Ventura Short-Term Rentals: Opportunity by the Coast
Ventura short-term rentals remain a top pick for investors seeking steady returns and easy guest demand. With top draws like Ventura Harbor Village and the lively Ventura County Fair, visitors stream in all year. This creates a resilient market for vacation rentals in Ventura and new avenues for STR investing in Ventura’s sunny, seaside neighborhoods.
Quick Takeaways
- 1,250+ active listings, up 8% YoY
- Average daily rate (ADR): $296
- Occupancy: 63%, with summer peaking over 80%
- Year-over-year revenue up 9%
- Most cancellations: January–February
- Pro tip: Target areas near Ventura Pier & the Botanical Gardens
Demand Driven by Coastal Location
Ventura’s walkable downtown, beaches, and proximity to Hollywood make it a weekend hotspot. Its growing popularity keeps occupancy steady for local vacation rentals, even off-season. Easy access to Main Street and year-round festivals ensure new guests regularly book STRs. For active listings, check Airbnb’s Ventura homes.
Market Performance & Revenue Insights
ADR in Ventura stays competitive compared to nearby towns. Properties average $296 a night, with premium homes and waterfront condos earning extra. Occupancy hovers around 63%—higher in summer thanks to events like the Ventura Music Festival and family vacations. Revenue performance shows a 9% bump year-over-year, underscoring the long-term upside of STR investing in Ventura.
Regulations and Guest Behavior
A sharp increase in listings this year reflects investor confidence. However, cancellation rates peak during winter months, so plan for flexible bookings. Staying updated on Ventura’s STR regulations—especially licensing—is vital for smooth operations.
StaySTRa Analyzer
If you’re evaluating a specific property or narrowing your investment focus, the StaySTRa Analyzer lets you plug in an address and see actual STR performance data. It’s free to use and built for investors.
Tips for Maximizing STR Income
Listing amenities like surfboard racks, EV chargers, and curated guidebooks attracts target guests. Focus on homes near Museum of Ventura County for cultural tourists and close to the Ventura Botanical Gardens for nature lovers. STRs within walking distance of attractions tend to outperform.
The 2025 Outlook
With rising occupancy and robust ADRs, Ventura short-term rentals offer compelling investment opportunities. Whether you’re buying or optimizing a listing, Ventura’s blend of natural beauty and year-round events supports healthy cash flow.
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