Destin Short-Term Rentals: Market Data & STR Investing Guide

A coastal view of Destin, Florida, highlighting vacation rental properties along the beach.

Destin Short-Term Rentals: Unlocking Gulf Coast Potential

Florida’s Emerald Coast is a vacation paradise, drawing beach lovers and families to Destin’s sugar-white sands and vibrant HarborWalk Village. Destin short-term rentals capture strong guest demand near attractions like the Destin History & Fishing Museum and annual Destin Seafood Festival, making it a premier spot for STR investing in Destin.


Quick Takeaways

  • 1,200+ active Destin STR listings (Airbnb & VRBO)
  • Average daily rate: $390/night (2024)
  • Occupancy: 66% peak, 41% off-season
  • Revenue up 8% YOY; cancellations below 3%
  • Top guest tip: highlight walkability to beach/harbor
  • Browse Destin Airbnb rentals

Market Growth & Occupancy Trends

Destin’s STR market reports over 1,200 active listings, a steady rise since 2019. Investor interest remains strong as tourism rebounds post-pandemic. Occupancy peaks in late spring and summer, averaging around 66% in June and July. Winter months dip to about 41%, so cash flow planning matters.

ADR & Revenue Insights

The average daily rate (ADR) for vacation rentals in Destin sits at $390—up slightly from last year. Larger beachfront homes and updated condos command premium rates. Year-over-year rental revenue climbed 8%, outpacing other Gulf Coast cities. Pricing dynamically for events like the Destin Seafood Festival can boost income.

StaySTRa Analyzer

If you’re evaluating a specific property or narrowing your investment focus, the StaySTRa Analyzer lets you plug in an address and see actual STR performance data. It’s free to use and built for investors.

Risks, Cancellations & Local Resources

Destin short-term rental cancellations now trend below 3%. Responsive guest communication is vital, especially for last-minute changes due to weather. Consider proximity to attractions: the Destin History & Fishing Museum and Henderson Beach State Park are visitor magnets.

Destin STR Success Factors

Maximize bookings by keeping your property updated and promoting amenities like beach access. Use smart-home tech to smooth turnovers. Successful STR investing in Destin means keeping an eye on local events, pricing, and regulations. Vacation rentals in Destin thrive when owners respond to evolving traveler needs and focus on hospitality.

Ready to take the next step with Destin short-term rentals?

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