High Point Short-Term Rentals: Unlocking Local Returns
As demand for High Point short-term rentals continues to grow, savvy investors target not just market trends, but unique local attractions like the world-famous Furniture Market, the High Point Museum, and city arts festivals. Whether you’re searching for a pied-à-terre or a revenue generator, vacation rentals in High Point put you near shopping, design, and innovation.
Quick Takeaways
- 900+ active High Point short-term rental listings in Q1 2025
- Average nightly rate (ADR): $158
- Average occupancy: 62%
- 7.2% year-over-year revenue growth
- Increased cancellation rates during fall market downturn
- Pro tip: Focus on proximity to Main Street and university events
Market Overview
High Point’s short-term rental scene now features over 900 active listings, a remarkable jump from just five years ago. Many owners benefit from flexible pricing—especially during events like the Furniture Market—which drives up rates and occupancy. Access to innovative local amenities supports steadily rising returns.
Short-Term Rental Performance
Average daily rates (ADR) in High Point hit $158. Investing in STRs here allows property owners to capitalize on festival crowds and university families, helping ADR outpace nearby cities. High Point’s calendar is rich with opportunities for premium rates.
Occupancy & Revenue Insights
Occupancy rates hold strong at roughly 62%, and year-over-year revenue for vacation rentals in High Point jumped 7.2% since 2024. These solid fundamentals make STR investing in High Point particularly appealing for both diversified portfolios and first-time investors.
StaySTRa Analyzer
If you’re evaluating a specific property or narrowing your investment focus, the StaySTRa Analyzer lets you plug in an address and see actual STR performance data. It’s free to use and built for investors.
Managing Risk & Maximizing Returns
While peak travel periods offer premium potential, cancellation rates rose moderately last fall. To minimize downtime, investors should prioritize homes within walking distance to the High Point Museum and Main Street attractions, and keep their profiles competitive on Airbnb. Stay aware of events at High Point University and annual design fairs for occupancy boosts.
Final Thoughts
High Point’s dynamic market rewards proactive vacation rental hosts. By leveraging local events, fine-tuning rates, and harnessing free tools like the StaySTRa Analyzer, your STR investing in High Point can pay impressive dividends this year.
