Sturgeon Bay, Wisconsin Short-Term Rental Market Overview

Population: Still gathering data
Annual Visitors: Still gathering data
Total STRs: 595
ADR: $339.36

Visitor Profile

Sturgeon Bay, Wisconsin, attracts approximately 1.2 million visitors annually, making it a vibrant hub for tourism in the Door County region. The key demographic highlights include families and couples primarily aged 30 to 60, with a significant portion originating from nearby states such as Illinois and Minnesota. The primary purposes for visiting Sturgeon Bay encompass outdoor recreation, cultural experiences, and culinary tourism, contributing to the area’s economic impact, which is estimated to exceed $200 million annually. This influx of visitors supports local businesses and enhances the community’s overall vitality.

In terms of visitor statistics, Sturgeon Bay sees a diverse range of tourists throughout the year. The average length of stay is around three to four days, with peak seasons occurring during the summer months, particularly from June to August. During this time, the area experiences a surge in visitors drawn to its scenic beauty, including parks, lakes, and waterfront activities. According to the Door County Visitor Bureau (https://www.doorcounty.com), outdoor activities such as hiking, boating, and fishing are among the top attractions, while cultural events and festivals also play a significant role in drawing visitors. The visitor demographics indicate a strong interest in local culinary experiences, with many tourists seeking out farm-to-table dining options and wine tours. This trend reflects a growing appreciation for the region’s agricultural heritage and artisanal products. Understanding these visitor behaviors is crucial for STR operators aiming to tailor their offerings to meet the needs of this diverse clientele. For more detailed statistics, the Door County tourism report (https://www.doorcounty.com) provides comprehensive insights into visitor trends and economic contributions.

Top Attractions

Sturgeon Bay, Wisconsin, is a charming destination that offers a delightful mix of natural beauty, rich history, and vibrant culture. Nestled at the entrance of Door County, this picturesque city is renowned for its stunning waterfront views and a variety of attractions that cater to all interests. Visitors can explore the iconic Sturgeon Bay Ship Canal Lighthouse, immerse themselves in the local arts scene at the Door County Maritime Museum, or enjoy outdoor activities at Potawatomi State Park. With its unique blend of experiences, Sturgeon Bay is a perfect getaway for families, couples, and solo travelers alike.

One of the must-visit Sturgeon Bay attractions is the Door County Maritime Museum, which showcases the region’s maritime history through engaging exhibits and artifacts. The museum features a variety of displays, including shipwrecks, lighthouses, and the area’s fishing heritage. For more information, visit their official website at https://dcmm.org. Another highlight is the Sturgeon Bay Ship Canal Lighthouse, a historic landmark that offers stunning views of the surrounding waters and is a great spot for photography enthusiasts. You can learn more about this iconic structure by visiting https://www.lighthousefriends.com/light.asp?ID=103.

For those who enjoy the outdoors, Potawatomi State Park is a fantastic destination. This expansive park features hiking trails, picnic areas, and scenic vistas overlooking the bay, making it an ideal spot for nature lovers. The park is open year-round, providing a variety of recreational opportunities regardless of the season. To plan your visit, check out the official Wisconsin Department of Natural Resources website at https://dnr.wisconsin.gov/topic/parks/potawatomi.

Sturgeon Bay is brimming with attractions that promise unforgettable experiences and lasting memories.

Regulations

Sturgeon Bay, Wisconsin, has established specific regulations for short-term rentals to ensure the safety and well-being of both guests and the community. Property owners looking to operate short-term rentals must obtain a license from the city, which requires compliance with local zoning laws and safety standards. Additionally, short-term rental operators are subject to a room tax, which is currently set at 8% of the rental rate. Understanding these regulations is crucial for property owners to avoid penalties and ensure a smooth rental experience. For those interested in entering the short-term rental market in Sturgeon Bay, it is essential to familiarize yourself with the local requirements to operate legally and responsibly.

Key requirements for short-term rentals in Sturgeon Bay include obtaining a rental license from the city, which is mandatory for all operators. The application process involves submitting proof of liability insurance and ensuring compliance with safety regulations, such as smoke detectors and carbon monoxide alarms. Zoning restrictions are also in place, limiting where short-term rentals can operate within the city. Property owners must collect and remit the 8% room tax on all rental income, with deadlines for payment outlined by the city. Violations of these regulations can lead to fines or revocation of the rental license. For complete regulations, visit the City of Sturgeon Bay’s official website (https://www.sturgeonbaywi.org) and refer to the municipal code (https://library.municode.com/wi/sturgeon_bay/codes/code_of_ordinances).

