Rehoboth Beach, Delaware Short-Term Rental Market
Delmarva Atlantic Coast STR market, including Rehoboth Beach, hit $372 ADR, 42.6% occupancy, $4,269 monthly revenue in September 2026.
Quick Answer: Rehoboth Beach, Delaware is an active short-term rental market. average occupancy in the Delaware/Maryland Beaches market area is 43%. average monthly revenue in the Delaware/Maryland Beaches market area is $4,269. average daily rate in the Delaware/Maryland Beaches market area is $372. the top operator in the Delaware/Maryland Beaches market area is Vacasa with 2,346 listings. market score is 49/100 (grade D).
Market data reflects the Delaware/Maryland Beaches regional market, which includes Rehoboth Beach. Regulations, taxes, and permit details below are specific to Rehoboth Beach.
Market Score Breakdown
Five dimensions StaySTRA evaluates per market.
Market Overview
This page uses data for September 2026. Short term rental performance for Rehoboth Beach is tracked at a shared regional level that also covers Lewes, Ocean View, Frankford, Fenwick Island, Ocean City and Berlin, so every performance number below describes the Delmarva Atlantic Coast STR market rather than Rehoboth Beach alone. Because these metrics are shared across the region, this profile omits bedroom, channel and listing type counts and top operator names, which are also tracked at a regional level rather than uniquely for Rehoboth Beach.
In September 2026 the Delmarva Atlantic Coast STR market averaged an average daily rate of $372 across all listings, with occupancy of 42.6% and average monthly revenue of $4,269 per listing. Entire place listings averaged $374 per night. Compared with September 2025, occupancy rose 12.5%, ADR rose 5.2% and revenue rose about 11.9%, so growth this year is driven more by filled nights than by price alone.
The longer trend supports that read. Annual occupancy peaked at 52.8% in 2021, slipped to 43.7% in 2025, and has recovered to 48.2% across the first nine months of 2026. ADR has climbed every year since 2021, from $277 to $319 in 2025 and $337 so far in 2026. Average monthly revenue for 2026 to date is $4,287, compared with $3,791 for all of 2025.
September sits in the shoulder period. The seasonal average for the month is 44.5% occupancy at a $291 ADR, so this September ran above its historical norm on ADR but slightly below it on occupancy. The local draw is concentrated in summer: Rehoboth Beach has about 1,370 year round residents but draws roughly 7 million visitors a year to the boardwalk, Funland, the Tanger Outlets and the state parks, many of them from the Washington, Baltimore and Philadelphia drive markets. That seasonal swing, covered in detail in the seasonal section, is the main thing an investor needs to underwrite.
Seasonal Patterns
| Month | Occupancy |
|---|---|
| Jan | 25% |
| Feb | 35% |
| Mar | 39% |
| Apr | 39% |
| May | 46% |
| Jun | 70% |
| Jul | 79% |
| Aug | 77% |
| Sep | 45% |
| Oct | 26% |
| Nov | 25% |
| Dec | 31% |
Month-by-month nightly rates and revenue figures for Rehoboth Beach are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Top Short-Term Rental Operators in Delaware/Maryland Beaches market area
Ranked by total active listings. Useful for understanding the competitive landscape. Operator data is published for the Delaware/Maryland Beaches market as a whole, which includes Rehoboth Beach, so these counts are not Rehoboth Beach-only figures.
| # | Operator | Listings | Reviews | Rating |
|---|---|---|---|---|
| 1 | Vacasa | 2,346 | 60,626 | ★ 4.36 |
| 2 | Coastal Resort Rentals | 355 | 1,646 | ★ 4.39 |
| 3 | Shoreline Properties | 349 | 1,861 | ★ 4.28 |
| 4 | Central Reservations | 328 | 4,890 | ★ 4.53 |
| 5 | VacayHome Connect | 312 | 593 | ★ 4.18 |
What Kind of STR Should I Buy in Rehoboth Beach?
Revenue and nightly-rate breakdowns by bedroom count, property tier, and dwelling type for Rehoboth Beach are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Booking Channel Mix
Distribution of bookings across major STR platforms.
| Channel | Share |
|---|---|
| airbnb | 17.3% |
| vrbo | 25.9% |
| both | 56.8% |
Home Value Trends (Rehoboth Beach)
Typical home values, median sale prices, and the 10-year price trend for Rehoboth Beach are available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Booking Insights
Booking-window and length-of-stay analysis for Rehoboth Beach — how far ahead guests book and how to price around it — is available to StaySTRA Pro members. Unlock with StaySTRA Pro or analyze a specific address free.
Short-Term Rental Regulations
Short term rentals are legal in Rehoboth Beach, and the city does not require owner occupancy or a primary residence, so investor owned properties are allowed. Enforcement severity is rated moderate.
Every rental unit needs its own Residential Rental License from the city’s Building and Licensing Department. The license costs $150 and renews annually. A new property must pass a city inspection against the 2018 International Property Maintenance Code, covering items such as egress, GFCI outlets, smoke detectors and address markings. Most renewals rely on an annual self inspection using the city’s certification checklist.
Overnight occupancy is capped at two persons per bedroom plus two additional persons, and children age six and under are not counted. A three bedroom unit, for example, is limited to eight guests. Owners must provide a local contact available around the clock and post the license, the contact information and the city’s Good Neighbor guidelines conspicuously inside the unit.
On taxes, a home rental owner pays a 7% local city rental tax plus Delaware’s 4.5% state short term rental lodging tax, about 11.5% combined. The state tax took effect January 1, 2025 for rental agreements signed on or after that date. The city tax is billed through a gross rental tax form mailed on December 1, with payment due February 15. The state tax is remitted monthly through the Division of Revenue portal by the 15th.
Enforcement includes civil assessments of $250 per day per violation and license revocation for good cause. Confirm current rules with the city before buying.
Market Comparison
The Delmarva Atlantic Coast STR market, which includes Rehoboth Beach, presents a rate driven profile. September 2026 occupancy was 42.6% with a $372 ADR.
In other words, this is a rate driven market rather than a volume driven one. Annual occupancy for 2026 so far is 48.2% with an ADR of $337 for the year to date. The weak occupancy comes mostly from the October through April period, when monthly occupancy ranges from 25.1% to 39.5%, while July and August exceed 77%.
Growth is also notable. Revenue was up about 11.9% year over year in September 2026, with occupancy up 12.5% and ADR up 5.2%. Operator concentration and the mix of property sizes are tracked at a regional level rather than uniquely for Rehoboth Beach, so this profile omits them. Investors comparing this market with others should weigh the high nightly rates against the strong seasonality and the high entry cost, with a typical home value of $796,302.
Frequently Asked Questions About Rehoboth Beach, Delaware
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