • 7-9 Months:26.5% Booked
  • 10-12 Months:0% Booked

Cancellation Policies

  • Flexible:0%
  • Moderate:0%
  • Strict:0%
  • Super Strict:0%

Minimum Stay

  • 1 Day:0
  • 2 Days:0
  • 3 Days:0
  • 4-6 Days:0
  • 7-29 Days:0
  • 30+ Days:0

Short-Term Rental Regulations and Booking Patterns in Iowa City

Iowa City vacation rental operators navigate specific local regulations and booking patterns that shape market dynamics. Understanding minimum stay requirements, cancellation policies, and booking windows is essential for successful property management.

Market analysis reveals balanced approach between flexibility and stability. These insights help property managers optimize their listing strategies and maximize occupancy.

Local regulations and platform policies influence rental operations. StaySTRA provides comprehensive policy tracking and compliance insights.

Iowa City, Iowa Rental Market Composition

Entire Place by Beds

Common Rental Amenities

Amenity data is not available for this location.

Guest Rating Highlights

    Vacation Rental Property Types in Iowa City

    The vacation rental market in Iowa City features a diverse mix of property types, from cozy studios to spacious family homes. Understanding the property composition helps investors identify market gaps and opportunities.

    Market characteristics include concentration in 2-3 bedroom properties ideal for small groups. This distribution reflects local demand patterns and traveler preferences.

    Premium amenities and guest ratings play a crucial role in rental performance, with data showing clear correlations between specific features and booking rates.

    More Locations In Iowa

    • Adel
    • Arnolds Park
    • Cedar Falls
    • Cedar Rapids
    • Central City
    • Clear Lake
    • Council Bluffs
    • Cumming
    • Des Moines
    • Emmetsburg
    • Manchester
    • Muscatine
    • Newton
    • Panora
    • Ruthven
    • Sergeant Bluff
    • Spirit Lake

    Related Short-Term Rental Markets

    Explore 17 vacation rental markets within Iowa. Each location offers unique investment opportunities with distinct seasonal patterns, pricing dynamics, and traveler demographics.

    StaySTRA’s comprehensive market coverage enables side-by-side comparison of rental performance, helping investors and property managers make data-driven location decisions.

    Related

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    Table of Contents

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    Quick Facts: Iowa City

    Active STRs
    268
    Avg Daily Rate
    $177
    Occupancy Rate
    58%

    Markets in Iowa (17)

    • Adel
    • Arnolds Park
    • Cedar Falls
    • Cedar Rapids
    • Central City
    • Clear Lake
    • Council Bluffs
    • Cumming
    • Des Moines
    • Emmetsburg
    • Manchester
    • Muscatine
    • Newton
    • Panora
    • Ruthven
    • Sergeant Bluff
    • Spirit Lake

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