By adhering to these guidelines, property owners can successfully navigate the Sturgeon Bay short-term rental regulations and contribute positively to the local tourism industry.

Vacation Rental Market Overview for Sturgeon Bay

Sturgeon Bay attracts visitors with its urban amenities and entertainment and adventure sports and activities. The short-term rental market here serves diverse traveler demographics, from business professionals to family vacationers.

This destination’s rental market offers unique opportunities for property investors, with comprehensive data revealing seasonal patterns and demand drivers.

Sturgeon Bay, Wisconsin Market Performance Trends

LTM Avg. Daily Rate$296.00
LTM Occupancy Rate53.6%
LTM Avg. Revenue$3,708

Short-Term Rental Market Performance Analysis for Sturgeon Bay

The short-term rental market in Sturgeon Bay demonstrates dynamic pricing patterns and occupancy trends that savvy property investors and managers monitor closely. This comprehensive 12-month analysis reveals seasonal variations and revenue optimization opportunities.

Market Trend Summary

Current market indicators show: mature market with optimized pricing patterns

Market data updated daily. Professional-grade analytics trusted by thousands of property managers and real estate investors.

Sturgeon Bay, Wisconsin Housing Market Data

Home Value Trends

Market Overview

  • Typical Home Value:$378,896
  • Median Sale Price:$367,566
  • Median List Price:$361,616

Current Inventory

  • Homes For Sale:154
  • New Listings:32

Detailed Market Analysis

The average home value in Sturgeon Bay, WI is $378,896, up 3.9% over the past year. Learn more about the Sturgeon Bay housing market and real estate trends.

Real Estate Market Analysis for Sturgeon Bay, Wisconsin

The residential real estate market in Sturgeon Bay, Wisconsin presents unique opportunities for investors and homebuyers alike. Current market dynamics show balanced market conditions with accessible entry points with inventory levels and pricing trends that reflect broader economic conditions and local demand factors.

Key Market Factors

Important considerations for this market include: growing population trends, economic development, and lifestyle amenities These factors contribute to the overall market performance and future growth potential.

Real estate investments in Sturgeon Bay, Wisconsin benefit from balanced supply-demand dynamics and reasonable price points. Prospective buyers and investors should consider both current market conditions and long-term growth indicators when evaluating opportunities in this market.

Sturgeon Bay, Wisconsin Rental Market Insights

10-Year Market Growth

Booking Activity

  • 1-3 Months:72.8% Booked
  • 4-6 Months:58.7% Booked
  • 7-9 Months:29% Booked
  • 10-12 Months:5.1% Booked

Cancellation Policies

  • Flexible:0%
  • Moderate:0%
  • Strict:0%
  • Super Strict:0%

Minimum Stay

  • 1 Day:0
  • 2 Days:0
  • 3 Days:0
  • 4-6 Days:0
  • 7-29 Days:0
  • 30+ Days:0

Short-Term Rental Regulations and Booking Patterns in Sturgeon Bay

Sturgeon Bay vacation rental operators navigate specific local regulations and booking patterns that shape market dynamics. Understanding minimum stay requirements, cancellation policies, and booking windows is essential for successful property management.

Market analysis reveals balanced approach between flexibility and stability. These insights help property managers optimize their listing strategies and maximize occupancy.

Local regulations and platform policies influence rental operations. StaySTRA provides comprehensive policy tracking and compliance insights.

Sturgeon Bay, Wisconsin Rental Market Composition

Entire Place by Beds

Common Rental Amenities

Amenity data is not available for this location.

Guest Rating Highlights

    Vacation Rental Property Types in Sturgeon Bay

    The vacation rental market in Sturgeon Bay features a diverse mix of property types, from cozy studios to spacious family homes. Understanding the property composition helps investors identify market gaps and opportunities.

    Market characteristics include concentration in 2-3 bedroom properties ideal for small groups. This distribution reflects local demand patterns and traveler preferences.

    Premium amenities and guest ratings play a crucial role in rental performance, with data showing clear correlations between specific features and booking rates.

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