Wausau, Wisconsin Short-Term Rental Market Overview

Population: Still gathering data
Annual Visitors: Still gathering data
Total STRs: 130
ADR: $142.21

Visitor Profile

Wausau, Wisconsin, attracts approximately 1.5 million visitors annually, making it a notable destination in the Midwest. The primary demographic of these visitors includes families, outdoor enthusiasts, and cultural travelers, with a significant portion coming from within a 200-mile radius. The main reasons for visiting Wausau include outdoor recreation, cultural events, and business travel. The economic impact of tourism in Wausau is substantial, contributing over $150 million to the local economy. This influx of visitors supports local businesses and enhances the community’s vibrancy, making Wausau an appealing destination for both short-term and long-term stays.

In terms of visitor statistics, Wausau sees a diverse range of travelers. The average length of stay is approximately two to three nights, with peak seasons occurring during the summer months and winter holidays. According to the tourism bureau (https://www.visitwausau.com), outdoor activities such as hiking, skiing, and biking are among the top attractions, drawing visitors to the area’s natural beauty. Furthermore, cultural events, including art festivals and music concerts, play a significant role in attracting tourists. The visitor demographics show a balanced mix of age groups, with families and millennials making up a large portion of the visitor base. Additionally, the STR data indicates that hotel occupancy rates peak during major events, reflecting the importance of event-driven tourism in Wausau. Understanding these visitor patterns and demographics is crucial for STR operators looking to optimize their offerings and enhance the overall visitor experience in Wausau.

For more information, visit the Wausau tourism website at https://www.visitwausau.com.

Top Attractions

Wausau, Wisconsin, is a hidden gem that offers a delightful mix of outdoor adventures, cultural experiences, and family-friendly activities. Nestled along the banks of the Wisconsin River, this charming city is known for its stunning natural beauty and vibrant arts scene. Visitors can explore the breathtaking landscapes of Rib Mountain State Park, which provides hiking trails and panoramic views. For art enthusiasts, the Leigh Yawkey Woodson Art Museum showcases an impressive collection of wildlife art. Wausau attractions cater to a variety of interests, ensuring that everyone finds something to enjoy. Whether you’re looking to immerse yourself in nature or appreciate local talent, Wausau has a diverse range of experiences waiting for you.

One of the standout attractions in Wausau is Rib Mountain State Park, a perfect destination for outdoor lovers. The park features over 1,500 acres of scenic beauty, with trails for hiking, biking, and skiing in the winter months. The summit offers breathtaking views of the surrounding area, making it a must-visit for photographers and nature enthusiasts alike. For more information, visit the official Rib Mountain State Park website.

Another highlight is the Leigh Yawkey Woodson Art Museum, renowned for its focus on nature-inspired art. The museum hosts a variety of exhibitions and educational programs throughout the year, making it a fantastic spot for families and art lovers. Explore its beautiful gardens and diverse collections by visiting their official website.

Lastly, the Wausau Museum of Contemporary Art is an exciting addition to the city’s cultural scene. This museum features rotating exhibitions of contemporary art, showcasing both local and national artists. It’s an engaging space for those interested in the modern art movement. For details, check out their official site.

With so many Wausau things to do, your visit will surely be memorable.

Regulations

Wausau, Wisconsin, has established specific regulations governing short-term rentals (STRs) to ensure safety, compliance, and community standards. Property owners interested in renting out their homes or apartments for short stays must adhere to local laws, including obtaining the necessary permits and licenses. In Wausau, a short-term rental license is required, and owners must register their properties with the city. Additionally, STR operators are subject to a 5% room tax on rental income, which must be remitted to the city. Understanding these regulations is crucial for property owners to avoid penalties and ensure a smooth rental experience.

