Raleigh Short-Term Rentals: 2025 Market Guide for Investors
Raleigh short-term rentals offer lucrative opportunities for savvy investors thanks to the city’s booming tech sector and diverse attractions like the North Carolina Museum of Art. Vacation rentals in Raleigh benefit from steady business and leisure travel, providing consistent demand throughout the year.
Quick Takeaways:
- Over 2,800 active listings in Raleigh as of Q2 2025
- Average Daily Rate (ADR): $178
- Occupancy averages 65% year-round
- Year-over-year revenue growth of 7.5%
- Notably low guest cancellation rate (4.2%)
- Focus on proximity to universities and downtown events for higher ADR
Robust Demand and Rising ADR
The Raleigh STR market remains resilient. In 2025, average daily rates have steadily increased due to major events and business conferences. Investors have seen positive returns, with high occupancy even as supply grows. Diversify your listing and highlight unique amenities to stay ahead in this competitive market.
Occupancy and Revenue: 2025 Trends
Occupancy hit 65% on average, outperforming national rates. Vacation rentals in Raleigh enjoy year-round bookings driven by visitors to nearby institutions like North Carolina State University and annual events like the International Bluegrass Music Association Festival. High demand periods allow hosts to set premium pricing.
Regulatory Insights for STR Investing in Raleigh
Regulations in Raleigh support responsible hosting. Investors should register their rental, adhere to safety guidelines, and monitor City updates. With clear licensing procedures, Raleigh remains attractive for legal STR investing. Stay informed to maximize compliance and returns.
StaySTRa Analyzer
If you’re evaluating a specific property or narrowing your investment focus, the StaySTRa Analyzer lets you plug in an address and see actual STR performance data. It’s free to use and built for investors.
Raleigh’s Best Neighborhoods for STR
Downtown Raleigh, Cameron Village, and the Five Points area stand out for their walkability and proximity to major attractions like the North Carolina Museum of Natural Sciences and events at Red Hat Amphitheater. These locations attract vacationers seeking convenient access to Raleigh’s vibrant dining and cultural scene. For options, see Airbnb’s Raleigh homes.
Tips for Success and Market Forecast
Focus on guest experience and optimize your STR for university parents, business travelers, and festival attendees. The market outlook for 2025 anticipates moderate growth, with demand continuing from both tourism and business sectors. Keep track of local zoning and explore opportunities to host for major conventions.
Explore Raleigh’s attractions like the North Carolina Museum of Art and the Hopscotch Music Festival, both favorites among STR guests. Ready to maximize your returns? Reach out today or explore more tools below.
