Peoria Short-Term Rentals: 2025 Investor Opportunities
Peoria short-term rentals are quickly becoming a sought-after asset class for investors, driven by visitors drawn to the city’s lively riverfront and festivals like the Peoria Riverfront Market. Whether you’re just learning about the market or preparing to purchase, understanding key metrics and trends is essential to maximizing returns in the heart of Illinois.
Quick Takeaways:
- Peoria currently has 430+ active STR listings
- Average Daily Rate (ADR) is $134, up 7% YoY
- 67% occupancy rate, slightly higher than last year
- YOY revenue per listing up $2,300
- 2.4% cancellation rate (low)
- Tips: Analyze neighborhood yield; optimize for festival dates
Market Supply & Demand Snapshot
Vacation rentals in Peoria have grown significantly, with over 430 active listings currently available. Demand remains robust, especially around major events and near local attractions like Peoria Riverfront Museum and Wildlife Prairie Park. Investors benefit from a strong, year-round guest flow, especially during festivals and college events.
Revenue & Occupancy Trends
The Average Daily Rate (ADR) for Peoria short-term rentals now stands at $134, a 7% increase year-over-year. Occupancy rates are hovering at 67%, up slightly from 2024 and above the state average. Consistent bookings are typical, especially for properties near local sites and events.
StaySTRa Analyzer
If you’re evaluating a specific property or narrowing your investment focus, the StaySTRa Analyzer lets you plug in an address and see actual STR performance data. It’s free to use and built for investors.
Maximizing Returns & Reducing Risk
YOY revenue per listing rose by $2,300, driven by upgraded amenities and price optimization around festival seasons. Peoria short-term rental cancellations remain low at 2.4%. Best practices include targeting neighborhoods popular with visiting families and leveraging local event calendars to set your calendar rates.
Where to Start Your Search
Investors interested in STR investing in Peoria should explore properties near universities and attractions. Browse Peoria’s top short-term rental options on Airbnb or analyze performance by neighborhood for the best results.
Peoria’s diverse attractions and consistent growth make it a prime spot for savvy STR investors. Ready to maximize your returns?