Key regulatory information for Wausau short-term rental owners includes several important requirements. First, property owners must apply for a short-term rental license through the City of Wausau, which involves submitting an application and paying the associated fees. Zoning regulations dictate that STRs are only permitted in certain residential areas, so it is essential to verify zoning compliance before listing a property. Safety requirements, including smoke detectors and carbon monoxide alarms, must also be met to ensure guest safety. Failure to comply with these regulations can result in fines or revocation of the rental license. For more detailed information on the licensing process and regulations, property owners can visit the City of Wausau’s official website (https://www.wausauwi.gov) and review the municipal code (https://library.municode.com/wi/wausau/codes/code_of_ordinances). Understanding these Wausau short-term rental regulations is vital for a successful rental operation.

Vacation Rental Market Overview for Wausau

Wausau attracts visitors with its cultural attractions and historic sites and family-friendly attractions. The short-term rental market here serves diverse traveler demographics, from business professionals to family vacationers.

This destination’s rental market offers unique opportunities for property investors, with comprehensive data revealing seasonal patterns and demand drivers.

Wausau, Wisconsin Market Performance Trends

LTM Avg. Daily Rate$157.00
LTM Occupancy Rate55.6%
LTM Avg. Revenue$1,914

Short-Term Rental Market Performance Analysis for Wausau

The short-term rental market in Wausau demonstrates dynamic pricing patterns and occupancy trends that savvy property investors and managers monitor closely. This comprehensive 12-month analysis reveals seasonal variations and revenue optimization opportunities.

Market Trend Summary

Current market indicators show: strong seasonal variation with peak summer demand

Market data updated daily. Professional-grade analytics trusted by thousands of property managers and real estate investors.

Wausau, Wisconsin Housing Market Data

Home Value Trends

Market Overview

  • Typical Home Value:$237,026
  • Median Sale Price:$224,333
  • Median List Price:$274,933

Current Inventory

  • Homes For Sale:162
  • New Listings:63

Detailed Market Analysis

The average home value in Wausau, WI is $237,027, up 6.0% over the past year. Learn more about the Wausau housing market and real estate trends.

Real Estate Market Analysis for Wausau, Wisconsin

The residential real estate market in Wausau, Wisconsin presents unique opportunities for investors and homebuyers alike. Current market dynamics show affordable housing options with growth potential with inventory levels and pricing trends that reflect broader economic conditions and local demand factors.

Key Market Factors

Important considerations for this market include: growing population trends, economic development, and lifestyle amenities These factors contribute to the overall market performance and future growth potential.

Real estate investments in Wausau, Wisconsin benefit from balanced supply-demand dynamics and reasonable price points. Prospective buyers and investors should consider both current market conditions and long-term growth indicators when evaluating opportunities in this market.

Wausau, Wisconsin Rental Market Insights

10-Year Market Growth

Booking Activity

  • 1-3 Months:59.8% Booked
  • 4-6 Months:64.9% Booked
  • 7-9 Months:32.6% Booked
  • 10-12 Months:9.8% Booked

Cancellation Policies

  • Flexible:0%
  • Moderate:0%
  • Strict:0%
  • Super Strict:0%

Minimum Stay

  • 1 Day:0
  • 2 Days:0
  • 3 Days:0
  • 4-6 Days:0
  • 7-29 Days:0
  • 30+ Days:0

Short-Term Rental Regulations and Booking Patterns in Wausau

Wausau vacation rental operators navigate specific local regulations and booking patterns that shape market dynamics. Understanding minimum stay requirements, cancellation policies, and booking windows is essential for successful property management.

Market analysis reveals flexible booking policies attracting last-minute travelers. These insights help property managers optimize their listing strategies and maximize occupancy.

Local regulations and platform policies influence rental operations. StaySTRA provides comprehensive policy tracking and compliance insights.

Wausau, Wisconsin Rental Market Composition

Entire Place by Beds

Common Rental Amenities

Amenity data is not available for this location.

Guest Rating Highlights

    Vacation Rental Property Types in Wausau

    The vacation rental market in Wausau features a diverse mix of property types, from cozy studios to spacious family homes. Understanding the property composition helps investors identify market gaps and opportunities.

    Market characteristics include a balanced mix of entire homes and private rooms. This distribution reflects local demand patterns and traveler preferences.

    Premium amenities and guest ratings play a crucial role in rental performance, with data showing clear correlations between specific features and booking rates.

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