Las Vegas Short-Term Rentals: 2025 Investor Insights

Profitable Las Vegas Short-Term Rentals Next to World-Class Attractions

Las Vegas short-term rentals are booming with tourists flocking to iconic attractions like the Neon Museum and Fremont Street Experience. Investors targeting vacation rentals in Las Vegas can capitalize on the city’s year-round draw, fueled by conventions, festivals, and entertainment.

Quick Takeaways

  • Over 6,000 active short-term listings in Las Vegas
  • Average Daily Rate (ADR): $198
  • Occupancy rates hover near 77%
  • YOY revenue growth: 12% from 2024-2025
  • 12% of bookings canceled within ten days (plan for flexibility)
  • Tip: Proximity to the Strip and local events drives top performance

Las Vegas STR Market: Steady Demand Fuels Growth

Las Vegas remains a vibrant market for short-term rentals, with demand showing remarkable consistency. Investors report steady bookings thanks to the city’s year-round events and conventions. This robust demand benefits STR investing in Las Vegas, offering opportunities for both new and experienced hosts.

Earnings Potential: High Margins, Competitive Listings

Competitive rental pricing and a high average occupancy rate mean solid income potential for investors. Most properties see bookings throughout the week, not just weekends. Staying competitive requires understanding current ADR trends and strategic calendar management to attract guests and maximize profits. Check current listings here: Airbnb Las Vegas homes.

StaySTRa Analyzer

If you’re evaluating a specific property or narrowing your investment focus, the StaySTRa Analyzer lets you plug in an address and see actual STR performance data. It’s free to use and built for investors.

Risk Factors: Dynamic Regulations and Seasonal Cancellations

Las Vegas continues to update its STR regulations, aiming to balance tourism with community needs. Investors should track policy changes and factor cancellation risk—especially during major events—into revenue projections. Flexible policies help mitigate the impact of last-minute vacancy.

Local Attractions Drive Demand in the STR Space

Vacation rentals in Las Vegas thrive on proximity to world-famous attractions. Properties near the Las Vegas Strip, Allegiant Stadium, and the Mob Museum tend to command premium prices. Annual festivals like Life is Beautiful or CES generate even higher demand, making strategically located units especially lucrative.

Making the Most of STR Investing in Las Vegas

Las Vegas remains one of the most lucrative STR markets in the U.S. With a focus on dynamic pricing, regulatory awareness, and proximity to leading attractions, investors can achieve above-average returns. Ready to tap into the Las Vegas STR market? Reach out below.

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