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Short Term Rental News and Ideas

Lexington

About:

Lexington, Kentucky, is a vibrant city known as the ‘Horse Capital of the World,’ renowned for its vast horse farms and prestigious racecourses like Keeneland and The Red Mile. As the county seat of Fayette County, Lexington boasts a rich cultural heritage and is home to prominent institutions such as the University of Kentucky and Transylvania University. With beautiful landscapes in the Bluegrass region, it offers an appealing blend of urban amenities and pastoral charm. The city’s dynamic lifestyle is further enhanced by venues like Rupp Arena, making it a central hub for both residents and visitors alike.

Population:

Annual Visitors:

Total Number of STRs:

986

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Number of 1bd:

245

Number of 2bd:

275

Number of 3bd:

263

Number of 4bd:

104

Number of 5bd+:

78

ADR:

188

Occupancy:

0.51612903225806

Avg Revenue:

2110

Rental Demand:

46.99

AVG Accommodates:

5.9

Lexington STR Regulations

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Short-Term Rental Market Overview

The short-term rental space is changing fast—and the most successful investors aren’t guessing. They’re using real data to find the right markets, price their properties effectively, and stay ahead of shifting trends.

Whether you’re evaluating a new opportunity or optimizing an existing listing, understanding local STR performance is key. From occupancy rates to projected revenue, these insights can give you a serious edge.

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