Laredo Short-Term Rentals: 2025 Market, Data, and Investment Tips
Laredo short-term rentals are drawing investor attention thanks to resilient travel demand and top attractions like the Republic of the Rio Grande Museum. The mix of border-town vibrancy and steady tourism keeps occupancy robust, making vacation rentals in Laredo a savvy investment play.
Quick Takeaways
- 228 active Laredo short-term rentals listed as of April 2025
- Average daily rate (ADR): $106/night
- Occupancy over 59%, up from last year
- YOY revenue growth in most neighborhoods
- Flexible cancellation policies boost bookings
- Successful STR investing in Laredo often means proximity to attractions
Market Supply Stays Steady
Laredo’s STR market counted 228 active listings this spring. Compared to secondary Texas markets, supply growth has remained stable. Investors should monitor listing counts near event venues and the Laredo Water Museum [link: https://www.laredowatermuseum.org/].
Occupancy and Revenue Trends
Average occupancy is 59%, higher than last year by 3%. Most listings earn $1,677/month. This growth is partly driven by upgrades and improved listing photos, showing how professional touches matter in vacation rentals in Laredo.
ADR: Rates Hold Firm
Average daily rates for STRs in Laredo remain at $106/night. High-visibility listings and downtown units can often command a slight premium. For inspiration, check active Laredo options on Airbnb.
StaySTRa Analyzer
If you’re evaluating a specific property or narrowing your investment focus, the StaySTRa Analyzer lets you plug in an address and see actual STR performance data. It’s free to use and built for investors.
Bookings, Cancellations, and Location
Flexible cancellation policies and easy check-in processes attract more bookings. Most high-performing units are within 10 minutes of the Lamar Bruni Vergara Planetarium [link: https://www.tamiu.edu/planetarium/].
Top Investing Tips
Focus on homes near downtown festivals like the Washington’s Birthday Celebration [link: https://wbcalaredo.org/]. STR investing in Laredo thrives with walkable listings, strong cleaning teams, and detailed guidebooks.
Thinking about tapping into Laredo’s booming market? Use local data and optimize your rental for travelers’ needs.
